FLORIDA - In digital advertising, diversification is key to maximizing reach, engaging diverse audiences, and driving conversions. While Google Ads reigns as a dominant force in online advertising, businesses stand to benefit from complementing their marketing efforts with alternative platforms such as the Bing Advertising Network. In this article, we delve into the fundamentals of the Bing Advertising Network and explore how businesses can harness its unique features to … [Read more...]
What Is Geofencing And How Does It Work?
FLORIDA - Geofencing is a location-based technology that creates virtual boundaries around a specific geographic area. These boundaries are defined by GPS, RFID, Wi-Fi, or cellular data. When a device, typically a smartphone or GPS-enabled device, enters or exits the predefined geographic area, it triggers a response or action. Here's how geofencing typically works: Imagine a virtual fence you can draw around any area, like your competitor's dealership or even … [Read more...]
Thousands of Domain Names Owned by Legitimate Brands Hijacked to Send Spam
TEL AVIV - As part of a sophisticated scheme involving spam proliferation and click monetization, over 8,000 domains and 13,000 sub-domains once owned by major, legitimate brands and institutions have been hijacked to allow millions of spam emails to bypass standard security blocks for nefarious gain. This coordinated malicious activity – dubbed “SubdoMailing” – has been going on since at least September 2022, according to Guardio Labs, the Israeli security … [Read more...]
Using The Power of Content Writing to Elevate Your Voice, Shape Perceptions
At the heart of effective storytelling lies content writing—a craft that transcends mere words to forge meaningful connections, shape perceptions, and drive action. In this article, we delve into the transformative potential of content writing services and why entrusting your company's narrative to skilled professionals can be a game-changer in the realm of digital marketing. 1. Captivating Your Audience: The Essence of Content In a crowded digital landscape, capturing … [Read more...]
Explainer: Search Engine Optimization (SEO) Verses Search Engine Marketing (SEM)
In the ever-evolving landscape of digital marketing, two acronyms reign supreme: SEO and SEM. While they share the common goal of enhancing online visibility and driving traffic to websites, SEO (Search Engine Optimization) and SEM (Search Engine Marketing) represent distinct approaches with unique strategies, techniques, and outcomes. In this article, we'll dissect the differences between SEO and SEM, shedding light on their respective roles in the realm of digital … [Read more...]
World’s Biggest Ransomware Group Shut Down, Domains Seized in Global Operation
WASHINGTON, D.C. - The operations of infamous ransomware group LockBit have been shut down, their domains seized, and several high-ranking members placed under arrest as the result of a recent digital takedown carried out by an international law enforcement operation. Operation Cronos, the code name of a joint effort made up by agencies representing 11 countries – Australia, Canada, Finland, France, Germany, Japan, the Netherlands, Sweden, Switzerland, the United … [Read more...]
ACE Enforcement Action Reaches Record Levels, Over 3,000 Pirate Domains Seized
LOS ANGELES, CA - The Alliance for Creativity and Entertainment (ACE) has stepped up their enforcement actions recently, having seized over 3,000 pirate site domains over the past few weeks. But despite this impressive effort, the number of new and illegal domains constantly taking the place of the ones that have been taken down are never-ending. The domains in question – which revolve around pirating copyrighted video entertainment such as movies and television … [Read more...]
Ethereum Name Service, GoDaddy Partner for Free Pairing of Domains, Crypto Wallets
ARIZONA - The Ethereum Name Service (ENS) – a decentralized, blockchain-based naming system that facilitates user-friendly names for wallet addresses – and domain registrar and web hosting company GoDaddy have partnered up to allow customers to pair Domain Name System (DNS) website domains (such as .com or .net) to an ENS (.eth) name for free which will promote use with crypto apps and wallets. While ENS domains can be assigned to an Ethereum wallet to streamline the … [Read more...]
ICANN Proposes New “.INTERNAL” Domain for Local “192.168.x.x” IP Addresses
LOS ANGELES, CA - The Internet Corporation for Assigned Names and Numbers (ICANN) – the nonprofit organization that oversees the domain industry – is proposing a way to cut down on the confusion associated with local “192.168.x.x” IP addresses by creating a new top-level domain (TLD): “.INTERNAL,” which would be for internal use but never connected into DNS or other infrastructure that would enable others users to access it on the open web. “192.168.x.x” IP … [Read more...]
New Top-Level Domains Disallowed from Using “Closed Generics” by ICANN
LOS ANGELES, CA - The Internet Corporation for Assigned Names and Numbers (ICANN) – the nonprofit organization that oversees the domain industry – announced that, in the next round of domain expansion and going forward, they will no longer be allowing entities registering new Top-Level Domains (TLDs) to utilize what is known as “closed generics.” Closed generics are essentially TLDs that are owned or are exclusive to one company that use generic and/or dictionary terms; … [Read more...]
My.box Inc. Announces Groundbreaking “Future of Digital ID” With “.Box” Domain
CAYMAN ISLANDS - My.box Inc. has announced what they referred to as the groundbreaking “future of digital identity” in the domain name industry: the impending launch of their new “.box” domain, which they tout as the first-ever blockchain native, DNS-routable domain supported by browsers, email, and digital wallets. According to a statement released by My.box Inc. Founder Josh Brandley, the .box domain enables users to integrate multiple aspects of their online identities … [Read more...]
Squarespace Sees Sharp Dropoff of Google Domains Customers After Acquisition
NEW YORK CITY - After acquiring Google Domains late last year after the internet giant decided to close down the service, Squarespace has seen a sharp drop-off of customers from the business in the subsequent months since the sale was completed, reports say. Back in July of 2023, Google abruptly announced that it would be ending its Google Domains service after nearly 10 years and would be selling the business and all of its assets to Squarespace, a New York-based website … [Read more...]
.AI Domain Sales Exceed $5 Million in 2023, On-Track to Hit $10 Million in 2024
WEST PALM, FL - .AI is the internet country code top-level domain (ccTLD) for Anguilla, a British Overseas Territory in the Caribbean. For years the small island country has been reaping a profit from the rising popularity among companies and projects related to the artificial intelligence industry who have been wanting to register .AI domains for their projects and business ventures. This phenomenon began to hit a fever pitch in 2013, to the point that Anguilla actually … [Read more...]
10 Billion Connections to Malicious Domains Blocked by NSA in 2023 via “PDNS”
WASHINGTON, D.C. - The National Security Agency (NSA) noted that 10 billion user connections to known malicious or suspicious domains were blocked over the course of the past year as part of the agency’s efforts, according to its 2023 Cybersecurity Year in Review report released on Tuesday. The NSA‘s annual report is a public account of the agency’s work with government partners, defense industrial base (DIB) entities, and foreign partners to help keep the nation secure, … [Read more...]
7 Effective Do-It-Yourself (DIY) Ways to Market Your Small Business Online
Below is a list of ways to market your business on the Internet including do-it-yourself ways and/the differences of hiring a fully managed solution provider or Internet marketing company to do it for you. Email Marketing Email marketing can be done in many different ways and it is very similar to bulk mail or every-door-direct where post cards would arrive to your home in the mail, it’s only in electronic form. Here we will discuss the most popular ways to deliver … [Read more...]