NEW YORK, NY - .CLUB Chief Marketing Officer Jeff Sass gave a keynote speech at NamesCon Europe 2018 and did what appeared to be a fantastic job of illustrating, through various different examples, just how bad it is when coming up with your own word (one which has no meaning) when choosing your domain name. Sass accomplished this by showing domain names made up of unknown words on screen and had attendees guess, by multiple choice, what they believed the businesses did that … [Read more...]
A “PRIME” Example That .COM Leads in Necessity; nGTLDs Registered Defensively
NEW YORK, NY – It has been recently discovered, that the single word domain name Prime.com, which had been reportedly for sale in the seven figure range (Between $1M and $5M), at least since 2011, is now intellectual property of tech-giant Amazon. The name, which was originally registered in 1987, shows being parked since 2004 via archive. An exact ‘price’ of the domain is not currently known (although I am sure someone out there is working diligently to try and dig … [Read more...]
Will People Use Alternative Domain Names Like They Do Toll Free Phone Numbers?
NEW YORK - Much like .com domain names, 1-800 toll free phone numbers with meaning in their letters such as 1-800-FLOWERS, are hard to come by these days – or even impossible to obtain, based on limited supply. Although it is indeed possible to get a 1-800 phone number today, if you’re looking for a vanity number, such as one with clear meaning in its letters, you’re much more likely to get it using an alternative such as 888. This is very much what we are seeing today … [Read more...]
Examining Past Alternative Dots Helps Predict Future Adoption of New Ones?
NEW YORK, NY – Sometimes to predict the future, it is as easy as simply examining the past. Based on a comment from one of my readers, this simple graph shows movements and numbers of registrations for some of the ‘original’ alternative dots and what is happening with them. Alternatives such as .BIZ, .INFO, .MOBI, .PRO, .NAME, .XXX for example, verse the originals. What good are or were these alternative URLs availability and how have newcomers adopted these into branding … [Read more...]
There’s Pork In That Bill; DNA’s HDI Overreaching with Registry Handling of Copyright Infringement
NEW YORK, NY - The Domain Name Association (DNA), a new non-profit association “supposedly” (I just learned about them) representing the interests of the domain name industry, is suggesting in its “Healthy Domain Initiative” (HDI) four objectives for registry and registrars to participate in voluntary actions which are intended to protect and advance the evolution of the domain name system. Again, I use the word “supposedly” only because I just recently heard of this … [Read more...]
Could Domain Investing Industry End with Legal Provision for Domain “Hoarding”
NEW YORK, NY - What if you had to have a legitimate use for each and every domain name you have registered in your domain account? What if every single domain name you owned had to be associated with a business website which served its own purpose? It’s not happening yet, but it could happen. Every once in a while people ask me what I think are coming challenges for domain owners and I always have the same answer; regulation. If you follow what happened in the 1-800 Toll … [Read more...]
Top 15 National Yellow Pages Websites Worth Your Business; Listed by Traffic
The "Yellow Pages" are still very much alive and well, they’re just not big, heavy tree-killing, paper-wasting books anymore. In 1886 when the very first official Yellow Pages Directory was created, the name "Yellow Pages" was actually unintentional; it came into use when a printer ran-out of white paper and yellow paper was used instead. Fast forward 130 years later, the term Yellow Pages was and is still so successful, there seems to be a thousand different “Yellow Pages”. … [Read more...]
