PALM BEACH – Sometimes I just hate Google, and I must admit, those times come a heck of a lot more often these days than they did in the past. I personally used to consider Google an ambiguous friend; always quietly working for me in the background, creating all new interesting ways for me to beat-out the competition. Assigning me that "competitive edge" through working smart and not hard. Allowing experienced know-how to tear through competitors and level the playing field … [Read more...]
885 Million Customer Records Exposed by Country’s Largest Title Company, FAF
PALM BEACH - Earlier this week, it was reported that one of the country's largest titles companies, First American Financial Corp (NYSE: FAF), unknowingly exposed up to 885 million files related to real estate title insurance records dating from 2003 to 2019. Anyone with a URL for a valid document could view other documents by modifying a single digit in the URL. The records exposed by the website included critical financial information and documents such … [Read more...]
Why I Shipped a Car with “Ship.Cars”
PALM BEACH – My son’s car arrived this morning and delivery has been confirmed via email. We had an agreement that I was sending the car as a gift from South Florida to Georgia, but mom was taking care of the transport fee and choosing the shipper and scheduling it; she chose Ship.Cars, a vehicle transport “marketplace” which is using a new and different domain name ending, likely to improve the chances of being found online. Ship.Cars is what would be considered a … [Read more...]
Google Promotes Alternative Uniregistry URL in Keyword Planner “How To” Video
PALM BEACH – Google is a massive giant in promoting things - and it looks like they’ve decided to include some interesting advertising for Uniregistry in one of their search advertising videos called “Get Started with Google Ads: Pick The Right Keywords”, a how-to video about setting up your Google Ads. This video, which was created in 2017, about two and a half years after general availability of the .flowers URL, teaches people how to use the Google Keyword Planner tool … [Read more...]
Sedo.com Releases Inside Look at New Expired Domain Search Functions
NEW YORK – Sedo, the worlds real estate listing service for digital assets, has released a new section dedicated to helping both novice and expert users find and acquire expiring domain names. The new section is hosted at the following URL: https://expiringdomains.sedo.com The tool provides multiple ways to filter, sort and search through domains and includes information about a domain names indexed pages in Google while using the popular Majestic backlink checker to … [Read more...]
Google Search Console Consolidates Common Variations Into Single Domain
BOCA RATON – Not sure why it has taken Google so long to realize and implement a sites various version into webmaster tools, but they have finally sent out a notification letting users know they have done so. It’s been one of the most annoying things; to have to enter each individual version of your sites URL into webmaster tools. For example, www, non www, http://, https, etc. This should go without having to designate as it just creates extra meaningless work when adding … [Read more...]
Not So Fast: Fierce Battle Over Use of .Amazon gTLD String Not Settled Yet…
NEW YORK, NY – Big news some thought when U.S. tech giant Amazon was given approval to operate the .amazon URL, even after Brazil, Peru, and other governments objected on the grounds that private use of the .amazon URL would violate public interest and damage the countries in the Amazon region. According to domain industry news site Domain Incite, the Amazon countries are continuing their fight against the decision by the Internet Corporation for Assigned Names and Numbers … [Read more...]
SHOCKER: Two More “Dot Brands” Throw in the Sponge on Future of Alternative URLs
NEW YORK, NY – According to DNW.com, another two dot brands are letting go of their sweet dreams of running their very own .BRAND URL. The two companies are “Blanco GmbH” and “SPIEGEL-Verlag Rudolf Augstein GmbH & Co. KG”. I’ve never heard of these companies before, but surely these special URLs such as “.blanco” and “.spiegel” would have made them both Uber famous and internationally known. Nonetheless, they have notified ICANN that they are throwing in the towel on … [Read more...]
EVIL: Will Google Do Away with Domain Name and Extension Entirely Anyway?
NEW YORK, NY – Our best friends at Google are quietly scheming behind the scenes to through yet another curve ball misconstrued as a benefit to all web users, especially us domain name owners, brokers, investors and enthusiasts. They’re always up to something neat aren’t they? According to Wired.com, Google has been working, at least since 2014, on replacing the Uniform Resource Locators (URLs) we use as web addresses with something a little less complicated. After all, … [Read more...]
Another .Brand Discovers Imaginary Land-Grab on Non-Existing Planet in Universe
NEW YORK, NY – According to Domain industry site, Domain Name Wire, as well as an uncovered letter to ICANN, the company brand VistaPrint, a product customization conglomerate, has terminated its .brand URL “responsibility” with ICANN for the .Vista domain. Apparently someone at parent company Cimpress N.V. has decided that rather than opportunity knocking, managing a .brand URL is much more a financial liability and expense than a benefit; that it accompanies a strategy … [Read more...]
Sass illustrates Significant Disadvantage; Match Game: Brandable Vs Keywords
NEW YORK, NY - .CLUB Chief Marketing Officer Jeff Sass gave a keynote speech at NamesCon Europe 2018 and did what appeared to be a fantastic job of illustrating, through various different examples, just how bad it is when coming up with your own word (one which has no meaning) when choosing your domain name. Sass accomplished this by showing domain names made up of unknown words on screen and had attendees guess, by multiple choice, what they believed the businesses did that … [Read more...]
An Unbiased New gTLD Case Study is Coming; Not Sponsored, Supported or in Anyway Influenced by Any Registry
NEW YORK - I'll have an interesting new gTLD case study coming in the next few days to a week or so. It’s going to be great, because I think it’s going to work. I think the position of the website in Google is going to improve greatly by doing nothing else but changing the URL to a new keyword rich gTLD. If I'm wrong I will have wasted another $150 on gTLDs, but either way I will learn and so will you. Now if you follow my updates you will be aware that I am usually more of … [Read more...]
The “Super Secret” to Appraising Your .com Domain Name for 2018 and Beyond
NEW YORK, NY - There have been many changes over the last five years when it comes to Internet domain names. I will say that this pertains to the average domain (web address), not so much a super-premium domain name, but your average .com two or three word domain name. For the most part, pricing has gone down, for whatever reason. Some changes you may have noticed such as: The EMD Penalty: Where Google will not simply rank the domain at the top of search for its exact … [Read more...]
Why I Told My “New gTLD” Project to “Suck It” – Will Rebrand with King of all URLs
NEW YORK, NY - It takes a lot for a guy like me to give-up on a project or otherwise throw-in-the-towel, especially when I am not even sure how hard I really tried to begin with, but I like to be two steps ahead, and I like to work smart, not hard. That’s why I told Uniregistry to keep the Find.cars URL domain - forget it, let it expire, I’ll just re-brand as FindCarsforSale.com. Here’s my thought process and how it all went down; hill. Two years ago, when .cars domains … [Read more...]
Top 100 Domain Sales for Names Containing the Word “News” Past 5 Years (NameBio)
NEW YORK, NY - News is a hot commodity these days, especially with the birth and buzz around Fake News turning elections. Fundamental change is what's happening out there in the News content landscape, and its especially influential when powered by syndication giants such as Bing News and Google News, who make stories reach thousands - quick. Yep, just about anyone with a good writing educate, great looking site and/or a cool looking domain name can find themselves nearly … [Read more...]
New gTLD Domain Operator Find.cars Search Service Granted Federal Trademark
PRESS RELEASE: WHY SEARCH WHEN YOU CAN FIND?® trademark encapsulates attitude, effectiveness of the internet’s premiere used car searching service. (COMMACK, NY) Cars Digital Inc., through parent company, Long Island Media, Inc. has announced the successful registration of a federal trademark WHY SEARCH WHEN YOU CAN FIND?® with the United States Patent and Trademark Office for its Find.Cars service, establishing the phrase as a catch-all motto that encompasses the spirit … [Read more...]
Top 250 “Automotive” “Cars” and “Real Estate” .Com Domains Sold in Last 5 Years
NEW YORK, NY – Have a domain name with the word "Automotive" "Cars" or "Real Estate" within it? The following list contains the top 250 .com domain sales which have taken place within the last 5 years for domain names with the word "Automotive" "Cars" or "Real Estate" in the URL. This is for “reported” domain sales according to NameBio. The highest sale was TorontoRealEstate.com at $140,000.00 (Nice One!) Being from Long Island I also really like LongIslandRealEstate.com … [Read more...]
Forget That: Bing Wants Users to Ignore Ending .Com Domain Extensions
NEW YORK, NY –They say that actions speak louder than words. This holds true with Microsoft’s Bing.com search engine, the second most popular search engine service, which has implemented an interesting change new gTLD lovers may be pleased about; they’ve removed the right-of-the-dot extension in search results for all .com domain names. So what is the subconscious message here? Performing a search on the BING.com search engine this morning, here, New York Eastern Time … [Read more...]
Corporate Giant with New gTLD Explains What, How and Why It Chose New Domain
NEW YORK, NY - Canon Inc., a multinational corporation headquartered in Japan, is one of hundreds of global corporations which have applied to operate their very own domain extension on the Internet. These new web addresses, specifically, this one, .cannon, will serve as one of potentially several official sites for the Corporation for ensuring users are on the actual Cannon site as it is an internet address only Cannon will be permitted to use. Other more common addresses … [Read more...]
Making Their Mark: “Big Brands” Invest Hundreds of Millions on .Dot Alternatives
NEW YORK, NY - Regardless of what your position is on new gTLD domains "Big Brands" are buying in hook, line and sinker while ICANN is raking in hundreds of millions of dollars on new gTLD fees. Each new application cost its applicant $185,000.00 and with it, an annual maintenance fee of $24,000.00 (yearly recurring). This doesn't include potentially hundreds of generic domains that were applied for and went to auction (I didn't count each one [Full statistics here] … [Read more...]
Throwback: Is Domain Parking Really Dead? If So, What Killed It? (Reprint: It’s That Good)
NEW YORK - A lot has changed with Domain Parking Revenue as well as Google Ad Earnings over the last, say, decade. There has been such great change that it's sometimes difficult to articulate - in a nutshell, why things have changed so drastically and in how many different ways this change has come about. I don't think anyone would argue that these changes have and continue to fundamentally reshape the entire industry. Last evening, I came across an article by writer and … [Read more...]
