WEST PALM BEACH - Every once in a while I'll come out with a list of goodies for those who look for website owner tips. Below is a list of these including the top ten best and/or most popular ways (in my opinion) to market your small business on the Internet including both do-it-yourself strategies and for those which aren't, reasons why you might be better off hiring a fully managed solution provider or Internet marketing company to do it for you. Some of these ideas you … [Read more...]
‘Social Discovery’ Apps Report Hidden Patterns; Predict Human Behavior
Social discovery apps are starting to pick up where social networking software leaves off. New apps hitting the market allow users to search for other individuals based on their age, name, gender, location and interests. They also allow the storage and research on troves and troves of user generated data which can then be analyzed by groups of scientists in order to uncover hidden patterns of our lives, thoughts or political views. Sites like Pintrest.com already fit this … [Read more...]
How To Put Your Twitter Account On “Auto Pilot” With TwitterFeed.com
According to a research study conducted by PEW research, as of February 2012, 15% of all adults online use Twitter and 8% do so on a typical day. The numbers are even higher as you dip into the younger generations with one quarter (26%) of users between ages 18-29 using Twitter, nearly double the rate for those ages 30-49. Finally, among the youngest internet users (those ages 18-24), 31% are using Twitter. Although it’s not ideal to have to log on each and every day to … [Read more...]
Study: “Social Signals” Boost Organic Search Engine Rankings
Just over a year ago in February of 2011 I did a post on "social media" and "social signals" called Social Media 101 “Algorithmically Speaking”. The post detailed how social media was a necessary component of search marketing and how "social signals" likely effected search engine rankings, if not at that time, would soon thereafter. The idea, at least publicly, that social signals could or would influence rankings began a while back in 2010 but the buzz has grown … [Read more...]
Google’s +1 Feature Poised To Take Over Internet
Google released its Google+ network just a month ago and it is already estimated to have twenty million users. Those who better understand the significance of Google +1 see the writing on the wall, and those who don't will soon follow suit. Here is a few reasons why I predict +1 will continue to grow - and grow quickly. 1 - When people click +1, their connections will find those pages easier. Not everyone realizes it yet, but once people hit the +1 button either on … [Read more...]
How Google’s Panda Has Changed The Landscape of Search
A significant part of Panda is about cleaning up the web and finding out what's real and what's not. Users are getting tired of sifting through garbage in the results and search engines are getting tired of serving it. As search itself becomes more and more competitive, users have increased choices, advertisers and eyeballs become more valuable, and it becomes a search engines key focus and responsibility to deliver the best quality results, in every search, with little to no … [Read more...]
Social Media 101 “Algorithmically Speaking”
A BASIC UNDERSTANDING OF HOW AND WHY SOCIAL MEDIA MATTERS: - FROM A SEARCH ENGINES PERSPECTIVE Why do I need a Twitter or Facebook page? Who cares about that stuff anyway? I just want to rank higher, isn't link building enough? Well, do you want the honest answer? No it isn't - Not necessarily anymore.... If you want to be even better and rank higher than your competitors it's a good idea to make sure you're covering every base and doing what they might not know about … [Read more...]
