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You are here: Home / Archives for Business Owner

Why You Should Get Your Desired Domain Name Now, and Not Procrastinate

September 12, 2021 By John Colascione 2 Comments

Procrastinate

PALM BEACH, FL – This is one of those things that might seem sort of rudimentary, or going without needing to be said, but sometimes, I’m reminded, that things aren't always as obvious as they seem. Recently, I was speaking with a business owner that was about to make what I believe would be a mistake and they hadn’t thought of it. Hard to believe for people in the business, but for people who are not familiar with domain names or the domain market, it's just not so obvious … [Read more...]

“Strategic” Small Business Financing Opportunities for Growing Your Business

November 21, 2019 By John Colascione Leave a Comment

PALM BEACH, FL – Over fifteen years ago I founded my business as your average hopeful entrepreneur and created it without any startup capital at all. I didn't even really have any experience in the market I was entering but I was determined. Within the businesses first few years I was able to grow the business mostly on my credit cards which helped me put in place the foundation, processes and systems that were required to get the business off the ground. At some point within … [Read more...]

Search Optimization or Sponsored Search, Which One Is Better for My Business?

February 22, 2019 By John Colascione 2 Comments

NEW YORK, NY – Whether a company embarks on typical optimization processes or just gives in and goes straight for Google’s recently re-branded “Google Ads” program is probably a question best answered only by someone who has been watching both of them evolve over the years, because both of them do work, and both can be used to grow your business exponentially, but figuring out which one works better or which will cost more is something the average business owner just has no … [Read more...]

What Is Web Site Hosting and Why Do I Need It? Seems Like A Monthly Rip Off

February 14, 2019 By John Colascione Leave a Comment

NEW YORK – Once in a while I come across a person, customer or prospect that doesn’t understand what website hosting is and why they might have to pay for it. They seem to feel that hosting is some unknown, unexplained add-on which seems confusing at best or a rip-off at worst. The particular people seem to think a website just 'exists' out there on the Inter-webs or are somehow part of the World Wide Web; they have trouble understanding what website hosting is and why … [Read more...]

Today’s ‘Successful’ Business Owners Become Experts at Doing More with Less

February 10, 2019 By John Colascione 1 Comment

NEW YORK, NY – At a time when the economy is said to be continually improving, if you ask around to fellow business owners, most seem to be in a never ending phase of finding ways to efficiently cut costs and reduce expenses. In fact, this is a good practice for any business owner to keep top-of-mind, annually, or even monthly. To do this effectively, you must identify ways to implement change with minimal effect on production, products and service quality. The changes … [Read more...]

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by: John Colascione

John Colascione

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John Colascione is Chief Executive of Internet Marketing Services Inc. He specializes in Website Monetization, authored a book called Mastering Your Website, and is a key player in several Internet businesses through his brand SEARCHEN®

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In The News

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Quotes to Follow

quote icon The domain name is equivalent to Gold. It is the only packaged item which is globally tax-free, portable, with value that is universal across different cultures. quote icon – Frank Schilling

quote icon Domains have and will continue to go up in value faster than any other commodity ever known to man. quote icon – Rick Schwartz

quote icon  Google knows you, your friends, your likes, what entertains you, where you are in the world at any given time. Google will soon predict your next action, your next thought, based on a collaboration of thoughts past. quote icon – John Colascione

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Google Ceases Selling New Domains as Transition to Squarespace Continues 

SAN FRANCISCO, CA – Back in July of this year, Google abruptly announced that it would be ending its Google Domains service after nearly 10 years and would be selling the business and all of its … [Read More...]

Google Launces New System for Creating Web Page Titles In Search Results

WEST PALM BEACH, FL - Web page titles may begin to appear differently in search results on Google as they have altered its system for generating titles for search listings. On Tuesday, August 24, … [Read More...]

Scammers Sending Emails from Spoofed Authoritative Domains Via Forwarding Flaws

LA JOLLA, CA - According to research conducted by the University of California San Diego, due to flaws inherent in the process of forwarding emails, the ability for scammers and attackers to send … [Read More...]

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