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What Do People Expect from Ads?

August 19, 2021 By John Colascione Leave a Comment

Data

PALM BEACH, FL - A 2021 survey of more than 2,000 US internet users ages 16-74 showed that what consumers most want from ads is information. Half (49.7%) said they want ads to give them product info, while one-third (39.9%) want ads to offer discounts. About the Data: Findings are based on a February 2021 survey of 2,013 US internet users ages 16-74. … [Read more...]

NewsGuard: The Censoring of the Internet – Deplatforming & Demonetizing Publishers

June 28, 2021 By John Colascione Leave a Comment

Newsmax

WEST PALM BEACH, FL - NewsGuard Technologies, Inc., which claims it is in the business of policing the Internet and protecting users from misinformation, is more than a web tool for its users. The service rates websites either positively or negatively and assigns “Nutrition Labels” to publications. Its negative ratings mostly score conservative websites poorly such as what has been assigned to Breitbart, Newsmax, One America News Network … [Read more...]

Kentucky Man Who Sold City Site Network for $2.3M In 2014 Selling for Second Time

July 20, 2020 By John Colascione 6 Comments

Scott Metro

PROSPECT, KY – It’s not often that a seller gets the opportunity to off-load the same portfolio twice, especially when the sales price is north of $2M, but that’s exactly what is happening with Clark Scott’s “Hello Earth” city site network and its computer software system as well as a U.S. federal trademark for “HELLO EARTH” – all assets of “Hello Earth LLC.” I recently connected with Clark where we discussed the long and interesting history of his unique network of city … [Read more...]

Murder.net Gets A New Cover for “Explicit Content, Reader Reviews,” #Creepy

June 25, 2020 By John Colascione Leave a Comment

Murder Book

PALM BEACH, FL – Back in January of this year, I released “Murder.net - Countdown to The Next Nightmare: The First Fiction Horror Story Based Entirely On An Internet Domain Name.” What started out as just a way to make a cool domain name, well - a little cooler, is being improved upon for retail sale as I finally get around to the grueling marketing process which includes production in multiple formats (Print), (Kindle) (Audio-book) and sending copies out to review … [Read more...]

You Really Can Make A Logo In 3 Minutes With Founder Richard Lau’s Logo.com

June 10, 2020 By John Colascione Leave a Comment

PALM BEACH, FL - Richard Lau, it’s a name many in the domain industry will be familiar with, as he was a Co-Founder of NamesCon, the domain industries “main event” so to speak, now owned by GoDaddy.com through its acquisition of  World Hosting Days. Richard is also known for his long-term support of WaterSchool, a global nonprofit organization bringing clean and safe drinking water to people in developing countries. It was a staple at NamesCon events – at least that is where … [Read more...]

Looking Back 20 Years: Passionate Pitch from Amazon.com CEO Jeff Bezos in 1999

October 30, 2019 By John Colascione Leave a Comment

PALM BEACH, FL – There is no question how powerful Amazon.com has become today, in 2019, but twenty years ago, before the “Dot Com” bubble (Internet companies, peaked in value on March 10, 2000, before crashing) CEO Jeff Bezos, who today is the richest person on Earth, was pitching investors on why Amazon was different, and according to the e-commerce pioneer, customer service was paramount. Jeff Bezos explains his ambitious vision for Amazon in this 1999 interview … [Read more...]

Trump Campaign Cyber-Squats on Biden by Snapping Up Domain Name, Social Pages

October 26, 2019 By John Colascione 5 Comments

PALM BEACH, FL – Presidential hopeful Joe Biden created a new outreach ad-campaign targeting specifically Latino voters called “Todos con Biden” (Everyone with Biden) and it appears his campaign team is just about as smart as he is; they forgot it should include an Internet presence. This opened the opportunity for the Trump Campaign, which they immediately did, to register not just the domain name, but to scoop-up corresponding social media pages with it. Cybersquatting, … [Read more...]

Sources Say “Money.com” Sold for $20M; Net’s Seller Double Without Print Product

October 24, 2019 By John Colascione Leave a Comment

PALM BEACH, FL – The Internet domain name “Money.com” and its live website was all that was left when failed Money Magazine ceased printing its tangible physical copies last July. The entire business was for sale including its 400,000 or so monthly subscribers for $10 million by it’s owners Meredith Corp, publishers of newspapers, magazines, television stations and websites; with no buyer in sight, they ceased print and planned to focus only on its digital edition; lo and … [Read more...]

Say What? $60,000 Per Week Redirecting Traffic with “Domain King” Rick Schwartz

September 25, 2019 By John Colascione Leave a Comment

PALM BEACH, NY – It was another good show from Domainer.com.au run by Robert Kaay and Ed Keay-Smith, whom previously interviewed industry visionary Michael Castello from CCIN.com and Ron Jackson from Domain Journal. This latest show, another with lots of great advice and lots to learn was with Rick Schwartz, widely known as the “Domain King” for his immense experience and success in the domain business; Schwartz has … [Read more...]

Web Address Sells for $30 Million in Cash; Represents ‘Extraordinary’ Investment

June 18, 2019 By John Colascione 3 Comments

PALM BEACH – A company which many ordinary people (non-industry) have probably never heard of called “MicroStrategy Incorporated” has announced it has sold an Internet web address, Voice.com for $30,000,000.00 in cash. As you can see, that’s a lot of zero’s in that number and represents what many who invest and trade in Internet domain names likely find so exhilarating about it. For those who are not that savvy when it comes to Internet domain names, this a “website … [Read more...]

Yet Another Proper UDRP Decision Gets Highlighted In “The News”, WTF Is That?

April 20, 2019 By John Colascione Leave a Comment

WEST PALM BEACH – There are two main places my Internet travels will take me when I have some extra time to keep up with domain name newlines. These two places are, 1) Domaining.com, where I can find commentary on pretty much anything meaningful that is going on in the domain name space, and if I don’t find something that grabs’ my interest there, I’ll move on over to 2) Google News. If something in the domain space is not happening in at least one of these two places … [Read more...]

Biggest Threat to .COM Dominance Is Google’s Involvement in New gTLDs

March 1, 2019 By John Colascione 10 Comments

NEW YORK – According to industry news website, DomainNameWire.com, Google’s launch of “.dev” domain names is off to a prosperous start with the zone file representing over 64,000 registrations just one day after it entered general availability. That’s amazing even for a bearish believer of nGTLDs. I guess it is only a matter of time until more and more people begin accepting the fact that all of the good .com domain names are long gone, and there are these new sort of odd … [Read more...]

Search Optimization or Sponsored Search, Which One Is Better for My Business?

February 22, 2019 By John Colascione 2 Comments

NEW YORK, NY – Whether a company embarks on typical optimization processes or just gives in and goes straight for Google’s recently re-branded “Google Ads” program is probably a question best answered only by someone who has been watching both of them evolve over the years, because both of them do work, and both can be used to grow your business exponentially, but figuring out which one works better or which will cost more is something the average business owner just has no … [Read more...]

How Google Became the Most Popular Search Engine; Eyes on Innovation

February 18, 2019 By John Colascione Leave a Comment

NEW YORK, NY – In the early 1990’s, the Internet was in its infancy. At that time, a great majority of information on this new and interesting "World Wide Web" was from colleges and universities. With the growth of this vast amount of information came interest in a better way for finding things which birthed some of the webs very first search engines, many of which you’ve likely never even heard of. Some who used the Internet at that time might be more likely to remember more … [Read more...]

What Is Web Site Hosting and Why Do I Need It? Seems Like A Monthly Rip Off

February 14, 2019 By John Colascione Leave a Comment

NEW YORK – Once in a while I come across a person, customer or prospect that doesn’t understand what website hosting is and why they might have to pay for it. They seem to feel that hosting is some unknown, unexplained add-on which seems confusing at best or a rip-off at worst. The particular people seem to think a website just 'exists' out there on the Inter-webs or are somehow part of the World Wide Web; they have trouble understanding what website hosting is and why … [Read more...]

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by: John Colascione

John Colascione

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John Colascione is Chief Executive of Internet Marketing Services Inc. He specializes in Website Monetization, authored a book called Mastering Your Website, and is a key player in several Internet businesses through his brand SEARCHEN®

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Quotes to Follow

quote icon The domain name is equivalent to Gold. It is the only packaged item which is globally tax-free, portable, with value that is universal across different cultures. quote icon – Frank Schilling

quote icon Domains have and will continue to go up in value faster than any other commodity ever known to man. quote icon – Rick Schwartz

quote icon  Google knows you, your friends, your likes, what entertains you, where you are in the world at any given time. Google will soon predict your next action, your next thought, based on a collaboration of thoughts past. quote icon – John Colascione

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Recent SEDO Weekly Sales List Includes “LLL.org” Domain Name Sale for $35,000

PALM BEACH, FL – According to the latest SEDO.com weekly domain sales report, the three letter “LLL” web address "FTP.org" just sold for $35,000.00. Other recent sales of “LLL.org” … [Read More...]

GOOG To Follow FB With Restrictions On Housing, Employment, and Credit Ads

WEST PALM BEACH, FL - Usually Google is a leader in all things advertising, however, a recent update to policy by GOOG (NASDAQ) will have it following Facebook (FB) where the ad giant will implement … [Read More...]

Data Breach: Unauthorized Party Accessed DoorDash Customer Information

SAN FRANCISCO, CA - According to recent reports, a new data security incident has surfaced. DoorDash, a popular food delivery app, detected suspicious activity from the computer network of a … [Read More...]

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