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You are here: Home / Archives for John Colascione

Top 100 .com Domain Name Sales of 2016 Verses 2017 Suggests Market Stabilization

June 23, 2018 By John Colascione 1 Comment

NEW YORK, NY - Last year about this time (June) I compared the highest valued .com sales of 2015 to 2016 which were publicly available at that time via NameBio.com (the list changed slightly today effectively creating a $2M difference and 30% decline rather than 35% indicated at that time[provided that 2015 remained unchanged]). It's also important to note that 2015 contained two blockbuster sales for $8M each. Today, comparing numbers for 2016 to 2017, from what data is … [Read more...]

Google to Combine Paid Search Ads with Content; Who Needs Organic Anyway?

June 23, 2018 By John Colascione Leave a Comment

NEW YORK – Google loves ads, especially when ads are just as relevant and helpful as organic search results. Think about it like this; if you owned Google, imagine a day where your search engine results were just as accurate, relevant and helpful as any of the other organic search results. You could literally have an entire page of results, which were all paid for through your auction system, and users wouldn’t think anything of it. People would just continue to “Google” … [Read more...]

Donuts Acquisition of BudURL Makes Good Use of New Top Level Domain Names

June 20, 2018 By John Colascione Leave a Comment

NEW YORK, NY – Donuts Inc, the company behind hundreds of new domain name extensions has acquired a link shortening service formally known as BudURL, and rebranded it as BL.INK. The service had been around for ten years and was founded by Andy Meadows. The acquisition took place sometime in 2017 according to a company press release, yet Donuts had been operating it in “stealth mode” quietly building in key features which will enhance the services ability to customize URLs … [Read more...]

Solution for Domainers Who Develop, Have Traffic, Experiencing Revenue Declines

June 19, 2018 By John Colascione Leave a Comment

NEW YORK, NY - Anyone who develops website properties can tell you that the best website business you can possibly have is one that isn’t completely dependent on search engines and has a true following. However, there are two factors at play here; one, being, if your site is only receiving traffic from search engines, Google in particular can put a very real-hurtin’ on you in a minute; the other, point two, is that if your site doesn’t have direct advertiser relationships … [Read more...]

ICANN Should Create Penalty for Reverse Domain Name Hijacking (RDNH) Rulings

June 18, 2018 By John Colascione Leave a Comment

NEW YORK - Just as a crime with no penalty deters no criminal, a charge of Reverse Domain Name Hijacking serves only as a baseless accusation with no clear consequence. It will not deter any nefarious company from trying to lay claim on someone else’s rightfully owned asset. ICANN needs to place some sort of consequence on this practice otherwise what complainants have to gain from using this tactic is far more then what they have to lose and this practice will just … [Read more...]

Sass illustrates Significant Disadvantage; Match Game: Brandable Vs Keywords

June 16, 2018 By John Colascione 7 Comments

NEW YORK, NY - .CLUB Chief Marketing Officer Jeff Sass gave a keynote speech at NamesCon Europe 2018 and did what appeared to be a fantastic job of illustrating, through various different examples, just how bad it is when coming up with your own word (one which has no meaning) when choosing your domain name. Sass accomplished this by showing domain names made up of unknown words on screen and had attendees guess, by multiple choice, what they believed the businesses did that … [Read more...]

Are Phone Caller ID Systems Getting Better at Recognising Robocall Scammers?

June 15, 2018 By John Colascione 2 Comments

NEW YORK, NY – These days you can't have a phone without receiving automated calls, prerecorded messages, telemarketers, and other nefarious solicitations and scams from often-times spoofed phone numbers. According to CNBC, Americans have already received over 16 billion robocalls so far this year (2018). Most annoying as of late are calls which are received from seemingly local phones which use spoofed numbers to appear local near the target (on the same exchange - first … [Read more...]

Uh Oh: 400,000 Less gTLD Registrations First Quarter of 2018, Vs Previous Quarter

June 14, 2018 By John Colascione 1 Comment

NEW YORK – New gTLD proponents will be less than excited to learn that according to the latest Verisign Domain Name Industry Brief, new gTLD domain registrations, despite there being more awareness :) and more names available for registration, such extensions experienced a decline of 400,000 registrations or loss of 2% within the first Quarter of 2018 (Q1) when compared to the last Quarter of 2017 (Q4). Verisign creates these industry briefs to include quarter-over-quarter … [Read more...]

Rand Fishkin: If I Could Go Back to 1991 and Get Any Name, I Would Grab Porn.com

June 10, 2018 By John Colascione 12 Comments

NEW YORK – Rand Fiskin, the original founder of Moz.com, has gone out on his own new venture called “Spark Toro”, using the domain name, SparkToro.com. Lucky him, he’s fairly accurate when he said it is a decent name you can easily remember, proven to me by the fact that I did not need to go look it up (again); I did in fact remember it a day later as I write this article, but in full disclosure, I typed it in Google’s search box yesterday while watching the video and I … [Read more...]

gTLD Madness: Five Years Later and Where Are We Now? T.R.A.F.F.I.C. Panel Debate

June 8, 2018 By John Colascione 4 Comments

NEW YORK - By the time I started visiting domain conferences in person, unfortunately, what I feel was the greatest domain conference of all time, Howard Neu and Rick Schwartz’s T.R.A.F.F.I.C., had seen its last days. I wish it weren’t so. I think the T.R.A.F.F.I.C. conferences were the best respected domain conferences in history; I can only wish that Howard and Rick, for whatever reason, will team up again and bring it back one day, because everything else, in my opinion, … [Read more...]

Internet Sales Tax Law Could Change This June; Decision on South Dakota v. Wayfair

June 6, 2018 By John Colascione Leave a Comment

NEW YORK - The U.S. Supreme Court will make a critical decision in the coming weeks that could give states the right to tax small businesses on the Internet. What is being decided is whether or not a decision from 1992 should be upheld in a new case, which prevents States form being able to tax, audit or regulate businesses and individuals that do not reside in their state (Ex: online businesses, who are located elsewhere but do transact business in a state).   If the … [Read more...]

Founding Chair of ICANN: New gTLDs Will Make Lawyers, Registrars, Registries Rich

May 26, 2018 By John Colascione 1 Comment

NEW YORK – This past week, another new gTLD domain name bit-the-dust when Richemont, the company behind Cartier jewelry and Mont Blanc pens, terminated its fifth dot-brand gTLD. Reading over some backscatter comments on the issue I was enlightened with the below video, from Esther Dyson, former Chairman of the ICANN Board and the Electronic Frontier Foundation, who held back very little while she reminded people that she is clearly on record with her negative thoughts and … [Read more...]

Google Finally Taking Action Against Callers Claiming They Are from Search Giant

May 24, 2018 By John Colascione Leave a Comment

NEW YORK - If you run a small business, especially a brick and mortar business with a physical address you are likely being solicited, potentially multiple times per day, by different companies often over robocalls from companies who claim they are Google. Often these calls are regarding your Google listing or Google Maps placement which is being reported to you as being inaccurate and out of date. To unsuspecting businesses this can be alarming and tricky to detect as … [Read more...]

General Data Protection Regulation (GDPR) Affected Country List; May 25 2018

May 23, 2018 By John Colascione Leave a Comment

NEW YORK - On May 25 2018, General Data Protection Regulation (GDPR) requires a change to Domain Name Whois services. When a Whois search is conducted on a domain registered in the European Economic Area (EEA), the results will only show domain technical information, Registrant Country and State/Province. This impacts customers in the EEA as well as customers in countries that mirror languages and currencies of GDPR impacted regions. The countries which are affected by GDPR … [Read more...]

Shortcut to GDPR Preparation for Sites and Services That Do Not Target EU Users

May 19, 2018 By John Colascione Leave a Comment

NEW YORK - As you are probably well aware due to the number of emails you are receiving, by next Friday, May 25th, 2018, the EU General Data Protection Regulation (“GDPR”) will go into full effect. You should be preparing to update your Privacy Policy even if your site does not target EU users. I wanted to share what I have learned so far as I prepare to update some of my United States websites. I urge you to seek out your own advice and council on what to do to bring your … [Read more...]

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by: John Colascione

John Colascione

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John Colascione is Chief Executive of SEARCHEN NETWORKS® He specializes in Website Monetization, authored a book called Mastering Your Website, and is a key player in several Internet businesses.

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In The News

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Quotes to Follow

quote icon The domain name is equivalent to Gold. It is the only packaged item which is globally tax-free, portable, with value that is universal across different cultures. quote icon – Frank Schilling

quote icon Domains have and will continue to go up in value faster than any other commodity ever known to man. quote icon – Rick Schwartz

quote icon  Google knows you, your friends, your likes, what entertains you, where you are in the world at any given time. Google will soon predict your next action, your next thought, based on a collaboration of thoughts past. quote icon – John Colascione

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When a $12 Million Domain Story Isn’t the Whole Story: Revisiting the Icon.com Deal

WEST PALM BEACH, FL - When the domain Icon.com was reported to have sold for $12 million, it quickly became one of the most talked-about transactions in the domain industry. The deal was widely … [Read More...]

Legacy Newspapers Are Pricing Themselves Out of the Conversation With Paywalls

WEST PALM BEACH, FL - For more than a decade, paywalls have been positioned as the financial lifeline of legacy journalism; a necessary barrier designed to preserve revenue as print advertising … [Read More...]

Verification Code Scams: Never Share an OTP You Didn’t Initiate or Request

WEST PALM BEACH, FL - One-time verification codes - often sent via text message, email, or authentication apps - are designed to protect your accounts. These codes act as a second layer of security, … [Read More...]

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