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Internet news authored by John Colascione

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Google Moves for More Control of World’s News with Major Google Play Update

July 8, 2020 By John Colascione Leave a Comment

News Apps

WEST PALM BEACH, FL – Something remarkably interesting has been happening behind the scenes which very few have noticed, however, one firm who has not missed the quickly changing landscape, is information hoarder and narrative controller, Google. Over the last year or so, quietly brewing behind the scenes, has been Google’s loss of control of a growing percentage of the world’s news. Yes, you read that right. It's been a pretty-amazing transition. Here is how it works (or … [Read more...]

Murder.net Gets A New Cover for “Explicit Content, Reader Reviews,” #Creepy

June 25, 2020 By John Colascione Leave a Comment

Murder Book

PALM BEACH, FL – Back in January of this year, I released “Murder.net - Countdown to The Next Nightmare: The First Fiction Horror Story Based Entirely On An Internet Domain Name.” What started out as just a way to make a cool domain name, well - a little cooler, is being improved upon for retail sale as I finally get around to the grueling marketing process which includes production in multiple formats (Print), (Kindle) (Audio-book) and sending copies out to review … [Read more...]

Domainer? Here’s One “Hyphenated” Domain Success Story You Will Enjoy

June 24, 2020 By John Colascione Leave a Comment

PALM BEACH, FL – Way – way back in 2008, I suggested one of my clients purchase the domain name, NNN-Properties.com. I usually steer clear of hyphenated domain names because they clearly do not pass the radio test. Who wants to tell someone to visit their website address with a dash in it? Probably no one, and especially not me. But in this circumstance, I figured the domain name would likely rank well for the term “NNN Properties” which are commercial investment … [Read more...]

Why Do My Search Results Look Different? “Determining Relevance Based On Users”

December 27, 2019 By John Colascione Leave a Comment

PALM BEACH, FL - Just because you see something in ‘search’ doesn’t mean someone else will see that same result. This is because more and more of the web, as well as the experience you receive on your mobile device – be it Netflix, YouTube, Amazon, Google, etc., is being influenced by your past search and browsing habits, as well as where you go and how valuable your visit might be, and/or how many times you might return for more - all of which are being done through various … [Read more...]

Keep In Mind, New gTLD “Buzz Factor” SEO Ranking Weakens Over Time; Use Best URL

December 18, 2019 By John Colascione 8 Comments

PALM BEACH, FL – About a year and half ago in April of 2018, I wrote about an out-of-the-ordinary domain name sale when the new gTLD domain “Vacation.Rentals” changed hands for a little over ‘half a million’ in cash, supposedly.   I still sort of question the sale as either authentic and insane - or completely bogus, intentionally and strategically planned to not only create industry buzz, but boost sales for nGTLDs. Either way, and it probably doesn't really mater … [Read more...]

How Google Grows Advertising Rev 20% a Year, While Global Economy Grows at 4%

November 26, 2019 By John Colascione Leave a Comment

PALM BEACH, FL - If you are in the Internet business, you're going to want to stop and read this one. It will educate you. It might explain a couple of things you have thought about when it comes to Google. It might even make you a little mad. But it is always best to know what is happening in your industry. Or you could stay in your little bubble where they say, ignorance is bliss. Google has the ability to provide the illusion of diversity while using sort of eye candy … [Read more...]

Will Sale of Dead News Site “Examiner.com” Attract Authentic Bidders at GoDaddy?

October 28, 2019 By John Colascione 1 Comment

PALM BEACH, FL – A domain name, that by itself, could potentially fool even one of the most complex computer algorithms such as Google's rankings technology, into trusting that a site is a “big brand”. There is probably not a lot of them out there that could easily be scooped up, however, that’s pretty much what’s for sale at GoDaddy auctions this week, with the bidding for the domain name previously used by the defunct news site “Examiner.com” reaching $69,666.00 - so … [Read more...]

Google Promotes Alternative Uniregistry URL in Keyword Planner “How To” Video

May 7, 2019 By John Colascione Leave a Comment

PALM BEACH – Google is a massive giant in promoting things - and it looks like they’ve decided to include some interesting advertising for Uniregistry in one of their search advertising videos called “Get Started with Google Ads: Pick The Right Keywords”, a how-to video about setting up your Google Ads. This video, which was created in 2017, about two and a half years after general availability of the .flowers URL, teaches people how to use the Google Keyword Planner tool … [Read more...]

LSI, Latent Semantic Indexing – What Is Google Looking for on Your Website?

July 28, 2018 By John Colascione Leave a Comment

Update: I originally wrote this post in 2007 (TUESDAY, MAY 15, 2007) on Google's Blogger platform. I've recently moved it here as I have referenced it so many times and prefer it to be located here. NEW YORK, NY - I have discussed LSI, Latent Semantic Indexing, in the past but I have never gone into it in great detail or provided real examples of the science in action so I want to go into it a bit right now. It is nothing short of amazing to see how one word can mean another … [Read more...]

Automotive Advertising via Google Trends (Interest Over Time) by Cars Digital Inc.

December 20, 2017 By John Colascione Leave a Comment

Automotive Advertising via Google Trends (Interest Over Time) Cars Digital Inc., is a automotive subsidiary company of Long Island Media Inc., a certified CDK Global Partner, accredited BBB Company and Google Certified Agency. The mission of Cars Digital is to develop proprietary tools and software which help used automotive dealers connect with local shoppers through strategic digital advertising. Auto Advertising Automotive Advertising Automotive Digital … [Read more...]

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by: John Colascione

John Colascione

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John Colascione is Chief Executive of Internet Marketing Services Inc. He specializes in Website Monetization, authored a book called Mastering Your Website, and is a key player in several Internet businesses through his brand SEARCHEN®

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Quotes to Follow

quote icon The domain name is equivalent to Gold. It is the only packaged item which is globally tax-free, portable, with value that is universal across different cultures. quote icon – Frank Schilling

quote icon Domains have and will continue to go up in value faster than any other commodity ever known to man. quote icon – Rick Schwartz

quote icon  Google knows you, your friends, your likes, what entertains you, where you are in the world at any given time. Google will soon predict your next action, your next thought, based on a collaboration of thoughts past. quote icon – John Colascione

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Recent SEDO Weekly Sales List Includes “LLL.org” Domain Name Sale for $35,000

PALM BEACH, FL – According to the latest SEDO.com weekly domain sales report, the three letter “LLL” web address "FTP.org" just sold for $35,000.00. Other recent sales of “LLL.org” … [Read More...]

GOOG To Follow FB With Restrictions On Housing, Employment, and Credit Ads

WEST PALM BEACH, FL - Usually Google is a leader in all things advertising, however, a recent update to policy by GOOG (NASDAQ) will have it following Facebook (FB) where the ad giant will implement … [Read More...]

Data Breach: Unauthorized Party Accessed DoorDash Customer Information

SAN FRANCISCO, CA - According to recent reports, a new data security incident has surfaced. DoorDash, a popular food delivery app, detected suspicious activity from the computer network of a … [Read More...]

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