This sponsored content first appeared on Inside South Florida. All opinions and views are of the advertiser and does not reflect the same of WSFL-TV.1 MIAMI, FL - In today's fast-paced digital world, standing out and gaining visibility online can be a daunting task for small businesses. Thankfully, search engine marketing (SEM) offers a powerful solution to enhance online presence and drive targeted traffic to your website. Join us as we delve into the world of SEM with … [Read more...]
JM Bullion Now Owns Two Most Valuable Domains In Industry; Gold.com & Silver.com
DALLAS, TX - JM Bullion, a Dallas, Texas-based online bullion dealer founded in 2011 that extensively deals in precious metals such as gold and silver, announced this week they have acquired the “ultra-premium” Gold.com domain name, adding it to an extensive array of high-profile domains that also includes Silver.com. A subsidiary of publicly traded A-Mark Precious Metals, Inc., JM Bullion’s purchase of Gold.com – brokered by Andrew Miller of ATM Holdings, Inc. in … [Read more...]
Following Early-Access, Five New gTLDs Now Available for General Availability
WEST PALM BEACH, FL - Late last week, five new top-level domains (TLDs) were made available for early access registration, spanning a variety of different uses and covering topics that are designed to appeal to very specific audiences. The five TLDs in question are .diy, .food, .living, .lifestyle, and .vana, all of which were acquired late last year by Internet Naming Co. from Lifestyle Domain Holdings, which was the previous owner but had not yet launched the … [Read more...]
Popular Question: “If I Build My Website on Shopify Who Owns My Website?”
FLORIDA: I get this question quite often and it's pretty important to know the difference. I've discussed a bunch of similar issues with domain and site ownership in my book Mastering Your Website. If I build my website on Shopify who owns my website? Technically, you will own the website you build on Shopify, even though Shopify provides the platform and tools to create and run it. The keyword here is platform. Here's a breakdown: It's important to distinguish … [Read more...]
Maximizing Marketing Potential With Google Ads (Formally Google AdWords)
FLORIDA - Online visibility is paramount for businesses striving to reach their target audience and drive conversions. Google Ads, now known as Google Ads, stands as a powerful advertising platform that enables businesses to promote their products and services across the vast landscape of the internet. However, navigating the complexities of Google Ads requires expertise, strategic insight, and ongoing optimization. In this article, we delve into the fundamentals of Google … [Read more...]
The Bing Advertising Network: A Strategic Companion to Google Ads for Businesses
FLORIDA - In digital advertising, diversification is key to maximizing reach, engaging diverse audiences, and driving conversions. While Google Ads reigns as a dominant force in online advertising, businesses stand to benefit from complementing their marketing efforts with alternative platforms such as the Bing Advertising Network. In this article, we delve into the fundamentals of the Bing Advertising Network and explore how businesses can harness its unique features to … [Read more...]
What Is Geofencing And How Does It Work?
FLORIDA - Geofencing is a location-based technology that creates virtual boundaries around a specific geographic area. These boundaries are defined by GPS, RFID, Wi-Fi, or cellular data. When a device, typically a smartphone or GPS-enabled device, enters or exits the predefined geographic area, it triggers a response or action. Here's how geofencing typically works: Imagine a virtual fence you can draw around any area, like your competitor's dealership or even … [Read more...]
Thousands of Domain Names Owned by Legitimate Brands Hijacked to Send Spam
TEL AVIV - As part of a sophisticated scheme involving spam proliferation and click monetization, over 8,000 domains and 13,000 sub-domains once owned by major, legitimate brands and institutions have been hijacked to allow millions of spam emails to bypass standard security blocks for nefarious gain. This coordinated malicious activity – dubbed “SubdoMailing” – has been going on since at least September 2022, according to Guardio Labs, the Israeli security … [Read more...]
Using The Power of Content Writing to Elevate Your Voice, Shape Perceptions
At the heart of effective storytelling lies content writing—a craft that transcends mere words to forge meaningful connections, shape perceptions, and drive action. In this article, we delve into the transformative potential of content writing services and why entrusting your company's narrative to skilled professionals can be a game-changer in the realm of digital marketing. 1. Captivating Your Audience: The Essence of Content In a crowded digital landscape, capturing … [Read more...]
Explainer: Search Engine Optimization (SEO) Verses Search Engine Marketing (SEM)
In the ever-evolving landscape of digital marketing, two acronyms reign supreme: SEO and SEM. While they share the common goal of enhancing online visibility and driving traffic to websites, SEO (Search Engine Optimization) and SEM (Search Engine Marketing) represent distinct approaches with unique strategies, techniques, and outcomes. In this article, we'll dissect the differences between SEO and SEM, shedding light on their respective roles in the realm of digital … [Read more...]
World’s Biggest Ransomware Group Shut Down, Domains Seized in Global Operation
WASHINGTON, D.C. - The operations of infamous ransomware group LockBit have been shut down, their domains seized, and several high-ranking members placed under arrest as the result of a recent digital takedown carried out by an international law enforcement operation. Operation Cronos, the code name of a joint effort made up by agencies representing 11 countries – Australia, Canada, Finland, France, Germany, Japan, the Netherlands, Sweden, Switzerland, the United … [Read more...]
ACE Enforcement Action Reaches Record Levels, Over 3,000 Pirate Domains Seized
LOS ANGELES, CA - The Alliance for Creativity and Entertainment (ACE) has stepped up their enforcement actions recently, having seized over 3,000 pirate site domains over the past few weeks. But despite this impressive effort, the number of new and illegal domains constantly taking the place of the ones that have been taken down are never-ending. The domains in question – which revolve around pirating copyrighted video entertainment such as movies and television … [Read more...]
Ethereum Name Service, GoDaddy Partner for Free Pairing of Domains, Crypto Wallets
ARIZONA - The Ethereum Name Service (ENS) – a decentralized, blockchain-based naming system that facilitates user-friendly names for wallet addresses – and domain registrar and web hosting company GoDaddy have partnered up to allow customers to pair Domain Name System (DNS) website domains (such as .com or .net) to an ENS (.eth) name for free which will promote use with crypto apps and wallets. While ENS domains can be assigned to an Ethereum wallet to streamline the … [Read more...]
ICANN Proposes New “.INTERNAL” Domain for Local “192.168.x.x” IP Addresses
LOS ANGELES, CA - The Internet Corporation for Assigned Names and Numbers (ICANN) – the nonprofit organization that oversees the domain industry – is proposing a way to cut down on the confusion associated with local “192.168.x.x” IP addresses by creating a new top-level domain (TLD): “.INTERNAL,” which would be for internal use but never connected into DNS or other infrastructure that would enable others users to access it on the open web. “192.168.x.x” IP … [Read more...]
New Top-Level Domains Disallowed from Using “Closed Generics” by ICANN
LOS ANGELES, CA - The Internet Corporation for Assigned Names and Numbers (ICANN) – the nonprofit organization that oversees the domain industry – announced that, in the next round of domain expansion and going forward, they will no longer be allowing entities registering new Top-Level Domains (TLDs) to utilize what is known as “closed generics.” Closed generics are essentially TLDs that are owned or are exclusive to one company that use generic and/or dictionary terms; … [Read more...]