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Hypothetically: Inflated Domain Name Valuations Driven by AI Tools

June 10, 2025 By John Colascione 3 Comments

WEST PALM BEACH, FL – I recently tested a domain name valuation tool powered by artificial intelligence, and I was struck by how inflated the appraisals were. The estimated values seemed wildly generous—far beyond what the current market would realistically support. It reminded me of a time, 10 to 15 years ago, when domains were often priced based on hypothetical potential rather than actual sales data or revenue performance. It seems like the prices are based more on … [Read more...]

Success Stories: Entrepreneurs Who Scored Big With the Right .Com Domain Name

June 2, 2025 By John Colascione Leave a Comment

In the heart of Wall Street, a regal gorilla sits beneath a towering sign that reads ".COM IS KING," symbolizing the dominance of premium domains in the digital economy. This striking image captures the true power and authority that the right domain name can bring to a brand.

WEST PALM BEACH, FL - In today’s fast-growing and highly competitive digital landscape, a domain name is far more than just a web address—it’s a critical asset that shapes brand identity, builds trust, and often serves as the first impression customers have of a business. A strong domain name can enhance marketing efforts, drive organic search traffic, improve click-through rates, and establish long-term brand authority. With millions of websites launched every year, the … [Read more...]

Global Domain Name Industry Poised for Growth: Insights from Data Industry Leaders

May 31, 2025 By John Colascione Leave a Comment

Global Domain Name Industry Poised for Growth: Insights from Data Industry Leaders

WEST PALM BEACH, FL - The domain name industry is experiencing significant growth, with projections indicating a continued upward trajectory. According to the recently released Domain Names – Global Strategic Business Report 2025 by ResearchAndMarkets.com, the global market for domain names was estimated at 378.6 million registered domains in 2024 and is projected to reach 459.9 million by 2030, reflecting a compound annual growth rate (CAGR) of 3.3% . Regional Growth and … [Read more...]

2025 Digital Real Estate Surge: High-Value Domains Prove Worth With More Big Sales

May 1, 2025 By John Colascione Leave a Comment

WEST PALM BEACH, FL - The domain industry is experiencing a surge in high-value transactions, as highlighted in DN Journal's latest report titled "Sizzling Domain Sales Continue to Light Up The Charts With 8-Figure Blockbuster Leading the Way." April 2025 has proven to be a landmark month, with several significant sales reshaping the domain landscape.​ Among the notable transactions, Icon.com was acquired for $12 million, marking it as the sixth-largest publicly reported … [Read more...]

Kentucky Man Who Sold City Site Network for $2.3M In 2014 Selling for Second Time

July 20, 2020 By John Colascione 6 Comments

Scott Metro

PROSPECT, KY – It’s not often that a seller gets the opportunity to off-load the same portfolio twice, especially when the sales price is north of $2M, but that’s exactly what is happening with Clark Scott’s “Hello Earth” city site network and its computer software system as well as a U.S. federal trademark for “HELLO EARTH” – all assets of “Hello Earth LLC.” I recently connected with Clark where we discussed the long and interesting history of his unique network of city … [Read more...]

Global Epidemic Will Lead To Unusually Good Time to Buy Domain Names

March 25, 2020 By John Colascione Leave a Comment

PALM BEACH, FL – If you have been sitting on the sidelines wishing you had gotten into domain names sooner, now will be a very good time to jump in. Why? Because its going to be a very good time to buy domains – even better than it’s been these last few years. Yes, many know that it has been a buyers’ market for a while now and it’s going to get even better (for new comers and buyers). Here are just a few reasons why it’s been a buyers’ market: Parking revenue … [Read more...]

NamesCon Global 2020 Domain Auction to Include Two “Good Cause” Domain Sales

January 27, 2020 By John Colascione 1 Comment

PALM BEACH, FL – If you will be participating in the live domain auction which will take place Thursday, January 30 at the Omni Hotel (Downtown) in Austin Texas, you’ll have the chance to not only scoop up what will likely be some great domain deals, but you’ll also be able to help contribute with two sales having a portion of their proceeds benefiting domainers directions.com and toolchest.com. When the action begins at 4:30 pm Central Standard Time, you’ll want to pay … [Read more...]

Investor Land Grab Opportunity Arises from Donuts Registry with Reduced Price gTLDs

October 8, 2019 By John Colascione 1 Comment

PALM BEACH, FL –An interesting opportunity has arisen from new domain name registry company Donuts Inc., which operates roughly 240 new generic top-level domains (gTLDs). Although I am less than a huge fan of new gTLDs, there are industry veterans who do in fact use them in certain scenarios of ‘super premiums’, and you’ll have an opportunity to filter through a list of over 1.1 million names (previously on hold) now being released in a price-drop by the … [Read more...]

Epik Domain Name Registrar and Hosting Company Creates “Domain Marketplace”

September 26, 2019 By John Colascione 3 Comments

PALM BEACH, FL - Epik Inc., an ICANN-accredited domain name registrar and web hosting company with its headquarters in Washington, has created what appears to be another reason for domain enthusiasts to register and manage their domain name portfolio with them; a “domain name marketplace”. Currently, domain name investors and enthusiasts have plenty of places to buy and sell domains (too many really) such as  large forums, SEDO, Flippa, NameJet, just to name a few. … [Read more...]

52 Minutes with Michael Castello on Room.com, Rate.com and Whisky.com

September 22, 2019 By John Colascione Leave a Comment

PALM BEACH, FL – Over the years, I’ve heard a lot of great domain stories that date back to when domain names were registered only through Network Solutions, and when domains, particularly .com domains, where a lot more expensive than they are today. What I have heard virtually no stories at all about, are those which date back to when domain names were completely free; yep, nothing, first come first serve, no fees. A bundle of interesting stories await domainers in this … [Read more...]

Multi-Million Dollar Domain Portfolio Owner Says, “Don’t Bother” with Domain Parking

May 10, 2019 By John Colascione 10 Comments

PALM BEACH – A multi-million-dollar domain portfolio owner has given some personal advice on domain name parking, and it’s not good. If you had not yet heard, Brent Oxley, the guy behind the creation of one of the largest and most successful [in my opinion] web hosting providers, HostGator.com, has recently put his entire and very extensive domain portfolio up for sale using the platform, Efty.com. What I found most interesting, more than his unique and super … [Read more...]

Might Be Good Time to Revisit That .Org Portfolio; Which to Hold, Which to Grab

February 19, 2019 By John Colascione 1 Comment

NEW YORK, NY – According to industry news website DNJournal.com, the registry behind .org domain names, Public Interest Registry, or otherwise known as PIR, has got itself a new CEO. Although personally I had never come across the name before, DNJournal describes incoming Chief Executive Officer Jon Nevett as a well-known and widely respected domain industry veteran - and this domain enthusiast has no reason to doubt it, especially since Nevett is one of the founders of … [Read more...]

Uniregistry Moves to Rebrand as “UNI”, Without Ownership of UNI.com???

December 8, 2018 By John Colascione 12 Comments

NEW YORK, NY - If you had not heard yet - domain registry, parking and portfolio management company “Uniregistry” has launched a re-branding effort changing its popular brand name from “Uniregistry” to simply “UNI”. Two things immediately came to mind upon seeing this news. Does the company own the UNI.com domain name? The answer: Surprisingly it does not. The domain name UNI.com has been registered since 1993 and is currently owned by an Italian company which according … [Read more...]

Round Two: .COM Domain Values List, “Domainer Domains”, Not Much Change

January 16, 2018 By John Colascione Leave a Comment

NEW YORK, NY - Yesterday, we looked at how some commercial interest .com domain names have changed in value over the last decade. There really was not too much to see with about half of the domain names going up in value  (46%) and half going down (51%). I guess it is fair to say that more declined than went up, but it was pretty close to even. Today I wanted to look at domains with less commercial value, so we will looked at pure domainer domains.  This list examines 35 … [Read more...]

Greatest Benefits of New gTLDs is PR, Temporary “Buzz Factor” “Link Equity”

June 24, 2017 By John Colascione 7 Comments

NEW YORK, NY – A long time ago, say, 8-10 years ago, to effectively market a website on the Internet you needed to know how to do some very basic SEO (Search Engine Optimization) and you needed to acquire lots of inbound links to your site – from just about anywhere you could find them, and when you understood this and utilized it, you could reap tremendous reward from search engine traffic. This is because if you simply acquired or purchased enough inbound links to your … [Read more...]

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by: John Colascione

John Colascione

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John Colascione is Chief Executive of Internet Marketing Services Inc. He specializes in Website Monetization, authored a book called Mastering Your Website, and is a key player in several Internet businesses through his brand SEARCHEN®

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In The News

  • DNJournal: New Book From Veteran Domainer
  • From Brandable to Exact-Match Geo Domain
  • InnovateLI: Two Deals, One Very Interesting Digital
  • Internet Commerce Association: John Colascione
  • NamesCon: Featured Attendee: John Colascione
  • Long Island Media Inc, SmartCEO, Future 50
  • Speakers, Name Summit, John Colascione
  • Speakers, Real Estate Summit, John Colascione
  • 24 Leading Domain Experts Analyze 2017

Popular Stories

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List of 300+ Cryptocurrency Domain Name Sales and Sale Prices [All Time] (NameBio)

Quotes to Follow

quote icon The domain name is equivalent to Gold. It is the only packaged item which is globally tax-free, portable, with value that is universal across different cultures. quote icon – Frank Schilling

quote icon Domains have and will continue to go up in value faster than any other commodity ever known to man. quote icon – Rick Schwartz

quote icon  Google knows you, your friends, your likes, what entertains you, where you are in the world at any given time. Google will soon predict your next action, your next thought, based on a collaboration of thoughts past. quote icon – John Colascione

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WHOIS Data Shrinks: GoDaddy’s Latest Move Reflects Post-GDPR Privacy Trend

PALM BEACH, FL - The public face of domain ownership is disappearing - and GoDaddy's latest announcement is just the latest proof. In an email sent to resellers today, GoDaddy announced it will no … [Read More...]

Google’s Search Market Share Dips Below 90% for First Time in Decade

MOUNTAIN VIEW, CA - Google's global search engine market share fell below 90% in the final quarter of 2024, marking the first time since 2015 that it has dipped under this threshold. Regional … [Read More...]

Record-Breaking Data Leak Exposes 16 Billion Credentials Including Session Tokens

WEST PALM BEACH, FL - A massive trove of approximately 16 billion username-password combinations—along with session tokens and cookies - has surfaced on unsecured servers, cybersecurity researchers … [Read More...]

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