NEW YORK, NY – In early 2005 I became a reseller for Wild West Domains Inc., a subsidiary of the GoDaddy, signing up for their Reseller opportunity, and at that time, their “Super Reseller” opportunity. The difference between the two was that the Super Reseller provided the ability to “resell” the “reseller” opportunity and put companies underneath you, earning a small portion of your acquired re-sellers sales, sort of like a sub-affiliate or MLM (multi-level-marketing) … [Read more...]
Search Optimization or Sponsored Search, Which One Is Better for My Business?
NEW YORK, NY – Whether a company embarks on typical optimization processes or just gives in and goes straight for Google’s recently re-branded “Google Ads” program is probably a question best answered only by someone who has been watching both of them evolve over the years, because both of them do work, and both can be used to grow your business exponentially, but figuring out which one works better or which will cost more is something the average business owner just has no … [Read more...]
Today’s ‘Successful’ Business Owners Become Experts at Doing More with Less
NEW YORK, NY – At a time when the economy is said to be continually improving, if you ask around to fellow business owners, most seem to be in a never ending phase of finding ways to efficiently cut costs and reduce expenses. In fact, this is a good practice for any business owner to keep top-of-mind, annually, or even monthly. To do this effectively, you must identify ways to implement change with minimal effect on production, products and service quality. The changes … [Read more...]
Domains and Divorce, Are You Prepared for Your Domain Assets to Come Under Fire?
WEST PALM BEACH, FL – This is a very personal post today with thoughts you might find surprising, however, one thing that readers of my site will always get is honesty, good, bad, or ugly; you’re going to have the opportunity to read through the details of my experience on the web – with whatever it may be – and those who read these articles have come to expect and respect my honesty and thoughts where sharing my real world experience on the Internet and within circles of … [Read more...]
Entrepreneurial Inspiration: Jeff Bezos, Amazon and Earth’s “Blue Origin”
NEW YORK, NY - Jeff Bezos, the guy who built and envisioned Amazon, the largest and most successful online only shopping site, isn’t much different than your average entrepreneur. He was raised in Houston Texas, is a child of divorce, was later adopted, worked at McDonald's as a young boy and went on to attend Princeton University where he graduated with a 4.2 grade point average. He is very much human - and - certainly a hard worker. Bezos held several good jobs after … [Read more...]
Industry Event, NamesCon 2019, Comes to Tropicana Las Vegas, Saturday, January 26
NEW YORK, NY – In another month or so, just after the holidays, domain name professionals, enthusiasts and others in the Internet industry will begin getting ready for another round of the world’s largest domain name conference, NamesCon 2019 in Las Vegas. This year it will again be hosted at the Tropicana Las Vegas, on Las Vegas Boulevard, right where the busy area of the strip begins, but word in and around the Industry is that this will be the final year of the venue being … [Read more...]
UK Print Yellow Pages to Cease in 2009; Are US Based Yellow Pages Soon To Follow?
NEW YORK, NY – Yell, publisher of the UK’s Yellow Pages, announced that, due to consumer demand and general lack of need or use, they will cease production of their print phone books as of January 2019 after annually releasing them for over 50 years. The shift in business strategy, Yell officials said, is due to a corresponding shift in consumer use of online phone directory options over print, as well as a growing concern among the general populace over the negative … [Read more...]
It’s a Miracle: Straight-Shooter on Forbes Gives Real Advice on Exact Match Domains
NEW YORK, NY – Nowadays, I read some much down-right bad advice and marketing hype spun-off as news that I actually feel it necessary when someone knows what in-the-world they’re talking about and actually offers ‘real’ advice to business owners. For instance, I came across an article in Forbes by columnist Michael Gargiulo, someone who obviously knows what he is talking about and is looking to give small business owners not just real advice, but real good advice. What a … [Read more...]
Sass illustrates Significant Disadvantage; Match Game: Brandable Vs Keywords
NEW YORK, NY - .CLUB Chief Marketing Officer Jeff Sass gave a keynote speech at NamesCon Europe 2018 and did what appeared to be a fantastic job of illustrating, through various different examples, just how bad it is when coming up with your own word (one which has no meaning) when choosing your domain name. Sass accomplished this by showing domain names made up of unknown words on screen and had attendees guess, by multiple choice, what they believed the businesses did that … [Read more...]
World Not Ready to Lose Access to ‘WhoIs’
NEW YORK, NY – There has been so much back and forth about the loss of ‘Who Is’ data that its been difficult to fully keep up on it. The ordinary availability of this critical industry information is expected to cease next month on May 25, 2018 when the GDPR (General Data Protection Regulation) becomes fully enforceable (it already went into effect this year but there is no recourse till May 25). However, today I received a meaningful update from the Internet Commerce … [Read more...]
The Question Is Not “If” You’ve Been Compromised; It’s How Many Times?
NEW YORK - If you haven't done business with one of the companies in this extensive list, you probably do not live on planet Earth with the rest of us. In other words, if you are reading this article, more than likely, despite all of the precautions you might take, your personal information has already been compromised. Below is a list of 245 instances of data breaches all over the world; those that have been reported. Keep in mind that many data breaches are never … [Read more...]
It’s Called “Pitchfest Global” and Your Window of Opportunity Closes This May
NEW YORK, NY – If you have an idea that you believe would bring your existing business to the next level, but lack funds or you are in need of help to make it happen, you might want to take a close look at a competition called Pitchfest Global, an event involving both NamesCon and NameSummit. Applications for Pitchfest will be accepted through May 15, 2018. Entrepreneurs selected to compete will pitch their ‘golden idea' on August 6th and 7th of 2018 at NameSummit in … [Read more...]
The “Super Secret” to Appraising Your .com Domain Name for 2018 and Beyond
NEW YORK, NY - There have been many changes over the last five years when it comes to Internet domain names. I will say that this pertains to the average domain (web address), not so much a super-premium domain name, but your average .com two or three word domain name. For the most part, pricing has gone down, for whatever reason. Some changes you may have noticed such as: The EMD Penalty: Where Google will not simply rank the domain at the top of search for its exact … [Read more...]
Watching Businesses “Begin” with Google
It’s not always about the money, some entrepreneurs might tell you… It’s about the thrill of making ‘Something’ out of ‘Nothing’. Cars Digital Inc. - Dealer Lead Generation & Automotive Advertising https://www.carsdigital.com/ Cars Digital Inc. is an automotive subsidiary company of Long Island Media Inc., a certified CDK Global Partner, registered BBB Company and Google Certified Agency. The mission of Cars Digital is to develop proprietary tools and … [Read more...]
Top 25 Highest Paying Ad Verticals in 2017 According to WordStream & Adwords
NEW YORK, NY – If you're displaying ads on your websites using Google’s AdSense program you’re likely making money based on people – not content. This means that the ads displayed on your sites’ depends mostly on your users’ interests and not necessarily your websites’ content. This is because, unlike years past, Google displays ads based on user interest, recently visited websites and re-marketing technology. The industry has changed greatly over the last few years and … [Read more...]