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Inspiration: Last Words Spoken by Apple Visionary Steve Jobs Moments Before Death

October 21, 2016 By John Colascione

These were the last words of legendary Steve Jobs, moments before he died on October 5, 2011, in Palo Alto, CA. I have come to the pinnacle of success in business. In the eyes of others, my life has been the symbol of success. However, apart from work, I have little joy. Finally, my wealth is simply a fact to which I am accustomed. At this time, lying on the hospital bed and remembering all my life, I realize that all the accolades and riches of which I was once so proud, … [Read more...]

Most Profitable Keywords for Google AdSense Publishers; Quick Summary on Words, Topics and Interests

September 18, 2016 By John Colascione

The Most Profitable Keywords for Google AdSense Publishers are based on what Google charges its pay-per-click advertisers based on the competition for ads within its Google AdWords program. Here is a quick summary of how the system works. Advertisers who participate in the AdWords Display Network bid money (paid by credit card) to run "Ads" on "Words" and topics for which they would like their advertisements to display around website content when and if that content … [Read more...]

Think You Don’t Need Those Google Sponsored Results? You’re Dead Wrong!

September 5, 2016 By John Colascione

If you thought that sponsored search results on the top of seach engines were just for those who are hard to find or those wanting to increase brand value you are dead wrong. A research study conducted by Wordstream.com shows just how inacurate this thought process is. Some key take-away information is below. … [Read more...]

Entrepreneurial Thinkers: Registering Your Own Trademark; Without Hiring a Lawyer

August 31, 2016 By John Colascione

Many business owners and entrepreneurial thinkers would probably like to register a trademark but they think it’s too expensive or that you have to hire a few lawyers to get it done. Not so. Registering your own trademark is fairly easy to do provided you know a little about, well, what you want the trademark to be – That’s it. The process is easier than you might think. Now the office for Trademarks is the same office where you would file a patent, a much more complicated … [Read more...]

Top 15 National Yellow Pages Websites Worth Your Business; Listed by Traffic

August 28, 2016 By John Colascione

The "Yellow Pages" are still very much alive and well, they’re just not big, heavy tree-killing, paper-wasting books anymore. In 1886 when the very first official Yellow Pages Directory was created, the name "Yellow Pages" was actually unintentional; it came into use when a printer ran-out of white paper and yellow paper was used instead. Fast forward 130 years later, the term Yellow Pages was and is still so successful, there seems to be a thousand different “Yellow Pages”. … [Read more...]

Ultimate List: 100 Online Shopping Sites You Likely Never Even Knew Existed

August 19, 2016 By John Colascione

If you like to shop online you'll want to bookmark this list of sites which are operated from the United States. These online retailers offer unique products and shopping experiences and I'm sure many shoppers do not even know they exist. Thanks due to Google, for without it I wouldn't know they existed either; or for those which maybe I at least think that I have heard of, finding them would have been a whole lot more difficult. https://www.net-a-porter.com - Designer … [Read more...]

115 Advertising Quotes for Today’s, ‘Should Be’, Social Savvy, Marketing Executive

August 15, 2016 By John Colascione

Today's marketer has infinite options and processes to consider when working to either brand, market or promote services and companies for themselves or for clients. If this list doesn't give you some fresh ideas on what to work on next, I don't know what will. Regardless of how good of a marketing executive, or even a beginner, you feel that you are, there is always room for improvement and keeping pace with what you're missing is certainly something you need to stay focused … [Read more...]

31 Automotive Shopping Sites; The Ultimate List of New and Used Car Website Portals

August 7, 2016 By John Colascione

Here is a list of the top 31 (most popular national) as well as the best and easiest automotive shopping portals where users can shop for cars for sale. The following list was gathered taking into consideration that the sites are not just aggregators or classifieds but have their own searchable inventory on site and users can inquire directly on site either by calling the seller directly or filling out an email lead form.  2016 Cadillac CTS, 2.0T Premium Edition; Copyright … [Read more...]

Why LIUsedCars.com Is “The Best” Used Car Automotive Advertising Program for Dealers

August 6, 2016 By John Colascione

Why The Long Island Used Cars Automotive Advertising Program  Is "The Best" Used Car Automotive Advertising Program; Better Than Anything Else Available; And Priced to not just Compete, But Beat. First our team sets up a dealers inventory import feed for their store (wherever it comes from, often DealerTrack, AutoFunds.com, CarsforSale.com, DealerCarSearch, DealerSocket, vAuto, etc... We work with all automotive DMS vendors). Once we pull the inventory for the first … [Read more...]

Yellow Pages Directory Inc., Acquires Both Yellow Pages & White Pages .Green Environmental Domain Names

July 4, 2016 By John Colascione

Yellow Pages Directory Inc., (YellowPagesGoesGreen.org), a business directory website at the forefront of the environmentally-conscious “Green” movement, has acquired the set of premium domains YellowPages.green and WhitePages.green, made available through the efforts of the DotGreen Community. Offered by Ireland-based Afilias Global Registry Services, the DotGreen Community was founded in 2007 by Annalisa Roger. “Going green is important today to achieve a sustainable … [Read more...]

Interesting Info-graphic: What Does an Unhappy Customer Cost Your Business?

June 12, 2016 By John Colascione

I very rarely do anything with info-graphics but I happen to come across one I really like. It's called "What Does an Unhappy Customer Cost You?" It starts off by simply reminding you that almost everyone with a handheld device is now a reporter with a lot of power in their hands. Very true. Reviews, whether bad or good, go a very long way these days and almost everyone has the ability to get themselves heard. It then goes on to show you just how many people make purchases … [Read more...]

Well Holy Smokes: U.S. Internet Ad Revenues Hit Landmark $59.6 Billion in 2015; Record-Breaking Numbers

May 3, 2016 By John Colascione Leave a Comment

Q4 2015 Reached $17.4 Billion, Rising 23% Over Same Period in 2014; Mobile Advertising Climbs to $20.7 Billion in 2015, a 66% Upswing Year-Over-Year; Digital Video Increases 30% to $4.2 Billion NEW YORK, NY - U.S. digital advertising revenues reached an all-time high of $59.6 billion in 2015, according to the full-year IAB Internet Advertising Revenue Report, released April 21, 2016 by the Interactive Advertising Bureau (IAB) and prepared by PwC US. This marks a 20 percent … [Read more...]

Long Island Media Releases Version 2.0 of Industry-Leading Automotive Advertising Technology

March 4, 2016 By John Colascione Leave a Comment

LONG ISLAND, N.Y., — Today, March 3rd, 2016, Long Island Media, an industry leader for advertising on Long Island, and owners and operators of multiple leading digital sites, including LongIsland.com, Long Island’s most popular website since 1996, is pleased to announce the release of Version 2.0 of its TurboListings software. TurboListings 2.0 offers new and improved ways to better syndicate automotive dealership inventory to leading automotive websites. TurboListings is … [Read more...]

Short .Org Domain Names – 4 Letter (LLLL) .Org Domain Names; 2nd Most Popular TLD

February 7, 2016 By John Colascione

List Updated 02/06/2017 Here is a list of nice short .org domain names for organizations. 4 letter .org domains; most of which have back-links and existing traffic. The .org domain name is the 2nd most popular domain name in use. www.acax.org www.adkn.org www.alrw.org www.anyk.org www.aoka.org www.aswv.org www.avwa.org www.awrv.org www.azjw.org www.bbmv.org www.bofk.org www.bomx.org www.boyb.org www.bwof.org … [Read more...]

Q3 Report: Internet Advertising Revenues Climb to Nearly $10.7 Billion

December 24, 2013 By John Colascione Leave a Comment

(New York, NY) According to a press release by IAB, the Interactive Advertising Bureau, Internet advertising revenues have continued their climb hitting $10.69 billion for the third quarter of 2013. This number reflects an increase of 15% over the previous year and a 4.2% increase over the previous quarter. That’s $10,690,000,000.00. This record breaking growth shows that more and more businesses are moving their ad dollars towards the Internet and those companies seeking … [Read more...]

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by: John Colascione

John Colascione

Long Island Guide - The Guide to Long Island New York

John Colascione is Chief Executive of SEARCHEN NETWORKS® He specializes in Website Monetization, authored a book called Mastering Your Website, and is a key player in several Internet businesses.

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In The News

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Quotes to Follow

quote icon The domain name is equivalent to Gold. It is the only packaged item which is globally tax-free, portable, with value that is universal across different cultures. quote icon – Frank Schilling

quote icon Domains have and will continue to go up in value faster than any other commodity ever known to man. quote icon – Rick Schwartz

quote icon  Google knows you, your friends, your likes, what entertains you, where you are in the world at any given time. Google will soon predict your next action, your next thought, based on a collaboration of thoughts past. quote icon – John Colascione

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