Today's marketer has infinite options and processes to consider when working to either brand, market or promote services and companies for themselves or for clients. If this list doesn't give you some fresh ideas on what to work on next, I don't know what will. Regardless of how good of a marketing executive, or even a beginner, you feel that you are, there is always room for improvement and keeping pace with what you're missing is certainly something you need to stay focused … [Read more...]
Why LIUsedCars.com Is “The Best” Used Car Automotive Advertising Program for Dealers
Why The Long Island Used Cars Automotive Advertising Program Is "The Best" Used Car Automotive Advertising Program; Better Than Anything Else Available; And Priced to not just Compete, But Beat. First our team sets up a dealers inventory import feed for their store (wherever it comes from, often DealerTrack, AutoFunds.com, CarsforSale.com, DealerCarSearch, DealerSocket, vAuto, etc... We work with all automotive DMS vendors). Once we pull the inventory for the first … [Read more...]
Well Holy Smokes: U.S. Internet Ad Revenues Hit Landmark $59.6 Billion in 2015; Record-Breaking Numbers
Q4 2015 Reached $17.4 Billion, Rising 23% Over Same Period in 2014; Mobile Advertising Climbs to $20.7 Billion in 2015, a 66% Upswing Year-Over-Year; Digital Video Increases 30% to $4.2 Billion NEW YORK, NY - U.S. digital advertising revenues reached an all-time high of $59.6 billion in 2015, according to the full-year IAB Internet Advertising Revenue Report, released April 21, 2016 by the Interactive Advertising Bureau (IAB) and prepared by PwC US. This marks a 20 percent … [Read more...]
Q3 Report: Internet Advertising Revenues Climb to Nearly $10.7 Billion
(New York, NY) According to a press release by IAB, the Interactive Advertising Bureau, Internet advertising revenues have continued their climb hitting $10.69 billion for the third quarter of 2013. This number reflects an increase of 15% over the previous year and a 4.2% increase over the previous quarter. That’s $10,690,000,000.00. This record breaking growth shows that more and more businesses are moving their ad dollars towards the Internet and those companies seeking … [Read more...]
Report: Social Media Deemed Least Effective by Online Marketers
How satisfied are you with the business value your company has achieved by using each of the following marketing channels? This was the question asked by Forrester Research, where social media advertising had measured up to be the least effective advertising medium when it comes to the opinion of ROI (return on investment) for online marketers when judging “business value” achieved among all online mediums used. The report, titled “Q3 2013 North American and U.K. … [Read more...]
Over 200 Advertising Slogan and Tag Line Examples: Ideas for Building Your Brand
Advertising slogans are short, often memorable phrases used in advertising campaigns. They are claimed to be the most effective means of drawing attention to one or more aspects of a product. They also greatly help build your brand. According to "Creative Advertising" by Charles Whittier: "A slogan should be a statement of such merit about a product or service that is worthy of continuous repetitive advertising; is worthwhile for the public to remember; and is phrased in … [Read more...]