PALM BEACH, FL – While I periodically entertain alternatives and still hold and use a few, I remain a big believer in the “.com” domain name extension over any other available alternative in nearly any scenario. There are only a few cases where an alternative makes sense and looks good, but remains vulnerable. I have always based this very simple and what should be obvious logic to what has taken place for general marketing in the past with the “1-800” business which … [Read more...]
Keep In Mind, New gTLD “Buzz Factor” SEO Ranking Weakens Over Time; Use Best URL
PALM BEACH, FL – About a year and half ago in April of 2018, I wrote about an out-of-the-ordinary domain name sale when the new gTLD domain “Vacation.Rentals” changed hands for a little over ‘half a million’ in cash, supposedly. I still sort of question the sale as either authentic and insane - or completely bogus, intentionally and strategically planned to not only create industry buzz, but boost sales for nGTLDs. Either way, and it probably doesn't really mater … [Read more...]
What Are the Key Benefits for “Dot Brand” nGTLD Owners; What’s In It for Them?
PALM BEACH, FL – Although I am not a huge fan of new gTLDs or even “Dot Brands”, today I watched a video by the Chief Marketing Officer of Afilias domain registry, Roland LaPlante, who explained ‘in detail’ the value of owning your own “dot BRAND.” LaPlante discusses the benefits in marketing, user security and what is likely one of the most desirable aspects achieved for the owning brand; “full control” of their own corporate space. I believe it is the best explanation … [Read more...]
CVS Pharmacy Files WIPO Against “CVS.inc” Domain; Reg Fees Headed Towards Earth
PALM BEACH, FL – It looks like CVS Pharmacy, Inc. isn’t too thrilled with the recent registration of the nGTLD domain name “CVS.inc” which looks to have been registered in May, 2019. The pharmacy company has filed a WIPO dispute (WIPO D2019-2615) which will likely result in a TRANSFER as the majority of their complaints follow that trend. The “CVS.inc” domain name is listed on the get.inc website under “Who's Buying” in the ”recent registrations section” for companies … [Read more...]
If Google Removes URLs From Search Results, Who Exactly Stands to Benefit?
PALM BEACH, FL – Last week I ran a story about Google’s obvious intent to remove URL’s from search. The story was titled “Google Determined to Remove URLs from Search Results; Replace with Breadcrumbs” and published on October 18, 2019. It was a follow up to “EVIL: Will Google Do Away with Domain Name and Extension Entirely Anyway?” There has been wide reaction from both the SEO and Domain community on the coming change and it warrants added thought and hopefully, added … [Read more...]
Numbers Reported for “.CLUB” Decline Due to Registry Quality Compliance & Cleanup
PALM BEACH, FL – The following is a correction to previously published work which included an embedded Tweet which has been called into question and said, by the registry, to be incorrect; a reader from the “.Club” registry contacted me with a correction request yesterday including some supporting explanations for certain numbers seen on nTLDStats.com and numbers from a Tweet which were embedded and published on StrategicRevenue.com on October 17, 2019. Upon reading the … [Read more...]
Exact Match Domain Names Yielding “Free Ticket to Ride” Long Over on Search Giant
PALM BEACH, FL – Exact match domain names, URLs which are spelled exactly how a top search term is used in popular verbal expression still work to help boost search rankings well when it comes to Bing.com and Yahoo.com, but on Google.com, it doesn’t seem to matter unless there are powerful “brand signals” in play, such as high numbers of inbound links, frequent references to the URL whether linked or not, and other popular signals such as social media activity with matching … [Read more...]
New GTLD Meltdown: Is “.CLUB” Struggling to Hang On To 1 Million Registrations?
**** 10/22/2019 UPDATE: Numbers Reported for “.CLUB” Decline Due to Registry Quality Compliance & Cleanup **** PALM BEACH, FL – According to domain name investor, or should I dare use the recently coined moniker from the domain industry's new advocate Tamara Kurtzman Esq. “anticipatory cybersquatter”, Rick Swartz – who has been one of the most successful domain name speculators in the history of domain names, the “.CLUB” nGTLD domain extension is experiencing what he … [Read more...]
“Unstoppable Domains” Launches “Dot Crypto” to Create “Uncensorable” Internet
PALM BEACH, FL – A company called “Unstoppable Domains”, a San Francisco-based startup which recently secured $4 million in venture capital funding says it is launching a new gTLD domain on the “.crypto” extension which is intended to provide users with “human-readable” wallet addresses, intended to simplify the process of sending and receiving funds. Potentially even more interesting is the vision behind Unstoppable Domains and their desire is to create what they call … [Read more...]
Domain Industry Takes Note of ICANN Update to Public Comment Guidelines
PALM BEACH, FL – On October 9, 2019, ICANN, The Internet Corporation for Assigned Names and Numbers, a nonprofit corporation that sets policy for the global Domain Name System (DNS), updated its “policy guidelines” for how it collects and takes into considering feedback from the ICANN community or the general public. The update was posted on the organizations website by David Olive, Senior Vice President of Policy Development Support. The ICANN site states the following … [Read more...]
Investor Land Grab Opportunity Arises from Donuts Registry with Reduced Price gTLDs
PALM BEACH, FL –An interesting opportunity has arisen from new domain name registry company Donuts Inc., which operates roughly 240 new generic top-level domains (gTLDs). Although I am less than a huge fan of new gTLDs, there are industry veterans who do in fact use them in certain scenarios of ‘super premiums’, and you’ll have an opportunity to filter through a list of over 1.1 million names (previously on hold) now being released in a price-drop by the … [Read more...]
LGBT Domain Registration Service, PrideLife LLC, Announces Relationship With Afilias
PALM BEACH, FL - A new domain name registration service is hoping its partnership with Afilias and its "LGBT" theme will help spotlight its business, which caters to the LGBT community and offers domain name registrations such as the new ".lgbt" domain name. The service, PrideLife LLC (getpridelife.lgbt), also suggests other alternative Afilias sponsored gTLDs such as ".red", ".pink", ".black" and others. The .lgbt TLD was delegated by ICANN in 2014 and shows just under … [Read more...]
Say What? $60,000 Per Week Redirecting Traffic with “Domain King” Rick Schwartz
PALM BEACH, NY – It was another good show from Domainer.com.au run by Robert Kaay and Ed Keay-Smith, whom previously interviewed industry visionary Michael Castello from CCIN.com and Ron Jackson from Domain Journal. This latest show, another with lots of great advice and lots to learn was with Rick Schwartz, widely known as the “Domain King” for his immense experience and success in the domain business; Schwartz has … [Read more...]
Forbes Cites Survey Saying 70.5% Don’t Trust Alternatives Domain Names
PALM BEACH – According to Forbes, 70.5% of consumers don’t trust newer alternative Internet domain names over legacy names. These figures, used in their recent article titled, “Strategies for Getting The Most Out Of Your New Domain Name” were cited from a survey of 1,000 people across the UK who represented a range of ages. Those surveyed were asked, “Do you trust companies with .co.uk and .com domains more than those with other newer domains like .eu, .biz, .net, .fashion, … [Read more...]
Why I Shipped a Car with “Ship.Cars”
PALM BEACH – My son’s car arrived this morning and delivery has been confirmed via email. We had an agreement that I was sending the car as a gift from South Florida to Georgia, but mom was taking care of the transport fee and choosing the shipper and scheduling it; she chose Ship.Cars, a vehicle transport “marketplace” which is using a new and different domain name ending, likely to improve the chances of being found online. Ship.Cars is what would be considered a … [Read more...]