PALM BEACH, FL – The Miami Herald, one of the largest newspaper media companies in the State of Florida, has announced it will cease printing its Saturday edition newspaper and instead, bulk-up its Friday and Sunday editions. Aminda Marqués González, President, Publisher and Executive Editor of the paper, announced the news via a letter to readers published December 17, 2019. The Miami Herald is changing to meet the needs of our readers and the communities we serve … [Read more...]
GrubHub’s Aggressive Customer Micro-Site Domain Strategy Makes Bad Situation Worse
PALM BEACH, FL – Most of the dust has now settled, but back in late June/early July of this year, restaurant ordering service GrubHub, found itself boiling in hot water when a domain name strategy of building ‘micro-sites’ or 'landing pages', using what you could call, confusingly similar domain names of its customers, was called out in media headlines far and wide across the Internet. Grubhub Inc. GRUB (NYSE) is a Chicago-based online and/or mobile food ordering service … [Read more...]
Search Engine Optimization (“SEO”) for “CEOs” – ln Layman’s Terms
NEW YORK, NY - About twelve years ago when “search engine optimization” was beginning to get popular, a competing news publisher invited me to lunch at his restaurant to brainstorm about collaborating. It never materialized, but while there and after getting to know each other for a little while, he then turned to me, changed his posture in his chair a bit, sort of gathered his thoughts, and asked me straight out, “sell me on search engine optimization”, “what is it” and “how … [Read more...]
McDonald’s Terminates Plans for Branded gTLDs; Requests ICANN Not Delegate String
NEW YORK, NY – According to a letter written to ICANN on May 2, 2017, the McDonald’s globally branded empire has indicated it has lost interest in running and maintaining its own gTLD domains, (.McDonalds and .MCD), by terminating its registry agreement. McDonald’s is one of the world’s most visited restaurants, serves over 117 countries feeding millions of customers every day. In its top five markets (U.S., France, the U.K., Germany and Canada) nearly 75% of the … [Read more...]