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Making Their Mark: “Big Brands” Invest Hundreds of Millions on .Dot Alternatives

April 9, 2017 By John Colascione 16 Comments

NEW YORK, NY - Regardless of what your position is on new gTLD domains "Big Brands" are buying in hook, line and sinker while ICANN is raking in hundreds of millions of dollars on new gTLD fees. Each new application cost its applicant $185,000.00 and with it, an annual maintenance fee of $24,000.00 (yearly recurring). This doesn't include potentially hundreds of generic domains that were applied for and went to auction (I didn't count each one [Full statistics here]  … [Read more...]

Majority of Top 100 Highest .net Domain Sales of All Time Just Going to Waste

March 11, 2017 By John Colascione 7 Comments

Looking at the top 100 (reported) highest priced .net domain name sales of all time it is pretty clear to see that the majority of them are not even being used; what a shame. The list below ($8.8 million dollars in domain sales) illustrates how the majority of people buying .net domains over the years are either investors or those who feel that these premium .net domains are not worth building a foundation on. The great majority of these .net domains either redirect, are … [Read more...]

17 of the Most Profitable Business Industries in America; Highest Profit Margins and Why

December 11, 2016 By John Colascione Leave a Comment

If you operate a small business and focus on client acquisition there are certain industries or 'niches' which generally do better than others. In-other-words, some niche businesses may be more likely to signup for tools to increase profitability, simplify their business processes, for services poised at increasing their own client base, or services including advertising, and/or promotional opportunities. Listed below is a group of industries in the United States which are … [Read more...]

Well Holy Smokes: U.S. Internet Ad Revenues Hit Landmark $59.6 Billion in 2015; Record-Breaking Numbers

May 3, 2016 By John Colascione Leave a Comment

Q4 2015 Reached $17.4 Billion, Rising 23% Over Same Period in 2014; Mobile Advertising Climbs to $20.7 Billion in 2015, a 66% Upswing Year-Over-Year; Digital Video Increases 30% to $4.2 Billion NEW YORK, NY - U.S. digital advertising revenues reached an all-time high of $59.6 billion in 2015, according to the full-year IAB Internet Advertising Revenue Report, released April 21, 2016 by the Interactive Advertising Bureau (IAB) and prepared by PwC US. This marks a 20 percent … [Read more...]

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by: John Colascione

John Colascione

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John Colascione is Chief Executive of Internet Marketing Services Inc. He specializes in Website Monetization, authored a book called Mastering Your Website, and is a key player in several Internet businesses through his brand SEARCHEN®

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Quotes to Follow

quote icon The domain name is equivalent to Gold. It is the only packaged item which is globally tax-free, portable, with value that is universal across different cultures. quote icon – Frank Schilling

quote icon Domains have and will continue to go up in value faster than any other commodity ever known to man. quote icon – Rick Schwartz

quote icon  Google knows you, your friends, your likes, what entertains you, where you are in the world at any given time. Google will soon predict your next action, your next thought, based on a collaboration of thoughts past. quote icon – John Colascione

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Domains, Not Hype: Insights from Andrew Rosener’s Conversation on Miss Understood

WEST PALM BEACH, FL - This week I took some time to watch an episode of Miss Understood hosted by Rachel Uchitel featuring Andrew Rosener, founder and CEO of MediaOptions, one of the best-known … [Read More...]

Google’s Search Market Share Dips Below 90% for First Time in Decade

MOUNTAIN VIEW, CA - Google's global search engine market share fell below 90% in the final quarter of 2024, marking the first time since 2015 that it has dipped under this threshold. Regional … [Read More...]

Microsoft Warns Advertisers of New OAuth Consent Phishing Threat Targeting Users

REDMOND, WA - Microsoft has issued a new security alert to users of its Microsoft Advertising platform, warning of a wave of OAuth consent phishing attacks - a sophisticated form of credential theft … [Read More...]

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