NEW YORK, NY – “NameSummit – The Digital Branding Conference” is just one week away. There will be over 40 speakers, including entrepreneurs, experts and digital branding superstars ready to engage with attendees. Expert panels will discuss leading trends in branding, influence marketing, social media and showcase the continuing evolution of domain names as an important part of powerful branding and advertising campaigns. Below is the updated line-up of experts; an … [Read more...]
Name Summit Conference in New York City Shaping Up to Be “Very Big Event”
Agenda includes long list of Industry Veterans; Live Domain Auction for WallStreet.com; Event Ending with Undisclosed "Presentation for Exclusive Asset Sale" yet to be revealed!! NEW YORK, NY – A few days ago I spoke via telephone (yes, that clunky old device still in use) with some of the people at NameSummit to discuss interesting developments for the upcoming event in New York City which is just weeks away. If you have not yet booked your tickets and stay to New York … [Read more...]
McDonald’s Terminates Plans for Branded gTLDs; Requests ICANN Not Delegate String
NEW YORK, NY – According to a letter written to ICANN on May 2, 2017, the McDonald’s globally branded empire has indicated it has lost interest in running and maintaining its own gTLD domains, (.McDonalds and .MCD), by terminating its registry agreement. McDonald’s is one of the world’s most visited restaurants, serves over 117 countries feeding millions of customers every day. In its top five markets (U.S., France, the U.K., Germany and Canada) nearly 75% of the … [Read more...]
New gTLDs: Revolution of New Dots Is Here; There Will Be Winners, There Will Be Losers
NEW YORK, NY - One of the most problematic things about the new gTLD space is that all of the applicants are trying to accomplish the same exact thing, either ahead or before the other; to create a single authoritative place for their industry or brand. They all want 'their' dot, to be “the” dot. However, what they all seem to be aligned in parallel with, is the concern of, risk for, or fear that users will fail to adopt to the change, and that all the good .coms are already … [Read more...]
Sedo Announces Management Change: Matthias Meyer-Schönherr Appointed CSO
GERMANY - June 8, 2017 – Sedo, the world’s largest domain marketplace and monetization provider is pleased to announce a shift within the Sedo management team. The role of Chief Sales Officer (CSO) Global has been assumed by Sedo and industry veteran, Matthias Meyer-Schönherr. Dima Beitzke, will be stepping down to pursue a new opportunity outside of the domain industry. The management of both the North American and International sales teams will continue from Sedo’s … [Read more...]
New gTLD? Not So Fast; History Suggests New ‘Right of the Dots’ Could = Total Failure
It's a time where new generic top level domains are taking a lot of the lime-light in domain circles, sales charts, and buzz; but is the entire thing just a huge distraction from what domainers should really be focused on? I stumbled upon a case-in-point scenario that no domainer should ignore, and I cannot believe no-one is talking about it more. It's got me questioning even my own enthusiasm for these new, right of the dots. And please do not get me wrong; I myself have … [Read more...]
115 Advertising Quotes for Today’s, ‘Should Be’, Social Savvy, Marketing Executive
Today's marketer has infinite options and processes to consider when working to either brand, market or promote services and companies for themselves or for clients. If this list doesn't give you some fresh ideas on what to work on next, I don't know what will. Regardless of how good of a marketing executive, or even a beginner, you feel that you are, there is always room for improvement and keeping pace with what you're missing is certainly something you need to stay focused … [Read more...]
Google and Content Evaluation: It’s Not Just Words and Phrases; It’s About User Intent
If you thought Google's content evaluation processes were complicated in the past, this is a great video to watch; it will bring you right up to date with the insane level of evaluation which is being used today. These evaluation processes are "likely" what Google uses when trying to figure out if your content is, for the most part: A) Valuable B) Accurate C) Authoritative, and D) A good match for a particular query. The video, by Moz owner Rand Fishkin, … [Read more...]