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You are here: Home / Internet & Tech / e-Commerce Giant Amazon.com Mails Christmas Print Catalog via Direct Mail

e-Commerce Giant Amazon.com Mails Christmas Print Catalog via Direct Mail

November 4, 2019 By John Colascione Leave a Comment

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PALM BEACH, FL – The e-commerce giant Amazon.com, which has put pressure on nearly every retailer in the country, has mailed a print catalog delivering a fresh experience (and reminder) to millions of customers who likely have become numb to the growing number of e-mail pitches flooding in-boxes.

The catalog is Amazon’s 2019 “Ultimate Wish List for Kids” available online at: https://www.amazon.com/holidaytoylist/

2019 Amazon.com Holiday Guide, “Play Together” (Front)
2019 Amazon.com Holiday Guide, “Play Together” (Back)

While a surprise when received, the delivery is inspiring for both the glowing success of the company behind it, as well as the continued value of direct mail messages in effective marketing.

According to CNBC, last year (2018) was the first time Amazon mailed such a print piece indicating the company likely believed it was a worthy investment for another round of physical mailbox appearances.

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John Colascione 2024
John Colascione

About The Author: John Colascione is Chief Executive Officer of SEARCHEN NETWORKS®. He specializes in Website Monetization, is a Google AdWords Certified Professional, authored a how-to book called ”Mastering Your Website‘, and is a key player in several online businesses.

Filed Under: Internet & Tech Tagged With: 2018, 2019, Address, Amazon, Amazon.com, Available, Both, Catalog, CNBC, Company, Custom Email, Customers, Delivering, Delivery, Direct Mail, Direct Mail Marketing, Direct Marketing, Domain, E-commerce, e-mail, Effective, Experience, Fresh, Giant, Holiday Guide, Investment, Mailbox, Mailed, Marketing, Marketing Campaigns, Marketing Emails, Marketing Message, Marketing Strategy, Messages, Millions, Online, Physical, Pitches, Play Together, Pressure, Print, Print Catalog, Print Edition, Print Magazine, Purchase, Retailer, Success, Ultimate, Value, Web Hosting, Wish List

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John Colascione is Chief Executive of SEARCHEN NETWORKS® He specializes in Website Monetization, authored a book called Mastering Your Website, and is a key player in several Internet businesses.

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