PALM BEACH, FL – The Federal Trade Commission (FTC) has settled two lawsuits against two separate marketing firms, Devumi, LLC and Sunday Riley, both of which were accused of deceptive online marketing tactics designed to dupe consumers into making false assumptions based on user generated content and activity. In the first case, Devumi, LLC agreed to settle the FTC’s complaint challenging the sale of fake indicators of social media influence. In the second case, … [Read more...]
NYT Highlights Sealed Auction of Domain “Democracy.com” Via Heritage Auctions
UPDATE 11/4/2019: Auction for Domain Name “Democracy.com” Extended to November 7th Closing PALM BEACH, FL – What could possibly be better than being the auctioneer of a generic, super premium .com domain name like Democracy.com? Having that same opportunity with it being covered by the New York Times. https://www.ha.com/information/democracydotcom.s That’s what’s happening with Democracy.com, a super premium generic domain name which is being offered for sale in a … [Read more...]
Top 10 Ways to Market Your Small Business Online; Do-It-Yourself Marketing Strategies
WEST PALM BEACH - Every once in a while I'll come out with a list of goodies for those who look for website owner tips. Below is a list of these including the top ten best and/or most popular ways (in my opinion) to market your small business on the Internet including both do-it-yourself strategies and for those which aren't, reasons why you might be better off hiring a fully managed solution provider or Internet marketing company to do it for you. Some of these ideas you … [Read more...]
Coconspirator Faces 20 Years in Prison Over Scheme to Steal Domain Name at Gunpoint
Rossi Lorathio Adams II was found guilty for hiring his cousin to break into a house and force the transfer of an internet domain. CEDAR RAPIDS – A man who owned a social media company and planned to steal an Internet domain name by force was convicted last week and faces 20 years in prison. According to CNN, a jury found Rossi Lorathio Adams II guilty for hiring his cousin to break into a house in Cedar Rapids and force the transfer of an Internet web address by its … [Read more...]
Today’s ‘Successful’ Business Owners Become Experts at Doing More with Less
NEW YORK, NY – At a time when the economy is said to be continually improving, if you ask around to fellow business owners, most seem to be in a never ending phase of finding ways to efficiently cut costs and reduce expenses. In fact, this is a good practice for any business owner to keep top-of-mind, annually, or even monthly. To do this effectively, you must identify ways to implement change with minimal effect on production, products and service quality. The changes … [Read more...]
27 Ways to Increase Website Traffic in 2018
NEW YORK, NY - I remember when Internet marketing was easy. Back then, it did not take 27 things, it took more like three. For me, it was all about: Knowing who I was trying to reach by doing some initial keyword research, then Optimize my web site for particular keywords and phrases my research showed traffic for, and Find links to point to my site including related keywords and keyword phrases in the anchor text of the links. Basically, I could do those three … [Read more...]
Sass illustrates Significant Disadvantage; Match Game: Brandable Vs Keywords
NEW YORK, NY - .CLUB Chief Marketing Officer Jeff Sass gave a keynote speech at NamesCon Europe 2018 and did what appeared to be a fantastic job of illustrating, through various different examples, just how bad it is when coming up with your own word (one which has no meaning) when choosing your domain name. Sass accomplished this by showing domain names made up of unknown words on screen and had attendees guess, by multiple choice, what they believed the businesses did that … [Read more...]
Rand Fishkin: If I Could Go Back to 1991 and Get Any Name, I Would Grab Porn.com
NEW YORK – Rand Fiskin, the original founder of Moz.com, has gone out on his own new venture called “Spark Toro”, using the domain name, SparkToro.com. Lucky him, he’s fairly accurate when he said it is a decent name you can easily remember, proven to me by the fact that I did not need to go look it up (again); I did in fact remember it a day later as I write this article, but in full disclosure, I typed it in Google’s search box yesterday while watching the video and I … [Read more...]
Long Island Media Inc., with New Subsidiary Cars Digital Inc., Announce Acquisition, Development of ConnecticutUsedCars.com
EDITORS NOTE: THIS IS A REPUBLICATION OF A NEWS RELEASE BY LONG ISLAND MEDIA INC. AND CARS DIGITAL INC. ORIGINALLY PUBLISHED TODAY, 11/10/2017. NEW YORK, NY - Today, Long Island Media Inc., with its new subsidiary Cars Digital Inc., has announced the acquisition, development and launch of ConnecticutUsedCars.com, a localized vehicle shopping portal which will build a foundation for the company in its neighboring state, Connecticut. The company owns and operates Long … [Read more...]
Search Engine Optimization (“SEO”) for “CEOs” – ln Layman’s Terms
NEW YORK, NY - About twelve years ago when “search engine optimization” was beginning to get popular, a competing news publisher invited me to lunch at his restaurant to brainstorm about collaborating. It never materialized, but while there and after getting to know each other for a little while, he then turned to me, changed his posture in his chair a bit, sort of gathered his thoughts, and asked me straight out, “sell me on search engine optimization”, “what is it” and “how … [Read more...]
Name Summit Digital Branding Conference; Entrepreneurs, Experts, Domain Enthusiasts
NEW YORK, NY – “NameSummit – The Digital Branding Conference” is just one week away. There will be over 40 speakers, including entrepreneurs, experts and digital branding superstars ready to engage with attendees. Expert panels will discuss leading trends in branding, influence marketing, social media and showcase the continuing evolution of domain names as an important part of powerful branding and advertising campaigns. Below is the updated line-up of experts; an … [Read more...]
Name Summit Conference in New York City Shaping Up to Be “Very Big Event”
Agenda includes long list of Industry Veterans; Live Domain Auction for WallStreet.com; Event Ending with Undisclosed "Presentation for Exclusive Asset Sale" yet to be revealed!! NEW YORK, NY – A few days ago I spoke via telephone (yes, that clunky old device still in use) with some of the people at NameSummit to discuss interesting developments for the upcoming event in New York City which is just weeks away. If you have not yet booked your tickets and stay to New York … [Read more...]
Greatest Benefits of New gTLDs is PR, Temporary “Buzz Factor” “Link Equity”
NEW YORK, NY – A long time ago, say, 8-10 years ago, to effectively market a website on the Internet you needed to know how to do some very basic SEO (Search Engine Optimization) and you needed to acquire lots of inbound links to your site – from just about anywhere you could find them, and when you understood this and utilized it, you could reap tremendous reward from search engine traffic. This is because if you simply acquired or purchased enough inbound links to your … [Read more...]
Mark Your Calendars: Upcoming Domain Name Events in the United States
LONG ISLAND, NY - The following domain name events are coming up within the next few months and will all be held in the United States (Las Vegas Nevada, NYC New York and Orlando Florida - All fantastic destinations for just about anything you can think of). Whether you are looking to meet new business prospects to grow your revenue, get to meet (in-person) people you ordinarily deal with only online, or you're just looking to get away, domain name events are great places … [Read more...]
Category Killer Domain Shoes.com Acquired in $9M Transaction by Wal-Mart Stores, Inc.
NEW YORK, NY - According to domain name industry news publication DNJournal.com, Wal-Mart Stores, Inc., owned subsidiary ShoeBuy, has acquired the Internet domain name Shoes.com in a $9,000,000.00 transaction which included the domain name from a bankruptcy of now defunct operator “Shoes.com Technologies”. A spokesperson for ShoeBuy told Footwear News that the move was part of the company’s larger digital goals. We plan to maximize Shoes.com as the gold standard of category … [Read more...]