Insights That
Drive Revenue News and analysis by John Colascione.

Author: John Colascione

John Colascione is Chief Executive Officer of SEARCHEN NETWORKS®, a digital marketing and technology company founded in 2001. An entrepreneur, author, and digital publisher with more than 25 years of experience, he specializes in search engine marketing, Website Monetization, domain names, and online business development. He is the author of Mastering Your Website and publishes commentary on technology, digital marketing, and the evolving Internet economy. Read more at JohnColascione.com.
November 1, 2011

Google’s Move To Encrypt Search Referrals

Everyone on the planet should boycott Google Analytics, but Google knows no one will. Google Analytics isn’t about delivering a great free stats program to users. It’s about using Webmasters

November 8, 2010

Website Monetization

Website Monetization Those who make the most money usually have the largest audience… Although there are several ways to monetize a web site, there is only one fundamental requirement to making

November 8, 2010

The Competitive Edge of a Great Domain

For the most part, it starts with the competitive edge of a great domain… It all has to start somewhere, and for most online entrepreneurs, it starts with a domain

November 8, 2010

Domain Auction Sites

Domain Auction Sites Domain auctions provide a way for domain name buyers to get the domain names they desire quickly. Auctions occur on auction sites specifically for trading domain names. Some like