Why The Long Island Used Cars Automotive Advertising Program Is “The Best” Used Car Automotive Advertising Program; Better Than Anything Else Available; And Priced to not just Compete, But Beat.
First our team sets up a dealers inventory import feed for their store (wherever it comes from, often DealerTrack, AutoFunds.com, CarsforSale.com, DealerCarSearch, DealerSocket, vAuto, etc… We work with all automotive DMS vendors). Once we pull the inventory for the first time, we schedule the inventory to update every evening. We then set up (888) tracking phone numbers as well as unique email addresses to track and route calls and email leads to the appropriate store. We do any and all art work to create banner ads which are placed on local websites to point to a dealers vehicles which are available for sale.
- We list and make available all of a dealers vehicles on LongIsland.com, Long Island’s Most Popular Website, Since 1996. Vehicles appear in the used cars section of this site.
- We list and make available all of a dealers vehicles on LIUsedCars.com, our main used cars platform for Long Island. LIUsedCars.com is advertised on television throughout various channels of the Cablevision network. It is also advertised across Long Island on top of major search engines.
- We list and make available all of a dealers vehicles on our mirror Queens and Brooklyn sites for visitors who search from those areas. The sites are located at QueensUsedCars.com and BrooklynUsedCars.com.
- We place a dealers banners ads on SuffolkCountyUsedCars.com and NassauCountyUsedCars.com where the banner links to a dealers vehicle listings on our local shopper site LIUsedCars.com
- We list and make available all of a dealers vehicles on LongIslandExchange.com, The Guide to Everything that Is Long Island. Vehicles will appear in the used cars section of this site. Banners appear in the Participating Dealers list as well as on top of any vehicles which are being viewed. Vehicles are also shared with NewsLI.com within local stories.
- We list and assign an in-house staff member to oversee and post vehicles onto Craigslist. The ads are optimized for performance by a machine and then checked for accuracy by a live staff member once live. The ads are modified if need-be to include important keywords necessary to stand out, such as SUV, Crossover, Navigation, Third Row Seating; images are checked and potentially swapped out if the lead photo is not ideal.
- We list and make available all of a dealers vehicles on Backpage.com Classifieds. We do this not just in the Long Island section, but we also include the following areas on the site: Brooklyn, Queens, The Bronx, Staten Island and of course, Long Island. This takes place a few times per month. Automatically, every 7 hours, we release 4-5 dealers inventory onto this website. We have roughly 100 dealers locally scheduled to appear here. This means inventory for each dealer hits the site, roughly once per week.
- We list and make available all of a dealers vehicles on our new national platform, Find.cars, Why Search When You Can Find?.
- Last, but certainly not least, we use our own proprietary software, TurboListings.com, to export and release a dealers vehicles on national automotive shopping sites which are within the Turbo Listings network. These vehicles appear based on an auction bidding system, whereas, the higher the bids we place on a dealers behalf, the better and more prominent inclusion they will receive. We export vehicles to each of these sites, however, we do not guarantee specific placements, rankings or inclusion on these sites, however, if a dealer’s budget accommodates a high bid, which we place, on their behalf, inclusion is highly predictable and lead generation common.
Return on investment is easily tracked by phone call and email volume which is delivered monthly, weekly, or daily. This automotive advertising program is simply the best automotive advertising program available, which is why it has grown to be such an invaluable resource for used car dealers on Long Island. The amount of work, attention, money and manpower we are able to put into this program is unbeatable. That’s why we’re going national with Find.cars, Why Search When You Can Find? With dealers in Queens, Brooklyn and New Jersey, Long Island Used Cars is on its way to competing and beating the best of the best in automotive advertising, not just on Long Island, but nationally.
About The Author: John Colascione is Chief Executive Officer of Searchen Networks Inc. and Internet Advertising Inc. He specializes in Website Monetization, authored a ‘how to’ book called ‘‘Mastering Your Website’, and is a key player in several Internet related businesses through his holding company Searchen Networks®