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You are here: Home / Archives for nGTLDs

What Are the Key Benefits for “Dot Brand” nGTLD Owners; What’s In It for Them?

October 28, 2019 By John Colascione 2 Comments

PALM BEACH, FL – Although I am not a huge fan of new gTLDs or even “Dot Brands”, today I watched a video by the Chief Marketing Officer of Afilias domain registry, Roland LaPlante, who explained ‘in detail’ the value of owning your own “dot BRAND.” LaPlante discusses the benefits in marketing, user security and what is likely one of the most desirable aspects achieved for the owning brand; “full control” of their own corporate space. I believe it is the best explanation … [Read more...]

5 Years In, Where Are “.NYC” Domains Now? Landrush Registration Opened Oct., 2014

October 27, 2019 By John Colascione 6 Comments

PALM BEACH, FL – “.NYC”, it’s called “The Official Web Address for New Yorkers”, and a top level domain name which is restricted to being registered only by “lawful” residents and/or businesses within the New York City area (the five boroughs). The slogan of being the “Official” web address of the City its named after isn’t just fluff marketing material either; it actually is, The Official URL, according to NYC.gov. The legal entity-registry is recorded as “The City … [Read more...]

CVS Pharmacy Files WIPO Against “CVS.inc” Domain; Reg Fees Headed Towards Earth

October 26, 2019 By John Colascione 1 Comment

PALM BEACH, FL – It looks like CVS Pharmacy, Inc. isn’t too thrilled with the recent registration of the nGTLD domain name “CVS.inc” which looks to have been registered in May, 2019. The pharmacy company has filed a WIPO dispute (WIPO D2019-2615) which will likely result in a TRANSFER as the majority of their complaints follow that trend. The “CVS.inc” domain name is listed on the get.inc website under “Who's Buying” in the ”recent registrations section” for companies … [Read more...]

If Google Removes URLs From Search Results, Who Exactly Stands to Benefit?

October 22, 2019 By John Colascione 4 Comments

PALM BEACH, FL – Last week I ran a story about Google’s obvious intent to remove URL’s from search. The story was titled “Google Determined to Remove URLs from Search Results; Replace with Breadcrumbs” and published on October 18, 2019. It was a follow up to “EVIL: Will Google Do Away with Domain Name and Extension Entirely Anyway?” There has been wide reaction from both the SEO and Domain community on the coming change and it warrants added thought and hopefully, added … [Read more...]

Numbers Reported for “.CLUB” Decline Due to Registry Quality Compliance & Cleanup

October 22, 2019 By John Colascione 2 Comments

PALM BEACH, FL – The following is a correction to previously published work which included an embedded Tweet which has been called into question and said, by the registry, to be incorrect; a reader from the “.Club” registry contacted me with a correction request yesterday including some supporting explanations for certain numbers seen on nTLDStats.com and numbers from a Tweet which were embedded and published on StrategicRevenue.com on October 17, 2019. Upon reading the … [Read more...]

Exact Match Domain Names Yielding “Free Ticket to Ride” Long Over on Search Giant

October 18, 2019 By John Colascione 9 Comments

PALM BEACH, FL – Exact match domain names, URLs which are spelled exactly how a top search term is used in popular verbal expression still work to help boost search rankings well when it comes to Bing.com and Yahoo.com, but on Google.com, it doesn’t seem to matter unless there are powerful “brand signals” in play, such as high numbers of inbound links, frequent references to the URL whether linked or not, and other popular signals such as social media activity with matching … [Read more...]

Google Determined to Remove URLs from Search Results; Replace with Breadcrumbs

October 18, 2019 By John Colascione 9 Comments

PALM BEACH, FL – It seems that Google, the world’s most popular search engine, is determined to do away entirely with URLs in its search engine, no doubt further increasing its position in, and not to mention, the value itself of “alternative URLs” by completely removing a person’s ability to subconsciously decide whether a site is trustworthy based on the URL itself. I touched on this topic back in September 2018 when I wrote “EVIL: Will Google Do Away with Domain Name … [Read more...]

New GTLD Meltdown: Is “.CLUB” Struggling to Hang On To 1 Million Registrations?

October 17, 2019 By John Colascione 3 Comments

**** 10/22/2019 UPDATE: Numbers Reported for “.CLUB” Decline Due to Registry Quality Compliance & Cleanup **** PALM BEACH, FL – According to domain name investor, or should I dare use the recently coined moniker from the domain industry's new advocate Tamara Kurtzman Esq. “anticipatory cybersquatter”, Rick Swartz – who has been one of the most successful domain name speculators in the history of domain names, the “.CLUB” nGTLD domain extension is experiencing what he … [Read more...]

“Unstoppable Domains” Launches “Dot Crypto” to Create “Uncensorable” Internet

October 16, 2019 By John Colascione 1 Comment

PALM BEACH, FL – A company called “Unstoppable Domains”, a San Francisco-based startup which recently secured $4 million in venture capital funding says it is launching a new gTLD domain on the “.crypto” extension which is intended to provide users with “human-readable” wallet addresses, intended to simplify the process of sending and receiving funds. Potentially even more interesting is the vision behind Unstoppable Domains and their desire is to create what they call … [Read more...]

Investor Land Grab Opportunity Arises from Donuts Registry with Reduced Price gTLDs

October 8, 2019 By John Colascione 1 Comment

PALM BEACH, FL –An interesting opportunity has arisen from new domain name registry company Donuts Inc., which operates roughly 240 new generic top-level domains (gTLDs). Although I am less than a huge fan of new gTLDs, there are industry veterans who do in fact use them in certain scenarios of ‘super premiums’, and you’ll have an opportunity to filter through a list of over 1.1 million names (previously on hold) now being released in a price-drop by the … [Read more...]

LGBT Domain Registration Service, PrideLife LLC, Announces Relationship With Afilias

October 6, 2019 By John Colascione Leave a Comment

PALM BEACH, FL - A new domain name registration service is hoping its partnership with Afilias and its "LGBT" theme will help spotlight its business, which caters to the LGBT community and offers domain name registrations such as the new ".lgbt" domain name. The service, PrideLife LLC (getpridelife.lgbt), also suggests other alternative Afilias sponsored gTLDs such as ".red", ".pink", ".black" and others. The .lgbt TLD was delegated by ICANN in 2014 and shows just under … [Read more...]

Say What? $60,000 Per Week Redirecting Traffic with “Domain King” Rick Schwartz

September 25, 2019 By John Colascione Leave a Comment

PALM BEACH, NY – It was another good show from Domainer.com.au run by Robert Kaay and Ed Keay-Smith, whom previously interviewed industry visionary Michael Castello from CCIN.com and Ron Jackson from Domain Journal. This latest show, another with lots of great advice and lots to learn was with Rick Schwartz, widely known as the “Domain King” for his immense experience and success in the domain business; Schwartz has … [Read more...]

VeriSign Quarterly Reports Indicate Legacy “.net” and “.org” Future Not So Wonderful

September 23, 2019 By John Colascione Leave a Comment

PALM BEACH, FL – Each quarter, VeriSign, Inc. (VRSN), releases its “THE DOMAIN NAME INDUSTRY BRIEF” market report, highlighting the growth of the domain name system as well as the individual growth of name registration, in numbers, for various extensions including their own “.com”, and “.net” domain names. These reports also include other legacy extensions such as Public Interest Registry's “.org” and leading country-code “ccTLDs.” Not surprisingly, ccTLDs continue to grow … [Read more...]

Chrysler Corp “Stops the Bleeding” With Release, Cancellation of Branded Domains

September 23, 2019 By John Colascione Leave a Comment

PALM BEACH, FL – Better days are ahead for the Chrysler Corporation, who according to Domain Name Wire, has terminated its [unfortunate] “obligation” to continue “flushing money down the drain” with the drop/release of the following “dot brand” domain names: .Uconnect, .SRT, .Mopar, .Dodge, .Chrysler, all of which, according to DNW, were owned and administrated by what is now known as FCA US LLC, (Fiat Chrysler Automobiles). Just one “gamble” remains, “.Jeep”, which, … [Read more...]

Forbes Cites Survey Saying 70.5% Don’t Trust Alternatives Domain Names

May 26, 2019 By John Colascione 13 Comments

PALM BEACH – According to Forbes, 70.5% of consumers don’t trust newer alternative Internet domain names over legacy names. These figures, used in their recent article titled, “Strategies for Getting The Most Out Of Your New Domain Name” were cited from a survey of 1,000 people across the UK who represented a range of ages. Those surveyed were asked, “Do you trust companies with .co.uk and .com domains more than those with other newer domains like .eu, .biz, .net, .fashion, … [Read more...]

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John Colascione

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John Colascione is Chief Executive of Internet Marketing Services Inc. He specializes in Website Monetization, authored a book called Mastering Your Website, and is a key player in several Internet businesses through his brand SEARCHEN®

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Quotes to Follow

quote icon The domain name is equivalent to Gold. It is the only packaged item which is globally tax-free, portable, with value that is universal across different cultures. quote icon – Frank Schilling

quote icon Domains have and will continue to go up in value faster than any other commodity ever known to man. quote icon – Rick Schwartz

quote icon  Google knows you, your friends, your likes, what entertains you, where you are in the world at any given time. Google will soon predict your next action, your next thought, based on a collaboration of thoughts past. quote icon – John Colascione

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.HipHop Launches Equity Crowdfunding Campaign In “Testing the Waters” Phase

POMPANO BEACH, FL - Dot Hip Hop, LLC - the registry operator for the .hiphop top-level domain - has announced plans to raise capital through an equity crowdfunding campaign on Wefunder. The … [Read More...]

Google’s Search Market Share Dips Below 90% for First Time in Decade

MOUNTAIN VIEW, CA - Google's global search engine market share fell below 90% in the final quarter of 2024, marking the first time since 2015 that it has dipped under this threshold. Regional … [Read More...]

October: National Cybersecurity Awareness Month: Is Your Business Truly Protected?

WEST PALM BEACH, FL - Every October, businesses across the country are reminded of a simple but critical truth: cybersecurity is no longer optional. As cybercriminals refine their tactics, small and … [Read More...]

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