PALM BEACH, FL – Sometimes I read stories that really make me think (and worry). For those who have great domains under management, you might feel super-safe by using “two factor authentications”, where your mobile device is used to verify each login you make to your registry account by sending you a text message for confirmation. I’ve often thought how horrible it might be if someone got control of my mobile device and was able to use it to verify an account change … [Read more...]
GrubHub’s Aggressive Customer Micro-Site Domain Strategy Makes Bad Situation Worse
PALM BEACH, FL – Most of the dust has now settled, but back in late June/early July of this year, restaurant ordering service GrubHub, found itself boiling in hot water when a domain name strategy of building ‘micro-sites’ or 'landing pages', using what you could call, confusingly similar domain names of its customers, was called out in media headlines far and wide across the Internet. Grubhub Inc. GRUB (NYSE) is a Chicago-based online and/or mobile food ordering service … [Read more...]
Redirecting Domains with Backlinks Helps SEO; Google Doesn’t Want You to Know
NEW YORK – Morgan Linton’s blog caught my eye this morning as it discusses the redirecting of domain names for SEO, an often hotly debated topic. I find this topic especially interesting as it appears to me that Google often dances around the truth with explanations of what works and what doesn’t. Google’s new webmaster PR guy is John Mueller who basically replaced Matt Cutts in a publication relations capacity with webmasters around 2015 when Cutts was on leave. I’ve always … [Read more...]
Search Optimization or Sponsored Search, Which One Is Better for My Business?
NEW YORK, NY – Whether a company embarks on typical optimization processes or just gives in and goes straight for Google’s recently re-branded “Google Ads” program is probably a question best answered only by someone who has been watching both of them evolve over the years, because both of them do work, and both can be used to grow your business exponentially, but figuring out which one works better or which will cost more is something the average business owner just has no … [Read more...]
27 Ways to Increase Website Traffic in 2018
NEW YORK, NY - I remember when Internet marketing was easy. Back then, it did not take 27 things, it took more like three. For me, it was all about: Knowing who I was trying to reach by doing some initial keyword research, then Optimize my web site for particular keywords and phrases my research showed traffic for, and Find links to point to my site including related keywords and keyword phrases in the anchor text of the links. Basically, I could do those three … [Read more...]
Another .Brand Discovers Imaginary Land-Grab on Non-Existing Planet in Universe
NEW YORK, NY – According to Domain industry site, Domain Name Wire, as well as an uncovered letter to ICANN, the company brand VistaPrint, a product customization conglomerate, has terminated its .brand URL “responsibility” with ICANN for the .Vista domain. Apparently someone at parent company Cimpress N.V. has decided that rather than opportunity knocking, managing a .brand URL is much more a financial liability and expense than a benefit; that it accompanies a strategy … [Read more...]
The Domain Business: An American Dream and Reality of .Com Domaining
Below are some of the best videos on the domain business that I have ever seen. These stories lend credibility to what domainers work towards each day. I’ve been in the domain business for over a decade and I had not seen two out of three of these videos so I am sure there are others who have not seen them either and would love to watch them. These videos articulate the reason that the domain business, a relatively unknown industry, is one of the most exciting and lucrative … [Read more...]