NEW YORK, NY – The domain industry saw a notable identity shift recently with the announcement that Prime Loyalty has officially rebranded to URLs.com, a move that, in my view, represents one of the clearest examples in years of a company adopting a brand that truly reflects what it does. The change was revealed by owner Jeff Garbutt, whom I’ve met at several domain conferences over the years. Garbutt announced the shift with the line: “We said loyalty must be … [Read more...]
Domains, Not Hype: Insights from Andrew Rosener’s Conversation on Miss Understood
WEST PALM BEACH, FL - This week I took some time to watch an episode of Miss Understood hosted by Rachel Uchitel featuring Andrew Rosener, founder and CEO of MediaOptions, one of the best-known domain brokerages in the world. While I’ve been in this business for a long time, I thought the conversation offered a lot of good perspective — especially for people who may be newer to the industry or still wrapping their heads around digital asset value. The episode was titled … [Read more...]
“Ultra-Premium” Invite-Only Domain Marketplace Unveiled by GoDaddy
TEMPE, AZ - GoDaddy has launched a new, invite-only marketplace for high-value domain names at the incredible web address: DomainNames.com, positioning it as a curated showroom for one-word .com and .ai domains, rare two-letter names, and short numerics typically valued in the six-figures and up. The rollout follows industry teasers earlier this month and formal launch coverage this past week. This is a distinct, curated tier within GoDaddy’s aftermarket universe-separate … [Read more...]
Premium Domain ‘iCall.com’ Hits Market; Rare Opportunity for Telecom, Tech, AI
PALM BEACH, FL - The premium domain name Icall.com, a short, memorable, and industry-relevant brand asset, is now available for purchase. This represents a rare opportunity for companies in the telecommunications, technology, and AI voice sectors to secure a digital identity that speaks directly to their core services. The name “iCall” is universally intuitive, instantly communicating the idea of connection and communication. With global demand for seamless … [Read more...]
Hidden Gems: Some Ultra-Premium Domains I Discovered at MediaOptions
WEST PALM BEACH, FL - Earlier today, I found myself browsing the MediaOptions website after being referred there by a YouTube video that mentioned the company and spotlighted one of their domain names. That particular name immediately caught my attention because it’s an exact match - or a very close variation - of one of my client’s business names. I think it could be an ideal fit for them. As I continued exploring, I was struck by the impressive number of ultra-premium … [Read more...]
Global Domain Name Industry Poised for Growth: Insights from Data Industry Leaders
WEST PALM BEACH, FL - The domain name industry is experiencing significant growth, with projections indicating a continued upward trajectory. According to the recently released Domain Names – Global Strategic Business Report 2025 by ResearchAndMarkets.com, the global market for domain names was estimated at 378.6 million registered domains in 2024 and is projected to reach 459.9 million by 2030, reflecting a compound annual growth rate (CAGR) of 3.3% . Regional Growth and … [Read more...]
2025 Digital Real Estate Surge: High-Value Domains Prove Worth With More Big Sales
WEST PALM BEACH, FL - The domain industry is experiencing a surge in high-value transactions, as highlighted in DN Journal's latest report titled "Sizzling Domain Sales Continue to Light Up The Charts With 8-Figure Blockbuster Leading the Way." April 2025 has proven to be a landmark month, with several significant sales reshaping the domain landscape. Among the notable transactions, Icon.com was acquired for $12 million, marking it as the sixth-largest publicly reported … [Read more...]
Increasing Corporate Confidence Equals Bull Market for Premium Domain Names
WEST PALM BEACH, FL – The domain name industry is experiencing a surge in high-value sales this year, likely driven by renewed corporate spending confidence and increased demand for premium digital assets. Industry data and market activity suggest that 2025 could be one of the most active and lucrative years ever recorded in the secondary domain market. According to DNJournal, pretty-much 'the' single leading authority on publicly reported domain name … [Read more...]
GoDaddy Makes Two Recent Acquisitions of Leading Domainer Tools and Services
TEMPE, AZ - GoDaddy, the well-known domain registrar and hosting company, announced last week they will be acquiring competing domain sales company Dan.com, a move that GoDaddy stated would enable them to “reach more potential buyers.” Previously launching under the name Undeveloped, Dan.com made a name for themselves by attempting to undercut the competition by reducing their initial industry-standard commission fee of 15 percent to just 9 percent, which led to several … [Read more...]
Somebody Bought The Entire Country of Portugal And It Only Cost $350,000
PALM BEACH, FL – According to a recent report that popped up in my LinkedIn feed, the domain name Portugal.com recently sold through SEDO brokerage and domain sales platform. For those wondering, Portugal is a European country on the Iberian Peninsula, bordering Spain. It’s population, according to the World Bank, is over 10 million. Many geographic domain names sell based on their overall popularity as travel destinations and largely on population size which helps in … [Read more...]
SEDO: Largest European Registrar to Implement New SedoMLS Brokerage
WEST PALM BEACH, FL - Sedo, the world's leading domain marketplace is announcing a newly released feature for registrars they say will “further strengthen the bonds between the primary and secondary markets.” Registrar customers can now get the domains they really want while domain sellers gain increased access to even more buyers. All registrars who are part of the SedoMLS network can now easily expand their integration to include the newly available SedoMLS Brokerage. … [Read more...]
How Do I Go About Selling Domain Names? Seattle Times News Story on Nov. 16, 2019
PALM BEACH, FL - How do I go about selling domain names? That was the question highlighted in a Seattle Times news story on Nov. 16, 2019 by author Patrick Marshall. While the article mentioned some popular online tools such as Namebio.com and Estibot.com (which help give a ball-park figure on potential value), the author seemed to leave out one of the best options for selling a domain; a domain name broker. The author probably should have mentioned a “domain broker” along … [Read more...]
Generic Domain Name “Cola.com” For Sale
PALM BEACH, FL – Most people who hear the generic dictionary word “Cola” more than likely associate it with the Coca-Cola beverage manufacturer, mostly known from its flagship carbonated soft-drink “Coca-Cola”, invented well over a hundred years ago in 1886. However, the 4-letter generic word represents a slew of Cola manufacturers and carbonated soft-drink brands - over 100 of them, including some which are considered “Cola-like” brands. It seems safe to assume … [Read more...]
VPN.com Releases Promotional Sales Video for GEO Domain “SouthernCalifornia.com”
PALM BEACH, FL - Michael Gargiulo, best known for his acquisition of three-letter blockbuster domain VPN.com in which he is an “end-user” for his “VPN” business looks to have something else “pretty big” on the horizon; a domain name brokerage business. Although Gargiulo and I had talked before, I first learned of his brokerage business when I had the pleasure of meeting him “in-person” in Ashville at Rick Schwartz’s domain name gathering at The Omni Grove Park Inn (an … [Read more...]













