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Google Announces Parked Domains Will Automatically Be Opted Out of Ad Serving

September 5, 2024 By John Colascione Leave a Comment

Google AdWords

MOUNTAIN VIEW, CA - On Thursday, September 5, Google informed advertisers and users that they will be changing their Content Suitability policy, with new accounts being automatically opted out of serving ads on parked domains, beginning in October 2024. A parked domain is a domain name has been registered, but is not currently connected to an online service such as a website or email hosting. Simply put, it is a domain that has been bought but is currently unused; instead, … [Read more...]

Why You Should Get Your Desired Domain Name Now, and Not Procrastinate

September 12, 2021 By John Colascione 2 Comments

Procrastinate

PALM BEACH, FL – This is one of those things that might seem sort of rudimentary, or going without needing to be said, but sometimes, I’m reminded, that things aren't always as obvious as they seem. Recently, I was speaking with a business owner that was about to make what I believe would be a mistake and they hadn’t thought of it. Hard to believe for people in the business, but for people who are not familiar with domain names or the domain market, it's just not so obvious … [Read more...]

Hyphenated Domain Name Fetches Over $61k In Latest SEDO Weekly Sales Report

April 27, 2021 By John Colascione Leave a Comment

Sedo

WEST PALM BEACH, FL – The hyphenated domain name “TN-I.com” sold at $61,990 this past week according to the latest SEDO.com weekly domain sales report. The web address is currently parked. I've always avoided hyphenated domains unless the words being used are ordinarily hyphenated or it separates two extremely popular words mostly used together. There are some instances where this works well, but with TN-I, let's just say I'm not a fan of this one. Also … [Read more...]

Surgeon General Upset Young People Not Visiting “SurgeonGeneral.com” – Parked

March 23, 2020 By John Colascione 1 Comment

WASHINGTON, D.C. – The Coronavirus outbreak is nothing to joke about, so this short article is not intended to embarrass or make fun of the fact that the web address was misspoken; it is to point out that it keeps happening, and that even younger people continue to just assume that their website is a dot com, just on basic instinct. This morning, I was surprised to hear during a breaking news video on the TODAY show, that U.S. Surgeon General Dr. Jerome Adams, told … [Read more...]

Sedo.com’s Buy, Sell, Park Domains Venue Getting More Competitively Priced?

May 13, 2019 By John Colascione 1 Comment

PALM BEACH - Things at SEDO are usually fairly quiet. Outside of their weekly sales list releases for domain names sold, I hear very little from the sales venue, which acts sort of like an MLS system for domain names. However, the last few weeks has been different. On Tuesday May 7, 2019, Ron Jacksoon's DNJournal.com reported what was characterized as a “major change” at Sedo, which would eliminate the minimum sale fee that takes a big chunk out of proceeds from smaller … [Read more...]

.Club Registry Reports 2019 Domain Sales; Let’s Look at What’s Parked vs Developed

May 6, 2019 By John Colascione 3 Comments

PALM BEACH – It’s always interesting to see what people are purchasing in the domain space, and then even more interesting is to look at how much they've spent and what they’re doing with that acquisition, especially when it comes to the controversial new gTLD space. According to OnlineDomain.com, the “.Club” domain registry folks have reported their 2019 domain sales including a big one namely, "Business.Club" - all of which sales are listed at sold.domains. Let’s … [Read more...]

Biggest Threat to .COM Dominance Is Google’s Involvement in New gTLDs

March 1, 2019 By John Colascione 10 Comments

NEW YORK – According to industry news website, DomainNameWire.com, Google’s launch of “.dev” domain names is off to a prosperous start with the zone file representing over 64,000 registrations just one day after it entered general availability. That’s amazing even for a bearish believer of nGTLDs. I guess it is only a matter of time until more and more people begin accepting the fact that all of the good .com domain names are long gone, and there are these new sort of odd … [Read more...]

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John Colascione is Chief Executive of Internet Marketing Services Inc. He specializes in Website Monetization, authored a book called Mastering Your Website, and is a key player in several Internet businesses through his brand SEARCHEN®

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In The News

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Quotes to Follow

quote icon The domain name is equivalent to Gold. It is the only packaged item which is globally tax-free, portable, with value that is universal across different cultures. quote icon – Frank Schilling

quote icon Domains have and will continue to go up in value faster than any other commodity ever known to man. quote icon – Rick Schwartz

quote icon  Google knows you, your friends, your likes, what entertains you, where you are in the world at any given time. Google will soon predict your next action, your next thought, based on a collaboration of thoughts past. quote icon – John Colascione

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The Evolving Landscape of Search, SEO, AI and the Role of Domains

WEST PALM BEACH, FL - I’ve been in this industry for nearly 25 years. When I first started, most people hadn’t even heard of Google. Today, Google is the single most influential factor in whether a … [Read More...]

Google’s Search Market Share Dips Below 90% for First Time in Decade

MOUNTAIN VIEW, CA - Google's global search engine market share fell below 90% in the final quarter of 2024, marking the first time since 2015 that it has dipped under this threshold. Regional … [Read More...]

Near Identical Domain Used To Scam Over $800,000 With Wire For Real Estate Deal

AUSTRALIA - A South Australian woman narrowly avoided a complete financial disaster after falling victim to a sophisticated business email compromise (BEC) scam that led to the loss of over $800,000. … [Read More...]

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