WEST PALM BEACH - Every once in a while I'll come out with a list of goodies for those who look for website owner tips. Below is a list of these including the top ten best and/or most popular ways (in my opinion) to market your small business on the Internet including both do-it-yourself strategies and for those which aren't, reasons why you might be better off hiring a fully managed solution provider or Internet marketing company to do it for you. Some of these ideas you … [Read more...]
Search Optimization or Sponsored Search, Which One Is Better for My Business?
NEW YORK, NY – Whether a company embarks on typical optimization processes or just gives in and goes straight for Google’s recently re-branded “Google Ads” program is probably a question best answered only by someone who has been watching both of them evolve over the years, because both of them do work, and both can be used to grow your business exponentially, but figuring out which one works better or which will cost more is something the average business owner just has no … [Read more...]
Top 25 Highest Paying Ad Verticals in 2017 According to WordStream & Adwords
NEW YORK, NY – If you're displaying ads on your websites using Google’s AdSense program you’re likely making money based on people – not content. This means that the ads displayed on your sites’ depends mostly on your users’ interests and not necessarily your websites’ content. This is because, unlike years past, Google displays ads based on user interest, recently visited websites and re-marketing technology. The industry has changed greatly over the last few years and … [Read more...]