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Increasing Corporate Confidence Equals Bull Market for Premium Domain Names

April 17, 2025 By John Colascione Leave a Comment

The current record for the highest publicly reported domain sale is $30 million in 2019. If this domain sells at or near its asking price, it would more than triple this record, marking a significant milestone in the domain industry. File photo: Kathy images, licensed.

WEST PALM BEACH, FL –  The domain name industry is experiencing a surge in high-value sales this year, likely driven by renewed corporate spending confidence and increased demand for premium digital assets. Industry data and market activity suggest that 2025 could be one of the most active and lucrative years ever recorded in the secondary domain market. According to DNJournal, pretty-much 'the' single leading authority on publicly reported domain name … [Read more...]

GoDaddy Consumer Survey Says “Your Domain Name Still Matters in 2025”

March 27, 2025 By John Colascione Leave a Comment

Survey

WEST PALM BEACH, FL - In the age of AI, social media, and voice search, you might think domain names have taken a back seat. But GoDaddy’s latest Consumer Pulse survey proves otherwise - and it’s a wake-up call for any business that wants to be taken seriously online. To celebrate the 40th birthday of the domain name, GoDaddy surveyed 1,500 U.S. consumers in March 2025 and uncovered what modern shoppers think about domains. Spoiler alert: your spelling, length, and even … [Read more...]

Domain Names as Digital Real Estate: The Parallels of Scarcity and Value

September 25, 2024 By John Colascione Leave a Comment

Domain Names as Digital Real Estate

PALM BEACH, FL - In the modern business landscape, owning a premium domain name can be as valuable as holding a prime piece of physical real estate. Just as with prime properties in desirable locations, premium domain names—short, memorable, and industry-specific web addresses—are in limited supply, which drives up their value over time. These digital assets, much like their physical counterparts, are scarce commodities, and their importance has only increased in an era where … [Read more...]

Sensational Spelling: Variants on Generic Keyword Domains Growing in Popularity

September 12, 2024 By John Colascione Leave a Comment

Tumblr

WEST PALM BEACH, FL - At this point, the Internet has been around for a while, and there are countless number of domain names out there that have been snapped up for nearly every conceivable purpose. With that being said, an ever-growing number of legitimate brand name domains have been snapped up, giving rise to the growing popularity of alternate spellings of well known, generic, business-related keywords for domains, known as “sensational spelling.” Sensational spelling … [Read more...]

Google to Phase Out Call & Chat Reporting on Google My Business Profiles

July 23, 2024 By John Colascione Leave a Comment

Google to Phase Out Call & Chat Reporting on Google My Business Profiles

WEST PALM BEACH, FL - In a recent announcement Google revealed that it will discontinue the call and chat history features in Google Business Profiles by July 31, 2024. This move appears to be part of a broader effort to streamline Google's services and shift its focus elsewhere. While these changes will affect how businesses interact with their leads, it also presents an opportunity to enhance marketing efforts with proper planning and the right tools. What’s Changing in … [Read more...]

A Good Name Is Hard to Find, Here Are Ten Fairly Decent .COMs In Auction on Flippa

June 24, 2020 By John Colascione Leave a Comment

PALM BEACH, FL – These days it is no secret that a good domain name is hard to find, especially if you are looking for a “.com” domain name. With over 366 million domain names registered in the first quarter of 2020 (an increase of 4.5 million or 1.2 percent, compared to the fourth quarter of 2019), finding a great name is increasingly challenging. Below are some decent names which are for sale on Flippa.com, one of the busier domains and website marketplaces out there … [Read more...]

You Really Can Make A Logo In 3 Minutes With Founder Richard Lau’s Logo.com

June 10, 2020 By John Colascione Leave a Comment

PALM BEACH, FL - Richard Lau, it’s a name many in the domain industry will be familiar with, as he was a Co-Founder of NamesCon, the domain industries “main event” so to speak, now owned by GoDaddy.com through its acquisition of  World Hosting Days. Richard is also known for his long-term support of WaterSchool, a global nonprofit organization bringing clean and safe drinking water to people in developing countries. It was a staple at NamesCon events – at least that is where … [Read more...]

Sources Say “Money.com” Sold for $20M; Net’s Seller Double Without Print Product

October 24, 2019 By John Colascione Leave a Comment

PALM BEACH, FL – The Internet domain name “Money.com” and its live website was all that was left when failed Money Magazine ceased printing its tangible physical copies last July. The entire business was for sale including its 400,000 or so monthly subscribers for $10 million by it’s owners Meredith Corp, publishers of newspapers, magazines, television stations and websites; with no buyer in sight, they ceased print and planned to focus only on its digital edition; lo and … [Read more...]

Generic Domain Name “Cola.com” For Sale

October 9, 2019 By John Colascione 8 Comments

PALM BEACH, FL – Most people who hear the generic dictionary word “Cola” more than likely associate it with the Coca-Cola beverage manufacturer, mostly known from its flagship carbonated soft-drink “Coca-Cola”, invented well over a hundred years ago in 1886. However, the 4-letter generic word represents a slew of Cola manufacturers and carbonated soft-drink brands - over 100 of them, including some which are considered “Cola-like” brands. It seems safe to assume … [Read more...]

Amid Declining Revenues And Tenant Bankruptcies, Simon Taking Malls Online

October 2, 2019 By John Colascione 2 Comments

PALM BEACH, FL – It seems that one of the biggest mall owners in the U.S., Simon Property Group, is getting ready to take their physical shopping mall and real estate business online, likely before their physical malls completely empty out. Simon, which owns 235 malls and premium outlet centers across the globe has been testing two ‘beta’ sites called “PremiumOutlets.com” (SIMON PROPERTY GROUP, L.P. ) and “ShopPremiumOutlets.com” (SHOP PO, LLC.) since about March; they … [Read more...]

Cannabis Sativa Company Selling .COM Domain Reflecting Its Ticker Symbol (CBDS)

September 24, 2019 By John Colascione Leave a Comment

PALM BEACH, FL – According to a press release which hit the wire this morning, a Cannabis Company called Cannabis Sativa Inc. (CBDS), is selling a domain name which is an exact match for its ticker-symbol: CBDS.com. The domain is being offered at $2,500,000. Cannabis Sativa, Inc. ("CBDS") is engaged in the licensing of cannabis related intellectual property, marketing and branding for cannabis-based products and services, operation of cannabis related technology … [Read more...]

Chrysler Corp “Stops the Bleeding” With Release, Cancellation of Branded Domains

September 23, 2019 By John Colascione Leave a Comment

PALM BEACH, FL – Better days are ahead for the Chrysler Corporation, who according to Domain Name Wire, has terminated its [unfortunate] “obligation” to continue “flushing money down the drain” with the drop/release of the following “dot brand” domain names: .Uconnect, .SRT, .Mopar, .Dodge, .Chrysler, all of which, according to DNW, were owned and administrated by what is now known as FCA US LLC, (Fiat Chrysler Automobiles). Just one “gamble” remains, “.Jeep”, which, … [Read more...]

Uniregistry Moves to Rebrand as “UNI”, Without Ownership of UNI.com???

December 8, 2018 By John Colascione 12 Comments

NEW YORK, NY - If you had not heard yet - domain registry, parking and portfolio management company “Uniregistry” has launched a re-branding effort changing its popular brand name from “Uniregistry” to simply “UNI”. Two things immediately came to mind upon seeing this news. Does the company own the UNI.com domain name? The answer: Surprisingly it does not. The domain name UNI.com has been registered since 1993 and is currently owned by an Italian company which according … [Read more...]

Radio Host with Estimated 6.5M Listeners Talks Buying and Selling Domain Names

October 29, 2018 By John Colascione Leave a Comment

NEW YORK, NY - Kim Komando, a syndicated radio host to over 435 radio stations in the United States and heard internationally in 177 different countries, is dubbed “America’s Digital Goddess”. Her weekly three-hour call-in show covers anything and everything ‘digital’ from tech-gadgets, websites, smartphone apps, and internet security. According to the United States Patent and Trademark Office her company Komando Corporation and associated owned and operated radio network, … [Read more...]

Pay-One-Price Domain Names? Imagine Registering Your Domain Name “Forever”

October 28, 2018 By John Colascione Leave a Comment

NEW YORK, NY - During the 63rd International Public Meeting of global domain industry regulator, ICANN (between October 20-25, 2018) in Barcelona, Epik’s Rob Monster discusses “Forever Domains”, a registration service made available by Seattle-based Epik which allows a domain registrant to not 'lease' a domain by the year, or the generally available maximum of 10 years, but to "own" a domain name, indefinitely. The interview was conducted by Filip Borcov of Website Builder … [Read more...]

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by: John Colascione

John Colascione

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John Colascione is Chief Executive of Internet Marketing Services Inc. He specializes in Website Monetization, authored a book called Mastering Your Website, and is a key player in several Internet businesses through his brand SEARCHEN®

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In The News

  • DNJournal: New Book From Veteran Domainer
  • From Brandable to Exact-Match Geo Domain
  • InnovateLI: Two Deals, One Very Interesting Digital
  • Internet Commerce Association: John Colascione
  • NamesCon: Featured Attendee: John Colascione
  • Long Island Media Inc, SmartCEO, Future 50
  • Speakers, Name Summit, John Colascione
  • Speakers, Real Estate Summit, John Colascione
  • 24 Leading Domain Experts Analyze 2017

Popular Stories

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Quotes to Follow

quote icon The domain name is equivalent to Gold. It is the only packaged item which is globally tax-free, portable, with value that is universal across different cultures. quote icon – Frank Schilling

quote icon Domains have and will continue to go up in value faster than any other commodity ever known to man. quote icon – Rick Schwartz

quote icon  Google knows you, your friends, your likes, what entertains you, where you are in the world at any given time. Google will soon predict your next action, your next thought, based on a collaboration of thoughts past. quote icon – John Colascione

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The Evolving Landscape of Search, SEO, AI and the Role of Domains

WEST PALM BEACH, FL - I’ve been in this industry for nearly 25 years. When I first started, most people hadn’t even heard of Google. Today, Google is the single most influential factor in whether a … [Read More...]

Google’s Search Market Share Dips Below 90% for First Time in Decade

MOUNTAIN VIEW, CA - Google's global search engine market share fell below 90% in the final quarter of 2024, marking the first time since 2015 that it has dipped under this threshold. Regional … [Read More...]

Near Identical Domain Used To Scam Over $800,000 With Wire For Real Estate Deal

AUSTRALIA - A South Australian woman narrowly avoided a complete financial disaster after falling victim to a sophisticated business email compromise (BEC) scam that led to the loss of over $800,000. … [Read More...]

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