• Home
  • Domains
  • Internet & Tech
  • Security & Privacy
  • Google & Search
  • Editorial Praise
  • Contact

Strategic Revenue - Domain and Internet News

Internet news authored by John Colascione

Register Domain Names

  • Isn’t Print Dead?
  • Killer Acquisition
  • New gTLD Death
  • Online Censorship
  • Gullible Domainers
  • You’re A Loser
You are here: Home / Archives for Google Search

Google’s Senior Search Analyst: Domain Names Won’t “Make or Break Your SEO”

August 17, 2023 By John Colascione Leave a Comment

This factoid came out after Mueller was questioned about the utilization of dashes in domain names, and whether or not it was a good idea to use keywords in your domain. File photo: docstockmedia, Shutter Stock, licensed.

MOUNTAIN VIEW, CA - In a recent discussion on Mastodon, Google’s John Mueller – the company’s Senior Search Analyst and Search Relations team lead – was discussing the topic of domain names, and while offering tips on search engine optimization (SEO), he relayed his opinion that whatever an individual or company’s domain name is - “it's never going to make or break your SEO.”  This factoid came out after Mueller was questioned about the utilization of dashes in domain … [Read more...]

Google Moves for More Control of World’s News with Major Google Play Update

July 8, 2020 By John Colascione Leave a Comment

News Apps

WEST PALM BEACH, FL – Something remarkably interesting has been happening behind the scenes which very few have noticed, however, one firm who has not missed the quickly changing landscape, is information hoarder and narrative controller, Google. Over the last year or so, quietly brewing behind the scenes, has been Google’s loss of control of a growing percentage of the world’s news. Yes, you read that right. It's been a pretty-amazing transition. Here is how it works (or … [Read more...]

Murder.net Gets A New Cover for “Explicit Content, Reader Reviews,” #Creepy

June 25, 2020 By John Colascione Leave a Comment

Murder Book

PALM BEACH, FL – Back in January of this year, I released “Murder.net - Countdown to The Next Nightmare: The First Fiction Horror Story Based Entirely On An Internet Domain Name.” What started out as just a way to make a cool domain name, well - a little cooler, is being improved upon for retail sale as I finally get around to the grueling marketing process which includes production in multiple formats (Print), (Kindle) (Audio-book) and sending copies out to review … [Read more...]

Domainer? Here’s One “Hyphenated” Domain Success Story You Will Enjoy

June 24, 2020 By John Colascione Leave a Comment

PALM BEACH, FL – Way – way back in 2008, I suggested one of my clients purchase the domain name, NNN-Properties.com. I usually steer clear of hyphenated domain names because they clearly do not pass the radio test. Who wants to tell someone to visit their website address with a dash in it? Probably no one, and especially not me. But in this circumstance, I figured the domain name would likely rank well for the term “NNN Properties” which are commercial investment … [Read more...]

Why Do My Search Results Look Different? “Determining Relevance Based On Users”

December 27, 2019 By John Colascione Leave a Comment

PALM BEACH, FL - Just because you see something in ‘search’ doesn’t mean someone else will see that same result. This is because more and more of the web, as well as the experience you receive on your mobile device – be it Netflix, YouTube, Amazon, Google, etc., is being influenced by your past search and browsing habits, as well as where you go and how valuable your visit might be, and/or how many times you might return for more - all of which are being done through various … [Read more...]

Keep In Mind, New gTLD “Buzz Factor” SEO Ranking Weakens Over Time; Use Best URL

December 18, 2019 By John Colascione 8 Comments

PALM BEACH, FL – About a year and half ago in April of 2018, I wrote about an out-of-the-ordinary domain name sale when the new gTLD domain “Vacation.Rentals” changed hands for a little over ‘half a million’ in cash, supposedly.   I still sort of question the sale as either authentic and insane - or completely bogus, intentionally and strategically planned to not only create industry buzz, but boost sales for nGTLDs. Either way, and it probably doesn't really mater … [Read more...]

How Google Grows Advertising Rev 20% a Year, While Global Economy Grows at 4%

November 26, 2019 By John Colascione Leave a Comment

PALM BEACH, FL - If you are in the Internet business, you're going to want to stop and read this one. It will educate you. It might explain a couple of things you have thought about when it comes to Google. It might even make you a little mad. But it is always best to know what is happening in your industry. Or you could stay in your little bubble where they say, ignorance is bliss. Google has the ability to provide the illusion of diversity while using sort of eye candy … [Read more...]

Will Sale of Dead News Site “Examiner.com” Attract Authentic Bidders at GoDaddy?

October 28, 2019 By John Colascione 1 Comment

PALM BEACH, FL – A domain name, that by itself, could potentially fool even one of the most complex computer algorithms such as Google's rankings technology, into trusting that a site is a “big brand”. There is probably not a lot of them out there that could easily be scooped up, however, that’s pretty much what’s for sale at GoDaddy auctions this week, with the bidding for the domain name previously used by the defunct news site “Examiner.com” reaching $69,666.00 - so … [Read more...]

Google Promotes Alternative Uniregistry URL in Keyword Planner “How To” Video

May 7, 2019 By John Colascione Leave a Comment

PALM BEACH – Google is a massive giant in promoting things - and it looks like they’ve decided to include some interesting advertising for Uniregistry in one of their search advertising videos called “Get Started with Google Ads: Pick The Right Keywords”, a how-to video about setting up your Google Ads. This video, which was created in 2017, about two and a half years after general availability of the .flowers URL, teaches people how to use the Google Keyword Planner tool … [Read more...]

LSI, Latent Semantic Indexing – What Is Google Looking for on Your Website?

July 28, 2018 By John Colascione Leave a Comment

Update: I originally wrote this post in 2007 (TUESDAY, MAY 15, 2007) on Google's Blogger platform. I've recently moved it here as I have referenced it so many times and prefer it to be located here. NEW YORK, NY - I have discussed LSI, Latent Semantic Indexing, in the past but I have never gone into it in great detail or provided real examples of the science in action so I want to go into it a bit right now. It is nothing short of amazing to see how one word can mean another … [Read more...]

Automotive Advertising via Google Trends (Interest Over Time) by Cars Digital Inc.

December 20, 2017 By John Colascione Leave a Comment

Automotive Advertising via Google Trends (Interest Over Time) Cars Digital Inc., is a automotive subsidiary company of Long Island Media Inc., a certified CDK Global Partner, accredited BBB Company and Google Certified Agency. The mission of Cars Digital is to develop proprietary tools and software which help used automotive dealers connect with local shoppers through strategic digital advertising. Auto Advertising Automotive Advertising Automotive Digital … [Read more...]

Search This Site

by: John Colascione

John Colascione

Best Site for Things to Do While Visiting Florida
John Colascione is Chief Executive of Internet Marketing Services Inc. He specializes in Website Monetization, authored a book called Mastering Your Website, and is a key player in several Internet businesses through his brand SEARCHEN®

#Indiana.com

GEO domain name

Follow Me

John Colascione Twitter

USED CARS ENTERPRISE

auto buyers market
Auto Buyers Market – Shop Used Cars by Participating Dealers at autobuyersmarket.com

In The News

  • DNJournal: New Book From Veteran Domainer
  • From Brandable to Exact-Match Geo Domain
  • InnovateLI: Two Deals, One Very Interesting Digital
  • Internet Commerce Association: John Colascione
  • NamesCon: Featured Attendee: John Colascione
  • Long Island Media Inc, SmartCEO, Future 50
  • Speakers, Name Summit, John Colascione
  • Speakers, Real Estate Summit, John Colascione
  • 24 Leading Domain Experts Analyze 2017

Popular Stories

New gTLD? Not So Fast; History Suggests New ‘Right of the Dots’ Could = Total Failure

Could Domain Investing Industry End with Legal Provision for Domain “Hoarding”

Did DuckDuckGo Just Acquire Premium Domain “Duck.com” from Google?

Websites and Domain Names to Become Insignificant within 20 Years or Less

Does the Domain Industry Suffer From Own Versions of Trumpted “Fake News” Stories?

Quotes to Follow

quote icon The domain name is equivalent to Gold. It is the only packaged item which is globally tax-free, portable, with value that is universal across different cultures. quote icon – Frank Schilling

quote icon Domains have and will continue to go up in value faster than any other commodity ever known to man. quote icon – Rick Schwartz

quote icon  Google knows you, your friends, your likes, what entertains you, where you are in the world at any given time. Google will soon predict your next action, your next thought, based on a collaboration of thoughts past. quote icon – John Colascione

Like These Headlines?

Enter your email address:

Delivered by FeedBurner

T.L.D. Brokerage

Domain Brokers

Books on Domain Names

  • Books on Domain Names
  • Best Biz Cash Back Credit Card (5%)

The Evolving Landscape of Search, SEO, AI and the Role of Domains

WEST PALM BEACH, FL - I’ve been in this industry for nearly 25 years. When I first started, most people hadn’t even heard of Google. Today, Google is the single most influential factor in whether a … [Read More...]

Google’s Search Market Share Dips Below 90% for First Time in Decade

MOUNTAIN VIEW, CA - Google's global search engine market share fell below 90% in the final quarter of 2024, marking the first time since 2015 that it has dipped under this threshold. Regional … [Read More...]

Near Identical Domain Used To Scam Over $800,000 With Wire For Real Estate Deal

AUSTRALIA - A South Australian woman narrowly avoided a complete financial disaster after falling victim to a sophisticated business email compromise (BEC) scam that led to the loss of over $800,000. … [Read More...]

Domaining blog recommended by Domaining.com

Copyright © 2010-2025 StrategicRevenue.com - Property of Internet Marketing Services Inc.   FeedBurner: RSS
By using this site you agree to our Terms of Service and Privacy Policy. If you do not agree, please exit the service.