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Proven Strategy. Measured Results. Internet news authored by John Colascione

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NamesCon 2019 Domain Auction Returns from Explosive Year of $2.4 Million is Sales

May 3, 2019 By John Colascione Leave a Comment

PALM BEACH – What do you do when a live and online auction produces lackluster results? Why, you re-run it again a couple of months later (Just kidding - As soon as I saw the title of the email, Back by “Popular Demand”, I thought, yea right – but NUMBERS my friends, do not lie, and those numbers show that Domaining, is indeed very much alive and well; at least at NamesCon it is.) Yesterday, NameJet.com and RightOfTheDot.com announced via email and a formal press release … [Read more...]

Top 10 Ways to Market Your Small Business Online; Do-It-Yourself Marketing Strategies

April 27, 2019 By John Colascione Leave a Comment

WEST PALM BEACH - Every once in a while I'll come out with a list of goodies for those who look for website owner tips. Below is a list of these including the top ten best and/or most popular ways (in my opinion) to market your small business on the Internet including both do-it-yourself strategies and for those which aren't, reasons why you might be better off hiring a fully managed solution provider or Internet marketing company to do it for you. Some of these ideas you … [Read more...]

U.S. State Domain ILLINOIS.com For Sale

April 25, 2019 By John Colascione 3 Comments

PALM BEACH – According to Above.com’s latest Domain Name Marketplace Report, the exact match domain “ILLINOIS.com” is for sale; a state name I missed and wasn’t aware of in my previous GEO domain article earlier this month titled “Premium GEO Domain Name Shakeup with High Number of Sales and Offerings”. The domain name was originally registered in 1995, around the same time many state and major city names were scooped up. According to some internet chatter it appears a … [Read more...]

Seven Days Remain to State Your Case on Price Cap Removal for Legacy Domains

April 22, 2019 By John Colascione 1 Comment

PALM BEACH – ICANN, The Internet Corporation for Assigned Names and Numbers, and PIR, Public Interest Registry, are considering the removal of current ‘price caps’ on legacy domain extensions such as “.org”, “.biz”, and “.info”; if you have an opinion on them doing so, you have limited time to make your comments and opinions heard as the window for public comment proceedings will close in seven days on April 29, 2019. The current Registry Agreements expire soon and they … [Read more...]

Coconspirator Faces 20 Years in Prison Over Scheme to Steal Domain Name at Gunpoint

April 22, 2019 By John Colascione Leave a Comment

CEDAR RAPIDS – A man who owned a social media company and planned to steal an Internet domain name by force was convicted last week and faces 20 years in prison. According to CNN, a jury found Rossi Lorathio Adams II guilty for hiring his cousin to break into a house in Cedar Rapids and force the transfer of an Internet web address by its current registrant at gunpoint. Adams cousin, Sherman Hopkins Jr., was charged with first-degree burglary, first-degree robbery and … [Read more...]

Hallmark Continues to ‘Cash-In’ On Premium Holiday Web Name “Easter.com”, Or Does It?

April 21, 2019 By John Colascione 2 Comments

WEST PALM BEACH – Originally registered in 1998, the domain name “Easter.com” redirects visitors to the Hallmark.com website where conveniently Easter cards and gifts are highlighted. This is a good use of a premium domain name, outside of development of course. Hallmark has owned this domain name since at least 2010 when it was highlighted by Domain Name Wire. Out of curiosity, I decided to visit it this morning to see what’s there. A good question to ask, if even … [Read more...]

Yet Another Proper UDRP Decision Gets Highlighted In “The News”, WTF Is That?

April 20, 2019 By John Colascione Leave a Comment

WEST PALM BEACH – There are two main places my Internet travels will take me when I have some extra time to keep up with domain name newlines. These two places are, 1) Domaining.com, where I can find commentary on pretty much anything meaningful that is going on in the domain name space, and if I don’t find something that grabs’ my interest there, I’ll move on over to 2) Google News. If something in the domain space is not happening in at least one of these two places … [Read more...]

‘Pointless’ Concern Could Become Domain Investor ‘Reality’ in AU Top Level Domain

April 13, 2019 By John Colascione Leave a Comment

WEST PALM BEACH – Back in 2017, I wrote about the likelihood of growing regulation aimed at domain names; the article was titled, “Could Domain Investing Industry End with Legal Provision for Domain Hoarding”. That writing stirred some discussion, with one domainer going as far as considering such a possibility as ‘pointless’ or as he put it, “like planning for when an asteroid hits your house”. Well, such pointless concern is exactly what is being considered by AuDA (the … [Read more...]

Google “Adds” Additional Layer of Domain Validation Before Monetizing Websites

March 30, 2019 By John Colascione Leave a Comment

WEST PALM BEACH – Google AdSense, once the greatest and easiest way to immediately monetize your domain or website, has added an additional layer of validation to the game, by requiring your domain name be approved before allowing you to run ads on them. One of the greatest things about Google AdSense, was, that in the past you could slap your ad code scripts on any web page, and relevant - targeted ads would immediately appear, assigning each click on an ad, to a … [Read more...]

Sedo.com Releases Inside Look at New Expired Domain Search Functions

March 28, 2019 By John Colascione Leave a Comment

NEW YORK – Sedo, the worlds real estate listing service for digital assets, has released a new section dedicated to helping both novice and expert users find and acquire expiring domain names. The new section is hosted at the following URL: https://expiringdomains.sedo.com The tool provides multiple ways to filter, sort and search through domains and includes information about a domain names indexed pages in Google while using the popular Majestic backlink checker to … [Read more...]

Google Search Console Consolidates Common Variations Into Single Domain

March 24, 2019 By John Colascione Leave a Comment

BOCA RATON – Not sure why it has taken Google so long to realize and implement a sites various version into webmaster tools, but they have finally sent out a notification letting users know they have done so. It’s been one of the most annoying things; to have to enter each individual version of your sites URL into webmaster tools. For example, www, non www, http://, https, etc. This should go without having to designate as it just creates extra meaningless work when adding … [Read more...]

Redirecting Domains with Backlinks Helps SEO; Google Doesn’t Want You to Know

March 5, 2019 By John Colascione 8 Comments

NEW YORK – Morgan Linton’s blog caught my eye this morning as it discusses the redirecting of domain names for SEO, an often hotly debated topic. I find this topic especially interesting as it appears to me that Google often dances around the truth with explanations of what works and what doesn’t. Google’s new webmaster PR guy is John Mueller who basically replaced Matt Cutts in a publication relations capacity with webmasters around 2015 when Cutts was on leave. I’ve always … [Read more...]

Near $200,000 Missing from “Ordinary” Domain Sales Market, So Far This Year

March 3, 2019 By John Colascione 4 Comments

NEW YORK – There is an old saying “Follow the Money”, popularized by the 1976 drama-documentary motion picture “All the President's Men” which was about the Watergate scandal (I’ve yet to see the movie, but plan to). However, in this case, I prefer not to follow the money, because it looks like it's disappearing into a region of space-time; one exhibiting strong gravitational effects that nothing - not even particles and electromagnetic radiation such as light can escape … [Read more...]

Biggest Threat to .COM Dominance Is Google’s Involvement in New gTLDs

March 1, 2019 By John Colascione 10 Comments

NEW YORK – According to industry news website, DomainNameWire.com, Google’s launch of “.dev” domain names is off to a prosperous start with the zone file representing over 64,000 registrations just one day after it entered general availability. That’s amazing even for a bearish believer of nGTLDs. I guess it is only a matter of time until more and more people begin accepting the fact that all of the good .com domain names are long gone, and there are these new sort of odd … [Read more...]

A Domain Resellers Best Benefit Might Be In Domain “Savings”, Not Sales “Revenue”

February 26, 2019 By John Colascione Leave a Comment

NEW YORK, NY – In early 2005 I became a reseller for Wild West Domains Inc., a subsidiary of the GoDaddy, signing up for their Reseller opportunity, and at that time, their “Super Reseller” opportunity. The difference between the two was that the Super Reseller provided the ability to “resell” the “reseller” opportunity and put companies underneath you, earning a small portion of your acquired re-sellers sales, sort of like a sub-affiliate or MLM (multi-level-marketing) … [Read more...]

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by: John Colascione

John Colascione

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John Colascione is Chief Executive of SEARCHEN NETWORKS® He specializes in Website Monetization, authored a book called Mastering Your Website, and is a key player in several Internet businesses.

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In The News

  • DNJournal: New Book From Veteran Domainer
  • From Brandable to Exact-Match Geo Domain
  • InnovateLI: Two Deals, One Very Interesting Digital
  • Internet Commerce Association: John Colascione
  • NamesCon: Featured Attendee: John Colascione
  • Long Island Media Inc, SmartCEO, Future 50
  • Speakers, Name Summit, John Colascione
  • Speakers, Real Estate Summit, John Colascione
  • 24 Leading Domain Experts Analyze 2017

Popular Stories

Did DuckDuckGo Just Acquire Premium Domain “Duck.com” from Google?

New gTLD? Not So Fast; History Suggests New ‘Right of the Dots’ Could = Total Failure

Could Domain Investing Industry End with Legal Provision for Domain “Hoarding”

Websites and Domain Names to Become Insignificant within 20 Years or Less

Does the Domain Industry Suffer From Own Versions of Trumpted “Fake News” Stories?

Quotes to Follow

quote icon The domain name is equivalent to Gold. It is the only packaged item which is globally tax-free, portable, with value that is universal across different cultures. quote icon – Frank Schilling

quote icon Domains have and will continue to go up in value faster than any other commodity ever known to man. quote icon – Rick Schwartz

quote icon  Google knows you, your friends, your likes, what entertains you, where you are in the world at any given time. Google will soon predict your next action, your next thought, based on a collaboration of thoughts past. quote icon – John Colascione

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AI Domains Flood the DNJournal Top 20 – What Happened to the King of Domains?

WEST PALM BEACH, FL - For more than two decades, DNJournal’s weekly Top 20 domain sales chart has served as a conservative barometer of the aftermarket’s highest end. The list is built on verified, … [Read More...]

AI Search May Be Biggest Shift in Domain Industry Since Fall of Exact-Match Boom

WEST PALM BEACH, FL - For more than two decades, the domain-name market has largely moved in step with Google’s search systems. Investors based valuations on keyword demand, search volume, and the … [Read More...]

Apache-Level WordPress Hardening: Why Smart Site Owners Block Attack Endpoints

WEST PALM BEACH, FL - Most WordPress security advice focuses on plugins, dashboards, and application settings. That is useful, but it is not where the strongest protection begins. Real security, and … [Read More...]

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