• Home
  • Domains
  • Internet & Tech
  • Security & Privacy
  • Google & Search
  • Editorial Praise
  • Contact

Strategic Revenue - Domain and Internet News

Internet news authored by John Colascione

Register Domain Names

  • Isn’t Print Dead?
  • Killer Acquisition
  • New gTLD Death
  • Online Censorship
  • Gullible Domainers
  • You’re A Loser
You are here: Home / Archives for Strategy

Increasing Corporate Confidence Equals Bull Market for Premium Domain Names

April 17, 2025 By John Colascione Leave a Comment

The current record for the highest publicly reported domain sale is $30 million in 2019. If this domain sells at or near its asking price, it would more than triple this record, marking a significant milestone in the domain industry. File photo: Kathy images, licensed.

WEST PALM BEACH, FL –  The domain name industry is experiencing a surge in high-value sales this year, likely driven by renewed corporate spending confidence and increased demand for premium digital assets. Industry data and market activity suggest that 2025 could be one of the most active and lucrative years ever recorded in the secondary domain market. According to DNJournal, pretty-much 'the' single leading authority on publicly reported domain name … [Read more...]

Shopify Snaps Up Pair of Country Code Top Level Domains for Over $500,000

January 14, 2025 By John Colascione Leave a Comment

Shopify

OTTAWA, CA - Shopify Inc., Canada's leading technology company, has acquired the domain names Shop.ca and Shop.us from Toronto-based EMERGE Commerce Ltd. for approximately $500,000. These domains now redirect to Shopify's Shop App website, a marketplace designed as a "digital shopping assistant" that allows users to search for products and brands, make purchases, and track shipments. The original Shop.ca launched in 2011, positioning itself as "Canada’s largest online … [Read more...]

Domain Names as Digital Real Estate: The Parallels of Scarcity and Value

September 25, 2024 By John Colascione Leave a Comment

Domain Names as Digital Real Estate

PALM BEACH, FL - In the modern business landscape, owning a premium domain name can be as valuable as holding a prime piece of physical real estate. Just as with prime properties in desirable locations, premium domain names—short, memorable, and industry-specific web addresses—are in limited supply, which drives up their value over time. These digital assets, much like their physical counterparts, are scarce commodities, and their importance has only increased in an era where … [Read more...]

Growing Scarcity of Geographic Domain Names: A Look at U.S. State Domains

September 21, 2024 By John Colascione Leave a Comment

The Growing Scarcity of Geographic Domain Names: A Look at U.S. State Domains

PALM BEACH, FL - The internet landscape has undergone rapid transformation since the early days of the web (1990s), and one of the most valuable assets to emerge during this time is domain names. As businesses, organizations, and individuals rushed to stake their claims online, certain categories of domain names have become increasingly scarce, with geographic domains—particularly those tied to U.S. cities and states—standing out as prime real estate. Owning a domain like … [Read more...]

JM Bullion Now Owns Two Most Valuable Domains In Industry; Gold.com & Silver.com

March 16, 2024 By John Colascione Leave a Comment

Bullion

DALLAS, TX - JM Bullion, a Dallas, Texas-based online bullion dealer founded in 2011 that extensively deals in precious metals such as gold and silver, announced this week they have acquired the “ultra-premium” Gold.com domain name, adding it to an extensive array of high-profile domains that also includes Silver.com. A subsidiary of publicly traded A-Mark Precious Metals, Inc., JM Bullion’s purchase of Gold.com – brokered by Andrew Miller of ATM Holdings, Inc. in … [Read more...]

Explainer: Search Engine Optimization (SEO) Verses Search Engine Marketing (SEM)

February 26, 2024 By John Colascione Leave a Comment

Search Engine Optimization (SEO) vs Search Engine Marketing (SEM)

In the ever-evolving landscape of digital marketing, two acronyms reign supreme: SEO and SEM. While they share the common goal of enhancing online visibility and driving traffic to websites, SEO (Search Engine Optimization) and SEM (Search Engine Marketing) represent distinct approaches with unique strategies, techniques, and outcomes. In this article, we'll dissect the differences between SEO and SEM, shedding light on their respective roles in the realm of digital … [Read more...]

7 Effective Do-It-Yourself (DIY) Ways to Market Your Small Business Online

December 24, 2023 By John Colascione Leave a Comment

Below is a list of ways to market your business on the Internet including do-it-yourself ways and/the differences of hiring a fully managed solution provider or Internet marketing company to do it for you. File photo: JLco Julia Amaral, ShutterStock.com, licensed.

Below is a list of ways to market your business on the Internet including do-it-yourself ways and/the differences of hiring a fully managed solution provider or Internet marketing company to do it for you. Email Marketing Email marketing can be done in many different ways and it is very similar to bulk mail or every-door-direct where post cards would arrive to your home in the mail, it’s only in electronic form. Here we will discuss the most popular ways to deliver … [Read more...]

Think Your Domains Are Safe by Using Two Factor Authentication? Think Again

October 22, 2019 By John Colascione 3 Comments

PALM BEACH, FL – Sometimes I read stories that really make me think (and worry). For those who have great domains under management, you might feel super-safe by using “two factor authentications”, where your mobile device is used to verify each login you make to your registry account by sending you a text message for confirmation. I’ve often thought how horrible it might be if someone got control of my mobile device and was able to use it to verify an account change … [Read more...]

GrubHub’s Aggressive Customer Micro-Site Domain Strategy Makes Bad Situation Worse

October 13, 2019 By John Colascione Leave a Comment

PALM BEACH, FL – Most of the dust has now settled, but back in late June/early July of this year, restaurant ordering service GrubHub, found itself boiling in hot water when a domain name strategy of building ‘micro-sites’ or 'landing pages', using what you could call, confusingly similar domain names of its customers, was called out in media headlines far and wide across the Internet. Grubhub Inc. GRUB (NYSE) is a Chicago-based online and/or mobile food ordering service … [Read more...]

Redirecting Domains with Backlinks Helps SEO; Google Doesn’t Want You to Know

March 5, 2019 By John Colascione 8 Comments

NEW YORK – Morgan Linton’s blog caught my eye this morning as it discusses the redirecting of domain names for SEO, an often hotly debated topic. I find this topic especially interesting as it appears to me that Google often dances around the truth with explanations of what works and what doesn’t. Google’s new webmaster PR guy is John Mueller who basically replaced Matt Cutts in a publication relations capacity with webmasters around 2015 when Cutts was on leave. I’ve always … [Read more...]

Search Optimization or Sponsored Search, Which One Is Better for My Business?

February 22, 2019 By John Colascione 2 Comments

NEW YORK, NY – Whether a company embarks on typical optimization processes or just gives in and goes straight for Google’s recently re-branded “Google Ads” program is probably a question best answered only by someone who has been watching both of them evolve over the years, because both of them do work, and both can be used to grow your business exponentially, but figuring out which one works better or which will cost more is something the average business owner just has no … [Read more...]

27 Ways to Increase Website Traffic in 2018

July 30, 2018 By John Colascione Leave a Comment

NEW YORK, NY - I remember when Internet marketing was easy. Back then, it did not take 27 things, it took more like three. For me, it was all about: Knowing who I was trying to reach by doing some initial keyword research, then Optimize my web site for particular keywords and phrases my research showed traffic for, and Find links to point to my site including related keywords and keyword phrases in the anchor text of the links. Basically, I could do those three … [Read more...]

Another .Brand Discovers Imaginary Land-Grab on Non-Existing Planet in Universe

July 10, 2018 By John Colascione 1 Comment

NEW YORK, NY – According to Domain industry site, Domain Name Wire, as well as an uncovered letter to ICANN, the company brand VistaPrint, a product customization conglomerate, has terminated its .brand URL “responsibility” with ICANN for the .Vista domain. Apparently someone at parent company Cimpress N.V. has decided that rather than opportunity knocking, managing a .brand URL is much more a financial liability and expense than a benefit; that it accompanies a strategy … [Read more...]

The Domain Business: An American Dream and Reality of .Com Domaining

May 7, 2017 By John Colascione 2 Comments

Below are some of the best videos on the domain business that I have ever seen. These stories lend credibility to what domainers work towards each day. I’ve been in the domain business for over a decade and I had not seen two out of three of these videos so I am sure there are others who have not seen them either and would love to watch them. These videos articulate the reason that the domain business, a relatively unknown industry, is one of the most exciting and lucrative … [Read more...]

Search This Site

by: John Colascione

John Colascione

Best Site for Things to Do While Visiting Florida
John Colascione is Chief Executive of Internet Marketing Services Inc. He specializes in Website Monetization, authored a book called Mastering Your Website, and is a key player in several Internet businesses through his brand SEARCHEN®

#Indiana.com

GEO domain name

Follow Me

John Colascione Twitter

The First Fiction Horror Story Based Entirely On An Internet Domain Name

The First Fiction Horror Story Based Entirely On An Internet Domain Name
A cyber thriller where the countdown to death is always ticking…

USED CARS ENTERPRISE

auto buyers market
Auto Buyers Market – Shop Used Cars by Participating Dealers at autobuyersmarket.com

In The News

  • DNJournal: New Book From Veteran Domainer
  • From Brandable to Exact-Match Geo Domain
  • InnovateLI: Two Deals, One Very Interesting Digital
  • Internet Commerce Association: John Colascione
  • NamesCon: Featured Attendee: John Colascione
  • Long Island Media Inc, SmartCEO, Future 50
  • Speakers, Name Summit, John Colascione
  • Speakers, Real Estate Summit, John Colascione
  • 24 Leading Domain Experts Analyze 2017

Popular Stories

Did DuckDuckGo Just Acquire Premium Domain “Duck.com” from Google?

New gTLD? Not So Fast; History Suggests New ‘Right of the Dots’ Could = Total Failure

Could Domain Investing Industry End with Legal Provision for Domain “Hoarding”

Websites and Domain Names to Become Insignificant within 20 Years or Less

Does the Domain Industry Suffer From Own Versions of Trumpted “Fake News” Stories?

Quotes to Follow

quote icon The domain name is equivalent to Gold. It is the only packaged item which is globally tax-free, portable, with value that is universal across different cultures. quote icon – Frank Schilling

quote icon Domains have and will continue to go up in value faster than any other commodity ever known to man. quote icon – Rick Schwartz

quote icon  Google knows you, your friends, your likes, what entertains you, where you are in the world at any given time. Google will soon predict your next action, your next thought, based on a collaboration of thoughts past. quote icon – John Colascione

Like These Headlines?

Enter your email address:

Delivered by FeedBurner

T.L.D. Brokerage

Domain Brokers

Premium Domain ‘iCall.com’ Hits Market; Rare Opportunity for Telecom, Tech, AI

PALM BEACH, FL - The premium domain name Icall.com, a short, memorable, and industry-relevant brand asset, is now available for purchase. This represents a rare opportunity for companies in the … [Read More...]

Google’s Search Market Share Dips Below 90% for First Time in Decade

MOUNTAIN VIEW, CA - Google's global search engine market share fell below 90% in the final quarter of 2024, marking the first time since 2015 that it has dipped under this threshold. Regional … [Read More...]

TransUnion Data Breach Exposes Personal Information of 4.4 Million Consumers

WEST PALM BEACH, FL - TransUnion, one of the nation’s three major credit reporting agencies, has confirmed a data breach that exposed sensitive personal information of more than 4.4 million U.S. … [Read More...]

Domaining blog recommended by Domaining.com

Copyright © 2010-2025 StrategicRevenue.com - Property of Internet Marketing Services Inc.   FeedBurner: RSS
By using this site you agree to our Terms of Service and Privacy Policy. If you do not agree, please exit the service.