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Google’s Search Market Share Dips Below 90% for First Time in Decade

January 15, 2025 By John Colascione Leave a Comment

Google

MOUNTAIN VIEW, CA - Google's global search engine market share fell below 90% in the final quarter of 2024, marking the first time since 2015 that it has dipped under this threshold. Regional Variations: Competitor Gains: During this period, competitors such as Microsoft Bing, Yandex, and Yahoo experienced slight increases in their market shares. Notably, Microsoft Bing maintained a share of around 3.97% in December 2024. Source: StatCounter Global Stats - … [Read more...]

Scammers & Cybercriminals Using Cheap New Domains To Host Fake Websites

December 12, 2024 By John Colascione Leave a Comment

Scammers Cybercriminals Using Cheap New Domains To Host Fake Websites

BOSTON, MA - A new report is pointing to new generic top-level domains (gTLDs) launched within the past few years, such as .Top, and .Shop as contributing to an increase in use by scammers and cybercriminals due to the fact that – given their relatively new status on the market – they are cheaper to register compared to more established domains. According to Interisle Consulting Group’s newly-published Cybercrime Supply Chain 2024 report, 16 million cybercrime events … [Read more...]

Senator Elizabeth Warren Calls for Antitrust Investigation into Domain Registrar Verisign

November 28, 2024 By John Colascione 2 Comments

Elizabeth Warren

WASHINGON, D.C. - Senator Elizabeth Warren (D-MA) is claiming that internet domain registrar Verisign is a “monopoly” and is subsequently demanding that an antitrust investigation be carried out against the company. Working in conjunction with Rep. Jerry Nadler (D-NY), Warren sent a letter last week to the National Telecommunications and Information Administration (NTIA) that accuses the top-level domain (TLD) market of being tightly controlled by Verisign, whom she claims … [Read more...]

Domain Days Dubai Set To Take Place At Marriott Resort Palm Jumeirah, Nov 5-6

October 19, 2024 By John Colascione Leave a Comment

Domain Days Dubai

WEST ASIA - Domain Days Dubai 2024 is set to take place at the Marriott Resort Palm Jumeirah on November 5-6, 2024. This will be the second edition of the event, aimed at professionals in the domain, hosting, and digital asset sectors across the Middle East and Africa. The conference will feature 40 speakers, attracting around 200 attendees from over 100 companies. Key topics will include domain name management, auctions, and monetization strategies, with a special focus on … [Read more...]

Domain Names as Digital Real Estate: The Parallels of Scarcity and Value

September 25, 2024 By John Colascione Leave a Comment

Domain Names as Digital Real Estate

PALM BEACH, FL - In the modern business landscape, owning a premium domain name can be as valuable as holding a prime piece of physical real estate. Just as with prime properties in desirable locations, premium domain names—short, memorable, and industry-specific web addresses—are in limited supply, which drives up their value over time. These digital assets, much like their physical counterparts, are scarce commodities, and their importance has only increased in an era where … [Read more...]

Growing Scarcity of Geographic Domain Names: A Look at U.S. State Domains

September 21, 2024 By John Colascione Leave a Comment

The Growing Scarcity of Geographic Domain Names: A Look at U.S. State Domains

PALM BEACH, FL - The internet landscape has undergone rapid transformation since the early days of the web (1990s), and one of the most valuable assets to emerge during this time is domain names. As businesses, organizations, and individuals rushed to stake their claims online, certain categories of domain names have become increasingly scarce, with geographic domains—particularly those tied to U.S. cities and states—standing out as prime real estate. Owning a domain like … [Read more...]

Over 20,000 Short Premium Domains to Be Released at NamesCon Global 2024

June 6, 2024 By John Colascione Leave a Comment

NamesCon

BELLEVUE, WA - Domain name registrar and registry services provider Identity Digital has announced they will be releasing – for first-time availability – over 20,000 short premium domains at NamesCon Global 2024, including hundreds of .vote domains just in time for election season, as well as more than 1,000 one and two-character .info domains. Identity Digital noted that the launch of the Early Access Phase (EAP) for these premium domains is slated to take place … [Read more...]

Investigation Uncovers 40,000 Phishing Domains Linked To LabHost Scam Operation

April 25, 2024 By John Colascione Leave a Comment

LabHost

UNITED KINGDOM - The LabHost phishing-as-a-service (PhaaS) platform, which had tens of thousands of phishing domains linked to it and thousands of users worldwide, has had its infrastructure completely disrupted and 37 suspects have been arrested – including the original developer – following a year-long global law enforcement operation. Originally launched in 2021, LabHost was a resource for cybercriminals that – for a monthly subscription fee – provided them … [Read more...]

Popular Question: “If I Build My Website on Shopify Who Owns My Website?”

March 6, 2024 By John Colascione Leave a Comment

shopify

FLORIDA: I get this question quite often and it's pretty important to know the difference. I've discussed a bunch of similar issues with domain and site ownership in my book Mastering Your Website.  If I build my website on Shopify who owns my website? Technically, you will own the website you build on Shopify, even though Shopify provides the platform and tools to create and run it. The keyword here is platform. Here's a breakdown: It's important to distinguish … [Read more...]

The Bing Advertising Network: A Strategic Companion to Google Ads for Businesses

March 3, 2024 By John Colascione Leave a Comment

Bing Advertising

FLORIDA - In digital advertising, diversification is key to maximizing reach, engaging diverse audiences, and driving conversions. While Google Ads reigns as a dominant force in online advertising, businesses stand to benefit from complementing their marketing efforts with alternative platforms such as the Bing Advertising Network. In this article, we delve into the fundamentals of the Bing Advertising Network and explore how businesses can harness its unique features to … [Read more...]

7 Effective Do-It-Yourself (DIY) Ways to Market Your Small Business Online

December 24, 2023 By John Colascione Leave a Comment

Below is a list of ways to market your business on the Internet including do-it-yourself ways and/the differences of hiring a fully managed solution provider or Internet marketing company to do it for you. File photo: JLco Julia Amaral, ShutterStock.com, licensed.

Below is a list of ways to market your business on the Internet including do-it-yourself ways and/the differences of hiring a fully managed solution provider or Internet marketing company to do it for you. Email Marketing Email marketing can be done in many different ways and it is very similar to bulk mail or every-door-direct where post cards would arrive to your home in the mail, it’s only in electronic form. Here we will discuss the most popular ways to deliver … [Read more...]

GEO Domain Names, Newspaper & Media Companies, Sales Prices, and Usage

September 8, 2023 By John Colascione Leave a Comment

GEO domain names

PALM BEACH, FL - The purchase of big city, state and/or regional domain names have always been a strategic move for media companies to control their presence and brand in a particular market. For example, The Boston Globe acquired the domain name “Boston.com” in 1995, The Philadelphia Inquirer acquired the domain name “Philly.com” in 2004, and the McClatchy newspaper chain acquired the domain name "Miami.com" in 2005. Additionally, the Tallahassee Democrat, the only … [Read more...]

Someone Caught Great Deal at Flippa; How Is This Domain Venue Performing for You?

February 26, 2018 By John Colascione 18 Comments

NEW YORK, NY - Someone landed a fantastic deal on Flippa this weekend. Amazingly, I lost the auction despite my accidental astronomical one-too-many zero’s high-bid. I’m not going to mention what domain it was (to avoid any politics on the issue), [all luck to the winner who got a great deal] but the domain name was a single word .com highly-commercial term with an Estibot well over $200,000.00 and it sold for about 9 percent of that. Not a .net domain selling for 9%, but … [Read more...]

Greatest Benefits of New gTLDs is PR, Temporary “Buzz Factor” “Link Equity”

June 24, 2017 By John Colascione 7 Comments

NEW YORK, NY – A long time ago, say, 8-10 years ago, to effectively market a website on the Internet you needed to know how to do some very basic SEO (Search Engine Optimization) and you needed to acquire lots of inbound links to your site – from just about anywhere you could find them, and when you understood this and utilized it, you could reap tremendous reward from search engine traffic. This is because if you simply acquired or purchased enough inbound links to your … [Read more...]

Liquid Domains: Look Who’s Buying and Using Three Letter .com Domain Names

March 5, 2017 By John Colascione 4 Comments

NEW YORK, NY - Getting your hands on a three (3) letter .com domain name can be a life changing event for most. These short .com domain names are in high demand in just about all areas of the world. They are often referred to as "Liquid Domains", domain names which possess instant market liquidity (the ability to sell quickly without having to reduce price). Below is a brief look at what 3 letter .com domain names sold over the last five to six years, who is using them and … [Read more...]

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by: John Colascione

John Colascione

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John Colascione is Chief Executive of Internet Marketing Services Inc. He specializes in Website Monetization, authored a book called Mastering Your Website, and is a key player in several Internet businesses through his brand SEARCHEN®

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In The News

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Quotes to Follow

quote icon The domain name is equivalent to Gold. It is the only packaged item which is globally tax-free, portable, with value that is universal across different cultures. quote icon – Frank Schilling

quote icon Domains have and will continue to go up in value faster than any other commodity ever known to man. quote icon – Rick Schwartz

quote icon  Google knows you, your friends, your likes, what entertains you, where you are in the world at any given time. Google will soon predict your next action, your next thought, based on a collaboration of thoughts past. quote icon – John Colascione

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The Evolving Landscape of Search, SEO, AI and the Role of Domains

WEST PALM BEACH, FL - I’ve been in this industry for nearly 25 years. When I first started, most people hadn’t even heard of Google. Today, Google is the single most influential factor in whether a … [Read More...]

Google’s Search Market Share Dips Below 90% for First Time in Decade

MOUNTAIN VIEW, CA - Google's global search engine market share fell below 90% in the final quarter of 2024, marking the first time since 2015 that it has dipped under this threshold. Regional … [Read More...]

Near Identical Domain Used To Scam Over $800,000 With Wire For Real Estate Deal

AUSTRALIA - A South Australian woman narrowly avoided a complete financial disaster after falling victim to a sophisticated business email compromise (BEC) scam that led to the loss of over $800,000. … [Read More...]

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