NEW YORK, NY – Nowadays, I read some much down-right bad advice and marketing hype spun-off as news that I actually feel it necessary when someone knows what in-the-world they’re talking about and actually offers ‘real’ advice to business owners. For instance, I came across an article in Forbes by columnist Michael Gargiulo, someone who obviously knows what he is talking about and is looking to give small business owners not just real advice, but real good advice. What a … [Read more...]
Sass illustrates Significant Disadvantage; Match Game: Brandable Vs Keywords
NEW YORK, NY - .CLUB Chief Marketing Officer Jeff Sass gave a keynote speech at NamesCon Europe 2018 and did what appeared to be a fantastic job of illustrating, through various different examples, just how bad it is when coming up with your own word (one which has no meaning) when choosing your domain name. Sass accomplished this by showing domain names made up of unknown words on screen and had attendees guess, by multiple choice, what they believed the businesses did that … [Read more...]
World Not Ready to Lose Access to ‘WhoIs’
NEW YORK, NY – There has been so much back and forth about the loss of ‘Who Is’ data that its been difficult to fully keep up on it. The ordinary availability of this critical industry information is expected to cease next month on May 25, 2018 when the GDPR (General Data Protection Regulation) becomes fully enforceable (it already went into effect this year but there is no recourse till May 25). However, today I received a meaningful update from the Internet Commerce … [Read more...]
The Question Is Not “If” You’ve Been Compromised; It’s How Many Times?
NEW YORK - If you haven't done business with one of the companies in this extensive list, you probably do not live on planet Earth with the rest of us. In other words, if you are reading this article, more than likely, despite all of the precautions you might take, your personal information has already been compromised. Below is a list of 245 instances of data breaches all over the world; those that have been reported. Keep in mind that many data breaches are never … [Read more...]
It’s Called “Pitchfest Global” and Your Window of Opportunity Closes This May
NEW YORK, NY – If you have an idea that you believe would bring your existing business to the next level, but lack funds or you are in need of help to make it happen, you might want to take a close look at a competition called Pitchfest Global, an event involving both NamesCon and NameSummit. Applications for Pitchfest will be accepted through May 15, 2018. Entrepreneurs selected to compete will pitch their ‘golden idea' on August 6th and 7th of 2018 at NameSummit in … [Read more...]
The “Super Secret” to Appraising Your .com Domain Name for 2018 and Beyond
NEW YORK, NY - There have been many changes over the last five years when it comes to Internet domain names. I will say that this pertains to the average domain (web address), not so much a super-premium domain name, but your average .com two or three word domain name. For the most part, pricing has gone down, for whatever reason. Some changes you may have noticed such as: The EMD Penalty: Where Google will not simply rank the domain at the top of search for its exact … [Read more...]
Watching Businesses “Begin” with Google
It’s not always about the money, some entrepreneurs might tell you… It’s about the thrill of making ‘Something’ out of ‘Nothing’. Cars Digital Inc. - Dealer Lead Generation & Automotive Advertising https://www.carsdigital.com/ Cars Digital Inc. is an automotive subsidiary company of Long Island Media Inc., a certified CDK Global Partner, registered BBB Company and Google Certified Agency. The mission of Cars Digital is to develop proprietary tools and … [Read more...]
Top 25 Highest Paying Ad Verticals in 2017 According to WordStream & Adwords
NEW YORK, NY – If you're displaying ads on your websites using Google’s AdSense program you’re likely making money based on people – not content. This means that the ads displayed on your sites’ depends mostly on your users’ interests and not necessarily your websites’ content. This is because, unlike years past, Google displays ads based on user interest, recently visited websites and re-marketing technology. The industry has changed greatly over the last few years and … [Read more...]
Name Summit Digital Branding Conference; Entrepreneurs, Experts, Domain Enthusiasts
NEW YORK, NY – “NameSummit – The Digital Branding Conference” is just one week away. There will be over 40 speakers, including entrepreneurs, experts and digital branding superstars ready to engage with attendees. Expert panels will discuss leading trends in branding, influence marketing, social media and showcase the continuing evolution of domain names as an important part of powerful branding and advertising campaigns. Below is the updated line-up of experts; an … [Read more...]
Name Summit Conference in New York City Shaping Up to Be “Very Big Event”
Agenda includes long list of Industry Veterans; Live Domain Auction for WallStreet.com; Event Ending with Undisclosed "Presentation for Exclusive Asset Sale" yet to be revealed!! NEW YORK, NY – A few days ago I spoke via telephone (yes, that clunky old device still in use) with some of the people at NameSummit to discuss interesting developments for the upcoming event in New York City which is just weeks away. If you have not yet booked your tickets and stay to New York … [Read more...]
16th Year Anniversary for .biz gTLD: Let’s Look at Top 100 Sales Over Past 5 Years
NEW YORK, NY – According to NameBio, there were a total of 936 reported .Biz domain sales over the last 5 year period. These top 100 total $474,673.00 in sales. The highest reported sales on this list were the domains “Hotel.biz” for $25,000.00 with the second place name as “LLC.biz” for $23,520.00. Hotel.biz redirects to Hotels.com while LLC.biz is developed and appears to be owned by a German company. Significant as far as recent gTLD discussions and debate, although … [Read more...]
How To Build an $8.7M Business Capturing Just 1% of the Marketplace or Competition
NEW YORK, NY - According to a financial statement uncovered by Domain investor, George Kirikos, the Cars.com web site address was recently valued at a staggering $872,320,000. If you were ever going to try and mimic a successful online business model, this could be a fantastic place to start (The entire business itself was valued at $2.5 Billion Dollars). Think about it like this, if you could make a business that was valued at, or worth, even just a tiny, tiny, percentage … [Read more...]
The Domain Business: An American Dream and Reality of .Com Domaining
Below are some of the best videos on the domain business that I have ever seen. These stories lend credibility to what domainers work towards each day. I’ve been in the domain business for over a decade and I had not seen two out of three of these videos so I am sure there are others who have not seen them either and would love to watch them. These videos articulate the reason that the domain business, a relatively unknown industry, is one of the most exciting and lucrative … [Read more...]
Who Needs Domains and Websites Anyway? Google Say’s “You’re A Loser”
NEW YORK, NY - It started way-back years ago when business directory owners noticed that Google looked like it may be starting to get into the local directory game. These cool little listings with pointers on helpful maps started to show up on Google with phone numbers, addresses and links to websites. After a while webmasters started to say “Hey, this is diverting traffic away from my business directory… what’s going on here?” Further down the road, Google began to use … [Read more...]
Protect Your Domains: No More Procrastinating on Two Factor Authenticating
There is one thing that can come between you and your business regardless of whom you are and how safe you feel your security procedures might be and that’s theft – especially in the domain business. There is a lot that can go wrong in the Internet business as it is, but likely nothing would be as bad as someone stealing your entire Internet address. Poof, all the sudden your entire business is gone. In a brick-and-motor business, it’s not likely that someone will come along … [Read more...]
New gTLD? Not So Fast; History Suggests New ‘Right of the Dots’ Could = Total Failure
It's a time where new generic top level domains are taking a lot of the lime-light in domain circles, sales charts, and buzz; but is the entire thing just a huge distraction from what domainers should really be focused on? I stumbled upon a case-in-point scenario that no domainer should ignore, and I cannot believe no-one is talking about it more. It's got me questioning even my own enthusiasm for these new, right of the dots. And please do not get me wrong; I myself have … [Read more...]
Google’s Eric Schmidt and the Government; It’s Like Public Relations, Just Different
NEW YORK, NY - A number of years ago Google's then Chief Executive Officer, Eric Schmidt, began visiting the White House, often. I believe the talks were originally about cyber-security and it was around the time where the failed Obamacare website was falling apart. Also, around the same time there were lots of issues with Google being sued and investigated, issues such as the PRISM spying leaks and all sorts of anti-competitive and privacy lawsuits being launched against … [Read more...]
Entrepreneurial Thinkers: Registering Your Own Trademark; Without Hiring a Lawyer
Many business owners and entrepreneurial thinkers would probably like to register a trademark but they think it’s too expensive or that you have to hire a few lawyers to get it done. Not so. Registering your own trademark is fairly easy to do provided you know a little about, well, what you want the trademark to be – That’s it. The process is easier than you might think. Now the office for Trademarks is the same office where you would file a patent, a much more complicated … [Read more...]
Top 15 National Yellow Pages Websites Worth Your Business; Listed by Traffic
The "Yellow Pages" are still very much alive and well, they’re just not big, heavy tree-killing, paper-wasting books anymore. In 1886 when the very first official Yellow Pages Directory was created, the name "Yellow Pages" was actually unintentional; it came into use when a printer ran-out of white paper and yellow paper was used instead. Fast forward 130 years later, the term Yellow Pages was and is still so successful, there seems to be a thousand different “Yellow Pages”. … [Read more...]
