NEW YORK, NY – Yell, publisher of the UK’s Yellow Pages, announced that, due to consumer demand and general lack of need or use, they will cease production of their print phone books as of January 2019 after annually releasing them for over 50 years. The shift in business strategy, Yell officials said, is due to a corresponding shift in consumer use of online phone directory options over print, as well as a growing concern among the general populace over the negative … [Read more...]
The Slow Yet Sure Death of LinkedIn: LinkedIn Lead Generation Programs
NEW YORK, NY - A few weeks ago I elaborated on what I believe will lead to the demise of LinkedIn.com as a business related service and as a social network. Today, as well as over the last few days, I received several reminders about this coming collapse; one of which I will detail and share with you below. See Related: Writing on the Wall: LinkedIn to Become Haven for Spam, Scams and Solicitations It doesn’t take a rocket scientist to see where all of this is … [Read more...]
27 Ways to Increase Website Traffic in 2018
NEW YORK, NY - I remember when Internet marketing was easy. Back then, it did not take 27 things, it took more like three. For me, it was all about: Knowing who I was trying to reach by doing some initial keyword research, then Optimize my web site for particular keywords and phrases my research showed traffic for, and Find links to point to my site including related keywords and keyword phrases in the anchor text of the links. Basically, I could do those three … [Read more...]
LSIGraph: A Free, Yet Limited “Latent Semantic Indexing” Word Research Tool
NEW YORK, NY – You might be familiar with my list of online tools to run, market and manage your Internet business; or you might have just seen it for the first time today. I’m adding something new to the list. It’s called the LSIGraph, and it’s free for a limited number of searches. I’ll give you an example of how it works and how it might help your web pages rank better for online searches. For a quick visual on Latent Semantic Indexing, see this very old post. Note: … [Read more...]
Supreme Court Win for Online Publishers
NEW YORK, NY - California’s Supreme Court has ruled that online review website Yelp can not be legally forced to take down libellous reviews, signalling a clear win for online publishers who allow user feedback, comments and reviews of businesses on their platforms. The ruling was related to a case on the books known as Hassell v. Bird, where Judge Donald Sullivan ordered Yelp to remove a users review of a law firm from the Yelp website. Yelp appealed to the Supreme … [Read more...]
Backlink Scandal for Major Web Publishers Puts Contributor Content in Crosshairs
NEW YORK, NY – Online content will likely become more expensive for several major media companies as a new scandal has to come to light which involves highly influential marketers planting articles and mentions within stories appearing on major publications, such as Forbes, Entrepreneur, Time, TechCrunch, and even sites such as the Wall Street Journal. This is how critical back-links have become over the last few years; that an actual “scandal” can be created by … [Read more...]
Writing on the Wall: LinkedIn to Become Haven for Spam, Scams and Solicitations
NEW YORK, NY – As the title suggests, the writing is on the wall for the demise of LinkedIn, a service Microsoft purchased in 2016 for more than $26 billion. According to the services “About page”, the social network boosts over 562 million registered users; that’s about 100 million more than it had when Microsoft acquired it, so on the surface, the site appears to be growing. But what will happen when the service is completely overridden with Spam, Scams, and Solicitations, … [Read more...]
Internet Sales Tax Law Could Change This June; Decision on South Dakota v. Wayfair
NEW YORK - The U.S. Supreme Court will make a critical decision in the coming weeks that could give states the right to tax small businesses on the Internet. What is being decided is whether or not a decision from 1992 should be upheld in a new case, which prevents States form being able to tax, audit or regulate businesses and individuals that do not reside in their state (Ex: online businesses, who are located elsewhere but do transact business in a state). If the … [Read more...]
The Birth of ICANN: “The Green Paper”
NEW YORK - In 1997, the United States government under then President Clinton began processes to remove its control over the Domain Name System by creating research and dialog on how control of domain names and IP addresses should be handled in the future - by a non-profit organization in the private sector. This resulted in a document which has become known as "The Green Paper" originally named "A Proposal to Improve the Technical Management of Internet Names and … [Read more...]
The Politics of Facebook: Zuckerberg to Testify Before Congressional Lawmakers
NEW YORK – You have to admit that it an amazing time in history when a computer programming entrepreneur must face the United States Government due to his innovative social network becoming one of the most powerful influencer tools in the World. Beginning tomorrow, Tuesday April 10, 2018, Facebook Chairman and Chief Executive Officer Marc Zuckerberg will testify before lawmakers in what is expected to be a two-day heavy-hitter grilling on the very serious privacy and … [Read more...]
Publication with Intent to Deceive; Where Does the Wild Wild West Draw the Line?
NEW YORK, NY - First of all, I am the last one that wants to create more rules and regulations for the Internet. As a publisher of both print and digital assets, I value greatly the right to free speech and the freedom of expression, but a problem is brewing out there and it is brewing right before us. It's a pretty serious problem and one that reveals itself as a combination of fake news and what I would consider publication with intent to deceive. Let me explain... We … [Read more...]
Google’s Got Something Facebook Doesn’t; Weather-based Campaign Management
NEW YORK, NY – The war is on as Google and Facebook aggressively fight for businesses ad dollars, yet for the first time in a while, Google’s got something Facebook probably has not even thought about (yet) and that’s Weather-based Campaign Management. Facebook likely has better targeting with people’s true interests due to the ridiculous of amount of data people share with Facebook, but this weather based targeting sounds pretty interesting. Now you can increase or … [Read more...]
False Narrative: The Never Ending Battle to Steal Your ‘Free and Open Internet’
NEW YORK - Media mogul Rupert Murdoch is suggesting that Facebook pay news organizations for the stories posted on its platform. How typical. Rather than news organizations having to innovate to keep up and remain relevant, competitive and profitable, just steal from others innovation. There has been a lot of buzz lately about fake news stories being found on Facebook and Google and traditional media is passing the blame onto these websites for allowing people to share and … [Read more...]
Alphabetical List of Cryptocurrencies, Their Symbols and Current Market Capitalization
NEW YORK, NY – Although new Cryptocurrencies are continually being created, as of this date, January 13, 2018 – below is an alphabetical list of all Cryptocurrencies currently known while there are certainly more being created each day. Some of the most popular cryptocurrencies which you probably have already heard about are BitCoin, Ethereum, Ripple and Litecoin. The rest are all detailed below. Get $25 when you sign-up for … [Read more...]
Automotive Advertising via Google Trends (Interest Over Time) by Cars Digital Inc.
Automotive Advertising via Google Trends (Interest Over Time) Cars Digital Inc., is a automotive subsidiary company of Long Island Media Inc., a certified CDK Global Partner, accredited BBB Company and Google Certified Agency. The mission of Cars Digital is to develop proprietary tools and software which help used automotive dealers connect with local shoppers through strategic digital advertising. Auto Advertising Automotive Advertising Automotive Digital … [Read more...]