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You are here: Home / Archives for Local Search

Human Quality Ratings and Guidelines Continue to Become Center of Debate

November 3, 2018 By John Colascione Leave a Comment

NEW YORK, NY – It’s nothing short of amazing to see all of the time, money, resources and effort search giant Google engineers are putting towards accessing the trustworthiness of specific web-pages these days. I remember when the entire Google algorithm was simply based on the HTML code which made up a website. However, these days Google uses not only artificial intelligence to rank sites, but they also use 'real people' to give websites something called “QR” ratings … [Read more...]

UK Print Yellow Pages to Cease in 2009; Are US Based Yellow Pages Soon To Follow?

August 30, 2018 By John Colascione Leave a Comment

NEW YORK, NY – Yell, publisher of the UK’s Yellow Pages, announced that, due to consumer demand and general lack of need or use, they will cease production of their print phone books as of January 2019 after annually releasing them for over 50 years. The shift in business strategy, Yell officials said, is due to a corresponding shift in consumer use of online phone directory options over print, as well as a growing concern among the general populace over the negative … [Read more...]

Dealer Lead Generation Company, Cars Digital Inc., Marks Official Grand Opening

December 7, 2017 By John Colascione Leave a Comment

New addition part of larger trend of growth for ad agency, as it turns focus towards auto dealer marketing services, specially, car dealership lead generation. COMMACK, NY - Cars Digital Inc., a newly formed subsidiary of parent company, Long Island Media Inc., has announced it has officially opened its doors for business in its global headquarters in Commack, New York, this week. Cars Digital Inc. will be the third LIM branded company which operates out of the same … [Read more...]

Cars Digital Inc. Moves into Manhattan with ManhattanUsedCars.com

December 2, 2017 By John Colascione Leave a Comment

Digital ad agency announces acquisition and launch of regional shopping portals to cement digital footprint in surrounding Tri State area. NEW YORK - Today, Cars Digital Inc., has announced the acquisition, development and launch of ManhattanUsedCars.com, a localized vehicle shopping portal which will build a foundation for the company in its neighboring communities, Manhattan. The company owns and operates Long Island and NYC related automotive sites such as its … [Read more...]

Yellow Pages Goes Green ® Makes 2018 Business Directory List at Search Engine Bay

December 1, 2017 By John Colascione Leave a Comment

NEW YORK, NY – A project I have put considerable work and time into over the years has made yet another top list thanks to https://searchenginebay.com. Search Engine Bay is a blog for Digital Marketers and Entrepreneurs which covers advanced topics related to Digital Marketing such as SEO, SEM, Website Monetization and Blogging. The listing includes Yellow Pages Goes Green ® under “50 Online Local Business Directories” and is online here with its reference pasted below. 50 … [Read more...]

Yellow Pages Goes Green ® Makes Top Yellow Pages List at Small Biz Trends

November 30, 2017 By John Colascione 1 Comment

NEW YORK, NY – A project I have put considerable work and time into over the years has made yet another top list thanks to https://smallbiztrends.com. Small Business Trends offers small business news, tips and advice exploring trends driving small business. The listing includes Yellow Pages Goes Green ® under "Yellow Pages Type Directories" and is online here with its reference pasted below. The article is titled "The Hidden Mystery Behind Business Guides: A Comprehensive … [Read more...]

Yellow Pages Goes Green ® (Yellow Pages Directory Inc.) Makes Additional Top 100 List

November 15, 2017 By John Colascione Leave a Comment

NEW YORK, NY - A project I have put considerable work and time into over the years has made yet another Top 100 list thanks to https://www.vendasta.com. Vendasta offers a platform for companies that sell to local businesses. Calling themselves, an agency-in-a-box solution, it includes a sales CRM, needs-analysis tools, marketing automation, app services, and white-label fulfillment. The listing, which is very detailed and fairly accurate despite it uses only publicly … [Read more...]

Long Island Media Inc., with New Subsidiary Cars Digital Inc., Announce Acquisition, Development of ConnecticutUsedCars.com

November 10, 2017 By John Colascione Leave a Comment

EDITORS NOTE: THIS IS A REPUBLICATION OF A NEWS RELEASE BY LONG ISLAND MEDIA INC. AND CARS DIGITAL INC. ORIGINALLY PUBLISHED TODAY, 11/10/2017. NEW YORK, NY - Today, Long Island Media Inc., with its new subsidiary Cars Digital Inc., has announced the acquisition, development and launch of ConnecticutUsedCars.com, a localized vehicle shopping portal which will build a foundation for the company in its neighboring state, Connecticut. The company owns and operates Long … [Read more...]

Search Engine Optimization (“SEO”) for “CEOs” – ln Layman’s Terms

September 15, 2017 By John Colascione Leave a Comment

NEW YORK, NY - About twelve years ago when “search engine optimization” was beginning to get popular, a competing news publisher invited me to lunch at his restaurant to brainstorm about collaborating. It never materialized, but while there and after getting to know each other for a little while, he then turned to me, changed his posture in his chair a bit, sort of gathered his thoughts, and asked me straight out, “sell me on search engine optimization”, “what is it” and “how … [Read more...]

Mark Your Calendars: Upcoming Domain Name Events in the United States

June 21, 2017 By John Colascione 2 Comments

LONG ISLAND, NY - The following domain name events are coming up within the next few months and will all be held in the United States (Las Vegas Nevada, NYC New York and Orlando Florida - All fantastic destinations for just about anything you can think of). Whether you are looking to meet new business prospects to grow your revenue, get to meet (in-person) people you ordinarily deal with only online, or you're just looking to get away, domain name events are great places … [Read more...]

Websites and Domain Names to Become Insignificant within 20 Years or Less

April 30, 2017 By John Colascione 20 Comments

LONG ISLAND, NY – Ten or twenty years ago, if you wanted to find information a search engine such as Yahoo would allow you to simply type-in what you were looking for, and countless websites would appear with information related to your search. Sometimes, ugly websites would appear that had keyword-stuffed their pages with the search string, but often you would be able to find what you were looking for within a few clicks around; and your answer was always on a website or web … [Read more...]

The Disappearing Act of the Web’s Best Web Directories; Where Are They Going?

March 23, 2017 By John Colascione Leave a Comment

NEW YORK, NY – Last week, news began to circulate the search optimization-spear that DMOZ.org, one of the oldest and most trusted web directories ever online, was discontinued forever (as of Mar 17, 2017). DMOZ was considered such an incredible resource, that Google itself mirrored it at directory.google.com, as did thousands of other sites across the net. However, Google discontinued the mirror on July 20, 2011, less than a year prior to announcing its “Google Penguin” … [Read more...]

Who Needs Domains and Websites Anyway? Google Say’s “You’re A Loser”

March 16, 2017 By John Colascione 12 Comments

NEW YORK, NY - It started way-back years ago when business directory owners noticed that Google looked like it may be starting to get into the local directory game. These cool little listings with pointers on helpful maps started to show up on Google with phone numbers, addresses and links to websites. After a while webmasters started to say “Hey, this is diverting traffic away from my business directory… what’s going on here?” Further down the road, Google began to use not … [Read more...]

SEARCHEN.COM : An Anonymous Search Engine for Firefox and Chrome Users

December 17, 2016 By John Colascione Leave a Comment

There is now an alternative private search engine available for users of Firefox and Chrome browsers that utilizes Google Custom search features for alternative results. The search engine also includes a directory type structure, similar to DMOZ and the old Yahoo Directory which brings in additional static listings as sponsored ads alongside search results. Additionally, users can click icons to compare or display results on standard Google, BING, Yahoo and Ask. The search … [Read more...]

More Than Great Start to Getting Handle on Google’s RankBrain Algorithm

October 3, 2016 By John Colascione

The new Whiteboard Friday from Moz went over RankBrain, Google's new ‘algorithm’ to adjust, its ‘algorithm’. The concept discussed RankBrain being more designed to evaluate the actual query, while the normal algorithm we’re all used to is designed to evaluate the pages which are returned as results. This is why you can't just optimize your pages for keywords and key phrases like the good ole’ days; you need to first determine how "user intent" could effect a query, change … [Read more...]

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by: John Colascione

John Colascione

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John Colascione is Chief Executive of Internet Marketing Services Inc. He specializes in Website Monetization, authored a book called Mastering Your Website, and is a key player in several Internet businesses through his brand SEARCHEN®

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Quotes to Follow

quote icon The domain name is equivalent to Gold. It is the only packaged item which is globally tax-free, portable, with value that is universal across different cultures. quote icon – Frank Schilling

quote icon Domains have and will continue to go up in value faster than any other commodity ever known to man. quote icon – Rick Schwartz

quote icon  Google knows you, your friends, your likes, what entertains you, where you are in the world at any given time. Google will soon predict your next action, your next thought, based on a collaboration of thoughts past. quote icon – John Colascione

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.ORG Year in Review (2021): Top 100 LLL.org LLL.org 3 Letter Reported Sales (NameBio)

PALM BEACH, FL – According to NameBio, there were a total of 156 'reported' 3-letter LLL.org domain sales last year in 2021. The highest reported sales were the domains “UWW.org” for $47,000.00 which … [Read More...]

GOOG To Follow FB With Restrictions On Housing, Employment, and Credit Ads

WEST PALM BEACH, FL - Usually Google is a leader in all things advertising, however, a recent update to policy by GOOG (NASDAQ) will have it following Facebook (FB) where the ad giant will implement … [Read More...]

Data Security Breach At Robinhood Exposes Personal Info Of Customers

PALM BEACH, FL - The Robinhood financial service company has confirmed a data security incident that has exposed full names or email addresses for approximately seven million customers, with a … [Read More...]

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