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From LinkedIn Spaces to Real Faces at The South Florida Domainers Meetup in Fort Lauderdale

May 30, 2023 By John Colascione Leave a Comment

Mark Ghoriafi

FORT LAUDERDALE, FL - Last week I had the pleasure of visiting the South Florida Domainers meetup which took place in Fort Lauderdale, at the Sistrunk Marketplace & Brewery, an interesting place in the heart of South Florida with a large variety of beers and international cuisine to experience. As you may have read about it in DNJournal.com, the local shindig was mainly orchestrated by Eddie Sixto with some help by other industry veterans, some of which I met for the … [Read more...]

Murder.net Gets A New Cover for “Explicit Content, Reader Reviews,” #Creepy

June 25, 2020 By John Colascione Leave a Comment

Murder Book

PALM BEACH, FL – Back in January of this year, I released “Murder.net - Countdown to The Next Nightmare: The First Fiction Horror Story Based Entirely On An Internet Domain Name.” What started out as just a way to make a cool domain name, well - a little cooler, is being improved upon for retail sale as I finally get around to the grueling marketing process which includes production in multiple formats (Print), (Kindle) (Audio-book) and sending copies out to review … [Read more...]

It’s Only A Matter of Time Until You Need to Be Licensed to Operate A Web Server

May 5, 2020 By John Colascione 6 Comments

PALM BEACH, FL – I have been thinking about this off and on for a few years now, but I have never really posted or written about it. That is because it is an awful prediction that I hate the idea of, but I think it is going to eventually happen. Here it goes…. I predict that to operate a web server sometime in the near future, you will be required to have a license, or have passed a basic course in IT security or Cybersecurity intrusion mitigation. Not at the single site … [Read more...]

What Does Google’s New BERT Update Do? Most Significant Update In Last Five Years

November 1, 2019 By John Colascione Leave a Comment

PALM BEACH, FL - Google’s BERT update (Bidirectional Encoder Representations from Transformers) effects up to 10% of search queries by allowing Google to better understand natural language processing (NLP), for the most part, in longer tail keyword searches. It is something Google has been working on for the last few years and allows Google to use particular words within a search query that change or transform the intent of the search. It is said by Google to be one of … [Read more...]

How Google Search Worked (Back in 2010) With Quality Search Engineer Matt Cutts

October 23, 2019 By John Colascione Leave a Comment

PALM BEACH, FL – The below video was uploaded by Google’s YouTube account back in 2010. As of the time of this writing the video has been watched over 5.2 million times. It explains, in layman’s terms (a very simple way), how Google works, at least, how Google ‘worked’ back in 2010. The video includes Matt Cutts, who was at that time, Google’s quality search engineer. He also acted as somewhat of a communications contact between Google and the entire webmaster community. … [Read more...]

Gobble, Gobble: Google Wants To Steal Your Website’s Local Event Calendar Traffic Too

October 7, 2019 By John Colascione Leave a Comment

PALM BEACH, FL – No, its not quite Thanksgiving yet; there are still several weeks to go. I wasn’t referring to [that] type of “Gobble, Gobble”, with a turkey or thanksgiving or any of that. But Gobble, Gobble seems to fit the bill. Because if you were to ask Google, every day is like a feeding frenzy. I’m talking about Google’s insatiable appetite to steal all of your content so that there is little traffic left for you. In fact, I bet Google would much prefer if your … [Read more...]

Almost 10 Years Now Dealing With Google’s Ambiguous “(Not Provided)” Keywords

March 9, 2019 By John Colascione Leave a Comment

NEW YORK – I remember when reviewing my domains traffic statistics was not only informative, but fun. I loved to see how my SEO efforts led to pages bringing in more and more keyword traffic from search terms the pages ranked well for. Such is not the case these days as A) most of the free traffic has dried up due to ads, maps, local listings, etc; and B) Google has removed all the keywords that lead to page traffic (within statistics programs), so its not much fun … [Read more...]

Here’s Why You Shouldn’t Purchase an Ngtld Domain Simply for Search Rankings

July 28, 2018 By John Colascione 3 Comments

NEW YORK, NY – Many who read this site will be familiar with the out-of-the ordinary sales of a few new gTLDs recently, one of which was Vacation Dot Rentals. I stumbled onto an old post about it over at Ricks Blog [I enjoy Rick's ramblings and story telling as I am sure many others do: The post was called "Fake site on a Fake GTLD Sale? The tale of “No Results Found” at Vacation.Rentals" - I'm sure you all read it.]   I wanted to see where the site was ranking today … [Read more...]

Google Has Begun It’s “Mobile First” Indexing Endeavours; Email Notification

July 3, 2018 By John Colascione Leave a Comment

NEW YORK, NY - There has been a great deal of chatter on the Internet about Google's Mobile First indexing endeavours since March 2018 when it was announced. I was just explaining this to a client yesterday who happens to not yet have a mobile friendly website. Rather than giving a long explanation of what it is and why it is important, I could probably have simply forwarded this message I received from Google this morning letting me know that one of my sites will be used in  … [Read more...]

RegistrarStats.com to Shut Down Due to Dwindling Interest? What Say You?

January 5, 2018 By John Colascione Leave a Comment

NEW YORK, NY – I received an email the other day about RegistrarStats.com being shut down next month in February (the 19th) and I took special interest in that email notification as I had just used the site the day before to point out some gTLD stats. I never realized that the site was owned by Donuts Inc., but seeing the email notification, it’s pretty obvious. Donuts is a company that has applied for hundreds of new gTLDs and is somehow affording to pay-for and renew at … [Read more...]

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John Colascione

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John Colascione is Chief Executive of Internet Marketing Services Inc. He specializes in Website Monetization, authored a book called Mastering Your Website, and is a key player in several Internet businesses through his brand SEARCHEN®

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Quotes to Follow

quote icon The domain name is equivalent to Gold. It is the only packaged item which is globally tax-free, portable, with value that is universal across different cultures. quote icon – Frank Schilling

quote icon Domains have and will continue to go up in value faster than any other commodity ever known to man. quote icon – Rick Schwartz

quote icon  Google knows you, your friends, your likes, what entertains you, where you are in the world at any given time. Google will soon predict your next action, your next thought, based on a collaboration of thoughts past. quote icon – John Colascione

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The Evolving Landscape of Search, SEO, AI and the Role of Domains

WEST PALM BEACH, FL - I’ve been in this industry for nearly 25 years. When I first started, most people hadn’t even heard of Google. Today, Google is the single most influential factor in whether a … [Read More...]

Google’s Search Market Share Dips Below 90% for First Time in Decade

MOUNTAIN VIEW, CA - Google's global search engine market share fell below 90% in the final quarter of 2024, marking the first time since 2015 that it has dipped under this threshold. Regional … [Read More...]

Near Identical Domain Used To Scam Over $800,000 With Wire For Real Estate Deal

AUSTRALIA - A South Australian woman narrowly avoided a complete financial disaster after falling victim to a sophisticated business email compromise (BEC) scam that led to the loss of over $800,000. … [Read More...]

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