WEST PALM BEACH - Every once in a while I'll come out with a list of goodies for those who look for website owner tips. Below is a list of these including the top ten best and/or most popular ways (in my opinion) to market your small business on the Internet including both do-it-yourself strategies and for those which aren't, reasons why you might be better off hiring a fully managed solution provider or Internet marketing company to do it for you. Some of these ideas you … [Read more...]
Search Optimization or Sponsored Search, Which One Is Better for My Business?
NEW YORK, NY – Whether a company embarks on typical optimization processes or just gives in and goes straight for Google’s recently re-branded “Google Ads” program is probably a question best answered only by someone who has been watching both of them evolve over the years, because both of them do work, and both can be used to grow your business exponentially, but figuring out which one works better or which will cost more is something the average business owner just has no … [Read more...]
How Google Became the Most Popular Search Engine; Eyes on Innovation
NEW YORK, NY – In the early 1990’s, the Internet was in its infancy. At that time, a great majority of information on this new and interesting "World Wide Web" was from colleges and universities. With the growth of this vast amount of information came interest in a better way for finding things which birthed some of the webs very first search engines, many of which you’ve likely never even heard of. Some who used the Internet at that time might be more likely to remember more … [Read more...]
Did DuckDuckGo Just Acquire Premium Domain “Duck.com” from Google?
NEW YORK, NY – Popular privacy search engine DuckDuckGo.com, might just be quacking all the way to the bank with its latest [potential] acquisition, Duck.com, according to name server and domain registrar details pointed out by domain industry website DotWeekly.com. It is important to note that this is just speculation at this time, but knowing that the privacy based search provider has been eyeing the domain for some time, specifically saying that it creates confusion … [Read more...]
Will Google’s Instant Answers Threaten, Even Destroy, Search Giant’s Future
LONG ISLAND, NY – This is a theoretical opinion and is far from fact, but I thought about it today and I’m going to share it with my readers, as I ordinarily do here on this site, a place where my thoughts about the Internet, meet the Internet itself - and my ramblings are meant, not just to entertain, or act as some therapeutic outlet, but to help form options, influence discussion, create dialog and educate. Today, we will touch on something that is a growing problem for … [Read more...]
Here’s Why You Shouldn’t Purchase an Ngtld Domain Simply for Search Rankings
NEW YORK, NY – Many who read this site will be familiar with the out-of-the ordinary sales of a few new gTLDs recently, one of which was Vacation Dot Rentals. I stumbled onto an old post about it over at Ricks Blog [I enjoy Rick's ramblings and story telling as I am sure many others do: The post was called "Fake site on a Fake GTLD Sale? The tale of “No Results Found” at Vacation.Rentals" - I'm sure you all read it.] I wanted to see where the site was ranking today … [Read more...]
Google Has Begun It’s “Mobile First” Indexing Endeavours; Email Notification
NEW YORK, NY - There has been a great deal of chatter on the Internet about Google's Mobile First indexing endeavours since March 2018 when it was announced. I was just explaining this to a client yesterday who happens to not yet have a mobile friendly website. Rather than giving a long explanation of what it is and why it is important, I could probably have simply forwarded this message I received from Google this morning letting me know that one of my sites will be used in … [Read more...]
Google to Combine Paid Search Ads with Content; Who Needs Organic Anyway?
NEW YORK – Google loves ads, especially when ads are just as relevant and helpful as organic search results. Think about it like this; if you owned Google, imagine a day where your search engine results were just as accurate, relevant and helpful as any of the other organic search results. You could literally have an entire page of results, which were all paid for through your auction system, and users wouldn’t think anything of it. People would just continue to “Google” … [Read more...]
Yellow Pages Goes Green ® (Yellow Pages Directory Inc.) Makes Additional Top 50 List
NEW YORK - The environmentally friendly Yellow Pages website, Yellow Pages Goes Green ® (by Yellow Pages Directory Inc.), has made yet another top business directory listing "list" this time by Business.com. Yellow Pages websites are critical to local search engine placements which is why Yext and other local search services such as Moz Local continue their rapid growth. Business.com, itself much of a business directory, has changed hands several times since its inception … [Read more...]
Yellow Pages Goes Green ® (Yellow Pages Directory Inc.) Makes Additional Top 100 List
NEW YORK, NY - A project I have put considerable work and time into over the years has made yet another Top 100 list thanks to https://www.vendasta.com. Vendasta offers a platform for companies that sell to local businesses. Calling themselves, an agency-in-a-box solution, it includes a sales CRM, needs-analysis tools, marketing automation, app services, and white-label fulfillment. The listing, which is very detailed and fairly accurate despite it uses only publicly … [Read more...]
Search Engine Optimization (“SEO”) for “CEOs” – ln Layman’s Terms
NEW YORK, NY - About twelve years ago when “search engine optimization” was beginning to get popular, a competing news publisher invited me to lunch at his restaurant to brainstorm about collaborating. It never materialized, but while there and after getting to know each other for a little while, he then turned to me, changed his posture in his chair a bit, sort of gathered his thoughts, and asked me straight out, “sell me on search engine optimization”, “what is it” and “how … [Read more...]
Greatest Benefits of New gTLDs is PR, Temporary “Buzz Factor” “Link Equity”
NEW YORK, NY – A long time ago, say, 8-10 years ago, to effectively market a website on the Internet you needed to know how to do some very basic SEO (Search Engine Optimization) and you needed to acquire lots of inbound links to your site – from just about anywhere you could find them, and when you understood this and utilized it, you could reap tremendous reward from search engine traffic. This is because if you simply acquired or purchased enough inbound links to your … [Read more...]
Mark Your Calendars: Upcoming Domain Name Events in the United States
LONG ISLAND, NY - The following domain name events are coming up within the next few months and will all be held in the United States (Las Vegas Nevada, NYC New York and Orlando Florida - All fantastic destinations for just about anything you can think of). Whether you are looking to meet new business prospects to grow your revenue, get to meet (in-person) people you ordinarily deal with only online, or you're just looking to get away, domain name events are great places … [Read more...]
Forget That: Bing Wants Users to Ignore Ending .Com Domain Extensions
NEW YORK, NY –They say that actions speak louder than words. This holds true with Microsoft’s Bing.com search engine, the second most popular search engine service, which has implemented an interesting change new gTLD lovers may be pleased about; they’ve removed the right-of-the-dot extension in search results for all .com domain names. So what is the subconscious message here? Performing a search on the BING.com search engine this morning, here, New York Eastern Time … [Read more...]
Websites and Domain Names to Become Insignificant within 20 Years or Less
LONG ISLAND, NY – Ten or twenty years ago, if you wanted to find information a search engine such as Yahoo would allow you to simply type-in what you were looking for, and countless websites would appear with information related to your search. Sometimes, ugly websites would appear that had keyword-stuffed their pages with the search string, but often you would be able to find what you were looking for within a few clicks around; and your answer was always on a website or web … [Read more...]
The Disappearing Act of the Web’s Best Web Directories; Where Are They Going?
NEW YORK, NY – Last week, news began to circulate the search optimization-spear that DMOZ.org, one of the oldest and most trusted web directories ever online, was discontinued forever (as of Mar 17, 2017). DMOZ was considered such an incredible resource, that Google itself mirrored it at directory.google.com, as did thousands of other sites across the net. However, Google discontinued the mirror on July 20, 2011, less than a year prior to announcing its “Google Penguin” … [Read more...]
SedoMLS Network to Bring up to 18M Premium Domains to 16M+ Customers of Top Registrar 1&1 Internet
March 2nd, 2017 – Sedo, the world’s largest domain marketplace and monetization provider, and 1&1 Internet, the most trusted partner for digital success for small businesses, today announced a partnership that enables 1&1 to offer up to 18 million premium domain names from Sedo’s domain marketplace to its customer base of 16.75 million. The distribution of these premium domain names is made possible by the web’s largest domain distribution network, SedoMLS. 1&1 … [Read more...]
New Google Search Tactic, Search “Box” Optimization, Making The Rounds
Someone introduced me to a new Internet marketing process yesterday which sounded too good to be true; sort of like Search Engine Optimization, nowadays; not realistic unless your budget is very strong. While looking into it some, I found out that it does make sense and people are in-fact using this process called SBO (Search Box Optimization) and it probably works, but it is considered a "Black-hat" tactic intended to "trick" Google into thinking a particular search term is … [Read more...]
Throwback: Is Domain Parking Really Dead? If So, What Killed It? (Reprint: It’s That Good)
NEW YORK - A lot has changed with Domain Parking Revenue as well as Google Ad Earnings over the last, say, decade. There has been such great change that it's sometimes difficult to articulate - in a nutshell, why things have changed so drastically and in how many different ways this change has come about. I don't think anyone would argue that these changes have and continue to fundamentally reshape the entire industry. Last evening, I came across an article by writer and … [Read more...]
Expense Report: Domainers to See Increase in Costs via Secure Browser Requirements
Over the last year, buzz on SSL use in general has been skyrocketing due to increased hacking and search engine requirements. Now, web browsers will instill even more urgency for webmasters and site owners to get-their-act-together and prepare to tackle the challenge of converting non-secure sites, to secure. In a business field already difficult to prosper, the last thing you need is another monkey-wrench thrown into the mix. For many domain owners, including myself, it … [Read more...]
SEARCHEN.COM : An Anonymous Search Engine for Firefox and Chrome Users
There is now an alternative private search engine available for users of Firefox and Chrome browsers that utilizes Google Custom search features for alternative results. The search engine also includes a directory type structure, similar to DMOZ and the old Yahoo Directory which brings in additional static listings as sponsored ads alongside search results. Additionally, users can click icons to compare or display results on standard Google, BING, Yahoo and Ask. The search … [Read more...]
FLASHBACK: Early Talks of Google Dominance Reflected in Malaysian Newspaper – Dec 12, 2002
If you were running your business online 14 years ago you may remember a time where Google search engine results, although unpredictable to some, were much different than what we have today. Here is an article which I found via Google's Newspaper Archive which shows just how long ago it was when the search engine company began its effort at shaking things up. It's around the same time they began their "Google advertising programmes" as referenced in the article by founder … [Read more...]
