• Home
  • Domains
  • Internet & Tech
  • Security & Privacy
  • Google & Search
  • Editorial Praise
  • Contact

Strategic Revenue - Domain and Internet News

Internet news authored by John Colascione

Register Domain Names

  • Isn’t Print Dead?
  • Killer Acquisition
  • New gTLD Death
  • Online Censorship
  • Gullible Domainers
  • You’re A Loser
You are here: Home / Google Search / GOOG To Follow FB With Restrictions On Housing, Employment, and Credit Ads

GOOG To Follow FB With Restrictions On Housing, Employment, and Credit Ads

August 18, 2020 By John Colascione Leave a Comment

*** Here Is A List Of Some Of The Best Domain Name Resources Available ***






WEST PALM BEACH, FL – Usually Google is a leader in all things advertising, however, a recent update to policy by GOOG (NASDAQ) will have it following Facebook (FB) where the ad giant will implement new targeting restrictions which could lead to ‘societal biases’ which have been in place by Facebook for some time now.

In a message to advertisers, Google laid out the changes in an email notification letting advertisers know that the changes will be implemented effective October 19, 2020.

On October 19, 2020, Google will update its Personalized advertising policies to introduce new targeting restrictions. In an effort to improve inclusivity for users disproportionately affected by societal biases; housing, employment, and credit products or services can no longer be targeted to audiences based on gender, age, parental status, marital status, or ZIP code.
Our records indicate your Google Ads account might be impacted by this change.

Examples of impacted products or services include, but are not limited to

  • Housing: Housing listing sites, individual houses for sale or rental, real estate services
  • Employment: Ads for jobs, job recruitment sites, job listing sites
  • Credit: Credit cards, loans including home loans, car loans, appliance loans, short-term loans

This policy change will apply in the U.S. and Canada only. All advertisers using personalized ads to target audiences in the U.S. and Canada must comply with these changes.

What this means for advertisers promoting housing, employment, or credit

  • Potentially impacted advertisers will receive notifications in their Google Ads account prompting them to acknowledge these policy changes and to agree to comply with relevant local laws. Advertisers who have not accepted these changes when the policy goes into effect on October 19 will be unable to create any new campaigns until they accept the changes.
  • Additionally when the policy goes into effect on October 19, advertisers promoting housing, employment, or credit products or services will no longer be able to target audiences based on gender, age, parental status, marital status, or ZIP code. Any existing campaigns featuring housing, employment, or credit products or services that target newly restricted audiences will no longer be eligible to serve. Advertisers should update their campaigns before this policy goes into effect to ensure they aren’t negatively impacted.

For more information about the policy and how to acknowledge these policy changes in your account, refer to the upcoming policy for housing, employment and credit in Personalized ads and to other frequently asked questions.

John Colascione 2024
John Colascione

About The Author: John Colascione is Chief Executive Officer of Internet Marketing Services Inc. He specializes in Website Monetization, is a Google AdWords Certified Professional, authored a ‘how to’ book called ”Mastering Your Website‘, and is a key player in several Internet related businesses through his search engine strategy brand Searchen Networks®

Filed Under: Google Search, Internet & Tech Tagged With: Ads, AdSense, advertising, Advertising Industry, Biased, Credit, Email, Employment, Facebook, Facebook Ads, Facebook.com, Google, Google Ads, Google Adsense, Online Ads, Warehousing

*** Here Is A List Of Some Of The Best Domain Name Resources Available ***






Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Search This Site

by: John Colascione

John Colascione

Best Site for Things to Do While Visiting Florida
John Colascione is Chief Executive of Internet Marketing Services Inc. He specializes in Website Monetization, authored a book called Mastering Your Website, and is a key player in several Internet businesses through his brand SEARCHEN®

#Indiana.com

GEO domain name

Follow Me

John Colascione Twitter

The First Fiction Horror Story Based Entirely On An Internet Domain Name

The First Fiction Horror Story Based Entirely On An Internet Domain Name
A cyber thriller where the countdown to death is always ticking…

USED CARS ENTERPRISE

auto buyers market
Auto Buyers Market – Shop Used Cars by Participating Dealers at autobuyersmarket.com

In The News

  • DNJournal: New Book From Veteran Domainer
  • From Brandable to Exact-Match Geo Domain
  • InnovateLI: Two Deals, One Very Interesting Digital
  • Internet Commerce Association: John Colascione
  • NamesCon: Featured Attendee: John Colascione
  • Long Island Media Inc, SmartCEO, Future 50
  • Speakers, Name Summit, John Colascione
  • Speakers, Real Estate Summit, John Colascione
  • 24 Leading Domain Experts Analyze 2017

Popular Stories

New gTLD? Not So Fast; History Suggests New ‘Right of the Dots’ Could = Total Failure

Could Domain Investing Industry End with Legal Provision for Domain “Hoarding”

Websites and Domain Names to Become Insignificant within 20 Years or Less

Does the Domain Industry Suffer From Own Versions of Trumpted “Fake News” Stories?

List of 300+ Cryptocurrency Domain Name Sales and Sale Prices [All Time] (NameBio)

Quotes to Follow

quote icon The domain name is equivalent to Gold. It is the only packaged item which is globally tax-free, portable, with value that is universal across different cultures. quote icon – Frank Schilling

quote icon Domains have and will continue to go up in value faster than any other commodity ever known to man. quote icon – Rick Schwartz

quote icon  Google knows you, your friends, your likes, what entertains you, where you are in the world at any given time. Google will soon predict your next action, your next thought, based on a collaboration of thoughts past. quote icon – John Colascione

Like These Headlines?

Enter your email address:

Delivered by FeedBurner

T.L.D. Brokerage

Domain Brokers

WHOIS Data Shrinks: GoDaddy’s Latest Move Reflects Post-GDPR Privacy Trend

PALM BEACH, FL - The public face of domain ownership is disappearing - and GoDaddy's latest announcement is just the latest proof. In an email sent to resellers today, GoDaddy announced it will no … [Read More...]

Google’s Search Market Share Dips Below 90% for First Time in Decade

MOUNTAIN VIEW, CA - Google's global search engine market share fell below 90% in the final quarter of 2024, marking the first time since 2015 that it has dipped under this threshold. Regional … [Read More...]

Record-Breaking Data Leak Exposes 16 Billion Credentials Including Session Tokens

WEST PALM BEACH, FL - A massive trove of approximately 16 billion username-password combinations—along with session tokens and cookies - has surfaced on unsecured servers, cybersecurity researchers … [Read More...]

Domaining blog recommended by Domaining.com

Copyright © 2010-2025 StrategicRevenue.com - Property of Internet Marketing Services Inc.   FeedBurner: RSS
By using this site you agree to our Terms of Service and Privacy Policy. If you do not agree, please exit the service.