What Do People Expect from Ads?
PALM BEACH, FL – A 2021 survey of more than 2,000 US internet users ages 16-74 showed that what consumers most want from ads is information. Half (49.7%) said they
Tag: Advertising Industry
GOOG To Follow FB With Restrictions On Housing, Employment, and Credit Ads
WEST PALM BEACH, FL – Usually Google is a leader in all things advertising, however, a recent update to policy by GOOG (NASDAQ) will have it following Facebook (FB) where
100 More Print Newspapers To Disappear Next Month, Along With Hundreds of Jobs
PALM BEACH, FL – More than 100 local and regional newspapers will disappear next month when News Corp Australia will cut publication and move many of its titles online, while
Google Ads to Require Verification, But Implementation Will Take Years They Say
PALM BEACH, FL – According to the horse’s mouth, the Google Ads advertising program, responsible for about 40% of the total advertising seen online, will be rolling out a new
Creative URL Marketing Similarities by “Gordon & Partners” & “Morgan & Morgan”
PALM BEACH, FL – Two law firms which I often get somewhat confused have marketing strategies which seem extremely similar. First is “Gordon & Partners, P.A.”, lawyers with four offices
First Google (GOOGL), Now Facebook (FB) Under Attack by 47 Attorney Generals
PALM BEACH, FL – In September, word started circulating across major media that Google (GOOGL) was expected to face scrutiny by 50 U.S attorney generals regarding alleged bias and antitrust
Google’s Got Something Facebook Doesn’t; Weather-based Campaign Management
NEW YORK, NY – The war is on as Google and Facebook aggressively fight for businesses ad dollars, yet for the first time in a while, Google’s got something Facebook
Digital Advertising Revenue Hits $19.6B in Q1 2017, Highest Q1 Earnings on Record
NEW YORK, NY – The first quarter of 2017 marked the highest ever Q1 earnings for digital advertising in the U.S., hitting $19.6 billion, according to the latest IAB Internet