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Must Be Nice To Be “THE Sheriff” with “Sheriff.org”… URL Branded Vehicles

December 5, 2019 By John Colascione Leave a Comment

PALM BEACH, FL – Sometime back in 1996 someone had a pretty decent idea down in Florida; to register the Internet domain name “Sheriff.org” for the Broward County Sheriff's Office. I’m often reminded of this ‘solid decision’ as I live one county North and often see these URL branded police vehicles Wizz by me with “Sheriff.org” branded on the back bumper. I always think, there’s probably a lot of Sheriff’s offices around the entire country that wish they had that URL. … [Read more...]

How Google Grows Advertising Rev 20% a Year, While Global Economy Grows at 4%

November 26, 2019 By John Colascione Leave a Comment

PALM BEACH, FL - If you are in the Internet business, you're going to want to stop and read this one. It will educate you. It might explain a couple of things you have thought about when it comes to Google. It might even make you a little mad. But it is always best to know what is happening in your industry. Or you could stay in your little bubble where they say, ignorance is bliss. Google has the ability to provide the illusion of diversity while using sort of eye candy … [Read more...]

“Cold Email,” Sold “Democracy.com” To Billionaire Owner of Mavericks, Mark Cuban

November 25, 2019 By John Colascione 3 Comments

PALM BEACH, FL – Not that the name needed it, but when an auction for a web address is featured in the New York Times, you can rest assured that it is a pretty desirable name. That’s what happened last month when “Democracy.com” went up for sale in a “sealed auction” where none of the bidders would see the dollar amount of other participating bidders. The auction was originally to close on Oct. 25, 2019 but was then extended to November 7, 2019 based on what was said to … [Read more...]

Biden Staff Sends Email Blast for Feedback on Debate… [Before Debate Takes Place]

November 21, 2019 By John Colascione Leave a Comment

PALM BEACH, FL - Former Vice President Joe Biden and his staff are no newbies when it comes to technical blunders, mispronounced domain names, and faulty web strategies - yesterday came more of the same. According to Politico, Biden sent out a fundraising email asking for feedback on his debate performance more than six hours before the debate even began. The email blast, which went out at approximately 3:00 PM was titled: “Did I make you proud?” Unfortunately, for … [Read more...]

Sedo.com Releases Weekly Domain Name Sales List 11/11/2019 – 11/17/2019

November 19, 2019 By John Colascione Leave a Comment

sedo

PALM BEACH, FL – Recently released is Sedo’s weekly sales list, a weekly list of public transactions above $2,000. This weeks highlights included the top .com sold as GamesApp.com at $15,000 USD, the top ccTLD as Porn.co at 20,000 EUR ($22,154.90 US) and the top other as Dawn.org a at $50,000 USD [will be interesting to see what Dawn.org is used for]. Here is the entire list for Sedo.com sales from 11/11/2019 – … [Read more...]

How Do I Go About Selling Domain Names? Seattle Times News Story on Nov. 16, 2019

November 18, 2019 By John Colascione 6 Comments

PALM BEACH, FL - How do I go about selling domain names? That was the question highlighted in a Seattle Times news story on Nov. 16, 2019 by author Patrick Marshall. While the article mentioned some popular online tools such as Namebio.com and Estibot.com (which help give a ball-park figure on potential value), the author seemed to leave out one of the best options for selling a domain; a domain name broker. The author probably should have mentioned a “domain broker” along … [Read more...]

Creative URL Marketing Similarities by “Gordon & Partners” & “Morgan & Morgan”

November 14, 2019 By John Colascione Leave a Comment

PALM BEACH, FL – Two law firms which I often get somewhat confused have marketing strategies which seem extremely similar. First is “Gordon & Partners, P.A.”, lawyers with four offices in South Florida which utilize the “For the Injured” trademark and have their site located at www.ForTheInjured.com. The second is “Morgan & Morgan”, a national personal injury firm which utilizes the “For the People” trademark with its website located at www.ForThePeople.com. … [Read more...]

End User 4 Letter Double X .COM Beats Out 3 Letter .COMs in Sedo Weekly Sales List

November 13, 2019 By John Colascione Leave a Comment

sedo

PALM BEACH, FL – When Sedo released its weekly sales list yesterday, a list of public transactions above $2,000., the weeks highlights included saxx.com (purchased by www.saxxunderwear.com) sold for $65,000 USD as well as three, three letter .com domains: OLI.com at $50,000 USD, ZEQ.com at $44,030 USD and DYO.com at $35,000 USD. Here is the entire list for Sedo.com sales from 11/04/2019 – 11/10/2019. Domain … [Read more...]

12 Years Ago CNET Networks, Acquired 10 Million Articles for Just $20 Million in Cash

November 12, 2019 By John Colascione Leave a Comment

PALM BEACH, FL – The day was Wednesday, November 7, 2007, when LookSmart, Ltd, had announced via Yahoo Finance and Business Wire, that it has entered into a definitive agreement to sell the web site, domain and content associated with “FindArticles.com” to CNET Networks, Inc. in an all cash transaction valued at approximately $20.5 million. What a difference twelve years in technology can make. What was once seen as incredible opportunity by owning such vast amounts … [Read more...]

Top 100 LLLL.com 4 Letter Domain Sales for Year 2018 (According to NameBio.com)

November 8, 2019 By John Colascione Leave a Comment

PALM BEACH, FL – The following is a follow up to a list gathered in 2017. According to NameBio, there were a total of 7,862 reported LLLL.com domain sales in 2018. The highest reported sale was the domains “Zoom.com” for $2,000,000.00 with the second place name as “Kush.com” for $500,000.00. 4 Letter .com domain names are hard to come by and you’ll never see them on sites like ExpiredDomains.net. Below are the top … [Read more...]

SEDO’s 4 Letter. COM Auction Has Begun; Domains Matches Acronyms for Business

November 7, 2019 By John Colascione Leave a Comment

PALM BEACH, FL - SEDO, what seems to be the equivalent of the Multiple Listing Service for domain names has announced that its 4 letter .com domain auction has begun and includes “over 300 domains - like RDBA.com, KLOT.com and BUTL.com” which are available for online bidding. [357 names] The last time I looked at 4 letter .com domain sales it was in 2017 which means its time for another list. That list spanned from BuyDomains.com's sale of GHIH.com for $5,000.00 to … [Read more...]

Auction for Domain Name “Democracy.com” Extended to November 7th Closing

November 4, 2019 By John Colascione Leave a Comment

PALM BEACH, NY – If you were interested in the domain name “Democracy.com” which is being auctioned off by Heritage Auctions, you’ve got some more time to scrounge around for cash as the auction has been extended to November 7, 2019 at 5pm (Eastern Time). Previously the auction was scheduled to close on Oct. 25, 2019. According to Talmage Cooley, entrepreneur, filmmaker and founder of Democracy.com, the auction, which was highlighted in the New York Times last month, … [Read more...]

Will Sale of Dead News Site “Examiner.com” Attract Authentic Bidders at GoDaddy?

October 28, 2019 By John Colascione 1 Comment

PALM BEACH, FL – A domain name, that by itself, could potentially fool even one of the most complex computer algorithms such as Google's rankings technology, into trusting that a site is a “big brand”. There is probably not a lot of them out there that could easily be scooped up, however, that’s pretty much what’s for sale at GoDaddy auctions this week, with the bidding for the domain name previously used by the defunct news site “Examiner.com” reaching $69,666.00 - so … [Read more...]

5 Years In, Where Are “.NYC” Domains Now? Landrush Registration Opened Oct., 2014

October 27, 2019 By John Colascione 6 Comments

PALM BEACH, FL – “.NYC”, it’s called “The Official Web Address for New Yorkers”, and a top level domain name which is restricted to being registered only by “lawful” residents and/or businesses within the New York City area (the five boroughs). The slogan of being the “Official” web address of the City its named after isn’t just fluff marketing material either; it actually is, The Official URL, according to NYC.gov. The legal entity-registry is recorded as “The City … [Read more...]

Just Some Fake Bids; Nothing to See Here; Move Along Now, Please Disperse…

October 27, 2019 By John Colascione Leave a Comment

PALM BEACH, FL – This is a pretty interesting story all though it has come and gone just like yesterday’s old news – no one cares, no one is all that surprised, figuring it was non-sense to begin with, next story please. I suggest domain market participants not let it be forgotten and swept under the rug so soon, because it isn't at all good for the domain name industry as a whole - and clearly more should be done about it. Platforms that are used for … [Read more...]

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by: John Colascione

John Colascione

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John Colascione is Chief Executive of SEARCHEN NETWORKS® He specializes in Website Monetization, authored a book called Mastering Your Website, and is a key player in several Internet businesses.

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Quotes to Follow

quote icon The domain name is equivalent to Gold. It is the only packaged item which is globally tax-free, portable, with value that is universal across different cultures. quote icon – Frank Schilling

quote icon Domains have and will continue to go up in value faster than any other commodity ever known to man. quote icon – Rick Schwartz

quote icon  Google knows you, your friends, your likes, what entertains you, where you are in the world at any given time. Google will soon predict your next action, your next thought, based on a collaboration of thoughts past. quote icon – John Colascione

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The Domain Nissan Motor Couldn’t Buy, Couldn’t Win, and Still Doesn’t Control

WEST PALM BEACH, FL - If you type Nissan.com today, December 2025, you still won’t end up on Nissan Motor’s website. After 25+ years of lawsuits, filings, injunctions, offers, counters, bad press, and … [Read More...]

Bots, Ad Networks & Fake Lead Form Fills; Phones Don’t Work, Emails Bounce

WEST PALM BEACH, FL –  Have you recently noticed your lead forms being filled out with fake information, phone numbers that don't work and/or email addresses that bounce back? Google's Display Network … [Read More...]

Report: ID Verification Service for Auto Dealers Breach Exposed Millions of Records

SOUTHFIELD, MI - A newly surfaced dark-web listing claims that 700Credit, a provider of credit-reporting and identity-verification services for auto dealers, suffered a substantial data breach in late … [Read More...]

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