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Savvy Business Owners Know That Great Domain Names Can Grow Your Business

October 4, 2019 By John Colascione 1 Comment

PALM BEACH, FL – I enjoy seeing great use-cases for domain name acquisitions where an end user recognizes the power of a great domain name and how they can help you grow your business. There has never been as much noise and competition to break-through on the Internet than there is right now, and a great domain name can be the ‘differentiator’ in how you stand out in a sea of consumer choice. For example, in reviewing the DNJournal.com year-to-date sales list, you’ll find … [Read more...]

Biggest Threat to .COM Dominance Is Google’s Involvement in New gTLDs

March 1, 2019 By John Colascione 10 Comments

NEW YORK – According to industry news website, DomainNameWire.com, Google’s launch of “.dev” domain names is off to a prosperous start with the zone file representing over 64,000 registrations just one day after it entered general availability. That’s amazing even for a bearish believer of nGTLDs. I guess it is only a matter of time until more and more people begin accepting the fact that all of the good .com domain names are long gone, and there are these new sort of odd … [Read more...]

Will JP Morgan’s Launch of Cryptocurrency Further Squeeze Domain Name Sales?

February 15, 2019 By John Colascione 9 Comments

NEW YORK, NY – It’s been a very interesting few years recently hasn’t it? As if there weren’t enough reasons for your typical domain name investor to diversify his online bets, here comes another big one. Financial powerhouse JP Morgan Chase has announced it will be launching its own cryptocurrency called "JPM Coin" with a fixed rate value of $1. The move solidifies a [sort of] ‘questionable’ industry with instant validity in my opinion as JP Morgan acts as the first major … [Read more...]

Gargiulo Reiterates Necessity for .COM in New Forbes Domain and Branding Article

October 27, 2018 By John Colascione 1 Comment

NEW YORK, NY - Michael Gargiulo, owner of VPN.com, a group of virtual private network consultants, is also part of what Forbes Magazine calls its “Forbes Technology Council”, an invitation only community for senior technology executives. Gargiulo, who I have begun to follow for his ‘straight-shooter’ domain advice, writes periodically for Forbes Magazine and certainly believes in the value of a great domain name, indicated by his decision in 2017 to purchase VPN.com for … [Read more...]

It’s a Miracle: Straight-Shooter on Forbes Gives Real Advice on Exact Match Domains

June 26, 2018 By John Colascione 3 Comments

NEW YORK, NY – Nowadays, I read some much down-right bad advice and marketing hype spun-off as news that I actually feel it necessary when someone knows what in-the-world they’re talking about and actually offers ‘real’ advice to business owners. For instance, I came across an article in Forbes by columnist Michael Gargiulo, someone who obviously knows what he is talking about and is looking to give small business owners not just real advice, but real good advice. What a … [Read more...]

Rand Fishkin: If I Could Go Back to 1991 and Get Any Name, I Would Grab Porn.com

June 10, 2018 By John Colascione 12 Comments

NEW YORK – Rand Fiskin, the original founder of Moz.com, has gone out on his own new venture called “Spark Toro”, using the domain name, SparkToro.com. Lucky him, he’s fairly accurate when he said it is a decent name you can easily remember, proven to me by the fact that I did not need to go look it up (again); I did in fact remember it a day later as I write this article, but in full disclosure, I typed it in Google’s search box yesterday while watching the video and I … [Read more...]

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by: John Colascione

John Colascione

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John Colascione is Chief Executive of SEARCHEN NETWORKS® He specializes in Website Monetization, authored a book called Mastering Your Website, and is a key player in several Internet businesses.

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In The News

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Quotes to Follow

quote icon The domain name is equivalent to Gold. It is the only packaged item which is globally tax-free, portable, with value that is universal across different cultures. quote icon – Frank Schilling

quote icon Domains have and will continue to go up in value faster than any other commodity ever known to man. quote icon – Rick Schwartz

quote icon  Google knows you, your friends, your likes, what entertains you, where you are in the world at any given time. Google will soon predict your next action, your next thought, based on a collaboration of thoughts past. quote icon – John Colascione

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When a $12 Million Domain Story Isn’t the Whole Story: Revisiting the Icon.com Deal

WEST PALM BEACH, FL - When the domain Icon.com was reported to have sold for $12 million, it quickly became one of the most talked-about transactions in the domain industry. The deal was widely … [Read More...]

Legacy Newspapers Are Pricing Themselves Out of the Conversation With Paywalls

WEST PALM BEACH, FL - For more than a decade, paywalls have been positioned as the financial lifeline of legacy journalism; a necessary barrier designed to preserve revenue as print advertising … [Read More...]

Typo Domains Now Outnumber Defensive Registrations for Many Major Brands

PALM BEACH, FL - The scale of domain name abuse targeting the world’s most recognizable brands has reached a new threshold, according to a January 2026 analysis examining typo and lookalike domain … [Read More...]

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