Insights That
Drive Revenue News and analysis by John Colascione.

Author: John Colascione

John Colascione is Chief Executive Officer of SEARCHEN NETWORKS®, a digital marketing and technology company founded in 2001. An entrepreneur, author, and digital publisher with more than 25 years of experience, he specializes in search engine marketing, Website Monetization, domain names, and online business development. He is the author of Mastering Your Website and publishes commentary on technology, digital marketing, and the evolving Internet economy. Read more at JohnColascione.com.
November 8, 2010

Domain Names News

Domain Names News A handful of the industries leading experts on domains share news, sales charts, legal pitfalls as well as insider tips on the following sites. DNJournal.com – The

November 8, 2010

Domain Name Trading

Other Places to Watch for Domain Name Trading There are a variety of other forums and public sites where you’ll find deals and discussions on domains, but these two should

November 8, 2010

Domain Name Forums

Domain Name Forums Domain forums are a great place to start when looking for information on domains. Some of the best information on domains is found in forums where domain investors

November 8, 2010

Affiliate Programs

Affiliate Programs Affiliate marketing is a marketing practice in which a business rewards an affiliate for each customer brought about by the affiliate’s marketing efforts. Affiliate marketing overlaps with other

November 8, 2010

Advertising Networks

Advertising Networks Ad networks are companies who have large numbers of clients looking to run their banner or text ads across networks of web properties. These companies have both “advertisers”

November 8, 2010

Direct Sales

Direct Sales Having an item for sale on your web site is one of the most direct and easiest to understand ways of making money from your web site. Products

November 8, 2010

Lead Generation

Lead Generation A popular way developers monetize a web site is through lead generation. Leads can either be direct phone calls to a professional business or they can be email contacts

November 7, 2010

Social Signals and Search Engine Rankings

WebProNews.com recently published an article called “Are Social Signals the New PageRank?”  The article basically went over a deal between Microsoft and Facebook which would integrate Facebook data in Bing search