Prime Loyalty Rebrands as URLs.com; Smartest Rebrand in Recent Memory
NEW YORK, NY – The domain industry saw a notable identity shift recently with the announcement that Prime Loyalty has officially rebranded to URLs.com, a move that, in my view,
Tag: Branding Strategy
Premium Domain ‘iCall.com’ Hits Market; Rare Opportunity for Telecom, Tech, AI
PALM BEACH, FL – The premium domain name Icall.com, a short, memorable, and industry-relevant brand asset, is now available for purchase. This represents a rare opportunity for companies in the
Talk About a Category Killer Domain Name: Fireworks.com, by Phantom Fireworks
WEST PALM BEACH, FL – In the world of online marketing, some web addresses aren’t just good — they’re priceless. One perfect example is Fireworks.com, owned by Phantom Fireworks, the
The Evolving Landscape of Search, SEO, AI and the Role of Domains
WEST PALM BEACH, FL – I’ve been in this industry for nearly 25 years. When I first started, most people hadn’t even heard of Google. Today, Google is the single
2025 Digital Real Estate Surge: High-Value Domains Prove Worth With More Big Sales
WEST PALM BEACH, FL – The domain industry is experiencing a surge in high-value transactions, as highlighted in DN Journal’s latest report titled “Sizzling Domain Sales Continue to Light Up
“A Domain Name Is Born” But Never Grew Up; Reserved at Birth, Forgotten by Time
WEST PALM BEACH, FL – Nearly two decades ago, my local newspaper at the time, Newsday, ran a front-page story in its Money & Careers section titled “A Domain Name
GoDaddy Consumer Survey Says “Your Domain Name Still Matters in 2025”
WEST PALM BEACH, FL – In the age of AI, social media, and voice search, you might think domain names have taken a back seat. But GoDaddy’s latest Consumer Pulse