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You are here: Home / Archives for Uniregistry

“Ultra-Premium” Invite-Only Domain Marketplace Unveiled by GoDaddy

October 19, 2025 By John Colascione Leave a Comment

Screenshot of: Powered by GoDaddy Ultra-Premium Domains That Command Authority Transform your business with ultra-premium domain names that convey trust, boost discoverability, and set your brand apart. Backed by GoDaddy's 25+ years of domain expertise and over 20 million customers worldwide.

TEMPE, AZ - GoDaddy has launched a new, invite-only marketplace for high-value domain names at the incredible web address: DomainNames.com, positioning it as a curated showroom for one-word .com and .ai domains, rare two-letter names, and short numerics typically valued in the six-figures and up. The rollout follows industry teasers earlier this month and formal launch coverage this past week. This is a distinct, curated tier within GoDaddy’s aftermarket universe-separate … [Read more...]

.ORG Year in Review (2021): Top 100 LLL.org LLL.org 3 Letter Reported Sales (NameBio)

March 28, 2022 By John Colascione Leave a Comment

Dot Org

PALM BEACH, FL – According to NameBio, there were a total of 156 'reported' 3-letter LLL.org domain sales last year in 2021. The highest reported sales were the domains “UWW.org” for $47,000.00 which took place at Uniregistry, now owned by GoDaddy. The second place name was “NMF.org” for $25,000.  3 Letter .org domain names are hard to come by and large sales are pretty rare. Below are the top 100 LLL.org domain sales of 2021 which reflect $397,736.00 in sales. Platform … [Read more...]

How Am I Supposed to Find A Good Domain Name When They Are Already All Gone?

April 8, 2020 By John Colascione 1 Comment

PALM BEACH, FL – Finding a good, short, “.com” domain name nowadays is much harder than it was in the past, but it certainly isn’t impossible. What you don’t want to do, is listen to bad advice from someone who tells you to go ahead and register an alternative, such as “.net”, “.biz”, or “.info”. Whatever you do, don’t make that mistake, because you will very likely regret it at some point in the future. Unless your business is an ‘organization” you could get a “.org” … [Read more...]

Top 100 LLLL.com 4 Letter Domain Sales for Year 2018 (According to NameBio.com)

November 8, 2019 By John Colascione Leave a Comment

PALM BEACH, FL – The following is a follow up to a list gathered in 2017. According to NameBio, there were a total of 7,862 reported LLLL.com domain sales in 2018. The highest reported sale was the domains “Zoom.com” for $2,000,000.00 with the second place name as “Kush.com” for $500,000.00. 4 Letter .com domain names are hard to come by and you’ll never see them on sites like ExpiredDomains.net. Below are the top … [Read more...]

Despite Recent Sales, 2019 Top 100, Still Sluggish in Comparison to Previous Year

June 27, 2019 By John Colascione 9 Comments

PALM BEACH – There has been a lot of noticeable domain name sales lately including the blockbuster sale of Voice.com for $30 Million in cash. Other notable names which recently changed hands while also making headlines were Links.com ($798,000), ol.com ($900,000), California.com ($3,000,000), Nursing.com ($950,000) and Casinos.org ($400,000) just to point out a few. Top domain name sales, those which are publicly listed at NameBio.com, show a total of over $44 Million in … [Read more...]

Google Promotes Alternative Uniregistry URL in Keyword Planner “How To” Video

May 7, 2019 By John Colascione Leave a Comment

PALM BEACH – Google is a massive giant in promoting things - and it looks like they’ve decided to include some interesting advertising for Uniregistry in one of their search advertising videos called “Get Started with Google Ads: Pick The Right Keywords”, a how-to video about setting up your Google Ads. This video, which was created in 2017, about two and a half years after general availability of the .flowers URL, teaches people how to use the Google Keyword Planner tool … [Read more...]

Domain Name Biz Uniregistry Scores on Domain Name “DomainNames.com”

February 13, 2019 By John Colascione 2 Comments

NEW YORK - A few weeks ago at NamesCon Global 2019 one of the industry’s best domain names, in my opinion, was acquired by Uniregistry, the brainchild of founder Frank Schilling, who operates the company from its Cayman Islands headquarters. As many in the domain industry were, Schilling was in attendance and won the highest bid on DomainNames.com for $370,000, one of the largest sales in the live auction. The remainder of domains which were not sold at the live event, … [Read more...]

Uniregistry Moves to Rebrand as “UNI”, Without Ownership of UNI.com???

December 8, 2018 By John Colascione 12 Comments

NEW YORK, NY - If you had not heard yet - domain registry, parking and portfolio management company “Uniregistry” has launched a re-branding effort changing its popular brand name from “Uniregistry” to simply “UNI”. Two things immediately came to mind upon seeing this news. Does the company own the UNI.com domain name? The answer: Surprisingly it does not. The domain name UNI.com has been registered since 1993 and is currently owned by an Italian company which according … [Read more...]

Domain Name ‘Bill of Rights’ Proposed by Global Domain Name Registrar Uniregistry

November 11, 2018 By John Colascione 1 Comment

NEW YORK, NY – This past week, the man who virtually created the Internet, Tim Berners-Lee, spoke about his “Contract for the Web” initiative; something he believes is fundamental to ensure a protected, free and open Internet for all of society. Early backers of the initiative, which can be viewed at ContractForTheWeb.org, include notable support from some of the webs largest innovators such as Google.com, Facebook.com, Craig Newmark (Founder of Craigslist.org), the W3C … [Read more...]

gTLD Madness: Five Years Later and Where Are We Now? T.R.A.F.F.I.C. Panel Debate

June 8, 2018 By John Colascione 4 Comments

NEW YORK - By the time I started visiting domain conferences in person, unfortunately, what I feel was the greatest domain conference of all time, Howard Neu and Rick Schwartz’s T.R.A.F.F.I.C., had seen its last days. I wish it weren’t so. I think the T.R.A.F.F.I.C. conferences were the best respected domain conferences in history; I can only wish that Howard and Rick, for whatever reason, will team up again and bring it back one day, because everything else, in my opinion, … [Read more...]

Super Great Week for Liquid Domains Worthy of Very – Very Close Inspection!

March 8, 2018 By John Colascione Leave a Comment

NEW YORK, NY – The year seems off to a good - no - great start, with lots of single word .com domain names and one .org topping the charts, thanks in part to NameJet, ROTD, and the NamesCon Auction which has led to several of these closed transactions as of late. Also worth mentioning is the ‘out of the ordinary’ colossal .org sale of Star.org, at SEDO for $225,000.00 (the highest sale through SedoMLS channel to date according to SEDO’s PR and marketing team), Wow! .COM … [Read more...]

Liking, No, Loving Uniregistry Domain Marketplace, Brokers, Little Bit More

February 28, 2018 By John Colascione 2 Comments

NEW YORK, NY – The wonderful power of the Internet; when things go wrong it allows a venue to vent, warn, enlighten, even bitch and moan some, if and when deemed necessary. Yet, when things go right, you get to openly commend, educate, share, etc.. Today I have the delightful opportunity to share my positive experience with Uniregistry and their relentless domain brokers there, as I believe in giving credit where credit is due. If you have been reading my updates you're … [Read more...]

Top 100 .COM Domain Names; All Time, Public Sales Listings at NameBio.com

February 26, 2018 By John Colascione 2 Comments

NEW YORK, NY - The following list is the top 100 .com domain names that have sold and been reported (on record) at NameBio. It is nice to take a look at the list every once in a while to remind yourself of some of the largest sales and what these little gems of virtual real estate are worth; enjoy. All prices are in … [Read more...]

Winners and Losers; A Look at 3 Letter (LLL) Domain Investments Over Last 10 Years

January 21, 2018 By John Colascione Leave a Comment

NEW YORK – Three letter .com domain names are pretty solid investments. They are often referred to as “liquid domains” – those which can be converted into cash quickly. Thanks to NameBio, it’s easy to see that the majority of three letter domain names which have changed hands at least twice in the last 10 years, (publicly, those available at NameBio), have made their traders profits. Although there are some losses on record here, the majority, 68% (194) of all 286 … [Read more...]

How .COM Domain Names Have Changed Value Over Time; Commercial Interest Term

January 15, 2018 By John Colascione 9 Comments

NEW YORK, NY - There is only one thing better than speculation; and that's fact. Wouldn't you agree? Let’s look at some historical sales data on .com domain names which have “sold at least twice” and include the words “real estate”, a good commercial interest term. (Data gathered from a list of every .com domain name on record at NameBio which sold more than once in the past 10 years). Thanks to NameBio, we can see that out of 39 transactions, 20 of them (51%) declined … [Read more...]

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by: John Colascione

John Colascione

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John Colascione is Chief Executive of SEARCHEN NETWORKS® He specializes in Website Monetization, authored a book called Mastering Your Website, and is a key player in several Internet businesses.

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In The News

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Quotes to Follow

quote icon The domain name is equivalent to Gold. It is the only packaged item which is globally tax-free, portable, with value that is universal across different cultures. quote icon – Frank Schilling

quote icon Domains have and will continue to go up in value faster than any other commodity ever known to man. quote icon – Rick Schwartz

quote icon  Google knows you, your friends, your likes, what entertains you, where you are in the world at any given time. Google will soon predict your next action, your next thought, based on a collaboration of thoughts past. quote icon – John Colascione

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From Defense to War: U.S. Government Deploys Bold New “WAR.gov” Domain

WASHINGTON, D.C. - The United States government has begun directing Internet traffic from the long useed Defense.gov - the primary digital home of the Department of Defense for more than two decades - … [Read More...]

Bots, Ad Networks & Fake Lead Form Fills; Phones Don’t Work, Emails Bounce

WEST PALM BEACH, FL –  Have you recently noticed your lead forms being filled out with fake information, phone numbers that don't work and/or email addresses that bounce back? Google's Display Network … [Read More...]

Report: ID Verification Service for Auto Dealers Breach Exposed Millions of Records

SOUTHFIELD, MI - A newly surfaced dark-web listing claims that 700Credit, a provider of credit-reporting and identity-verification services for auto dealers, suffered a substantial data breach in late … [Read More...]

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