WEST PALM BEACH, FL - In the world of online marketing, some web addresses aren’t just good — they’re priceless. One perfect example is Fireworks.com, owned by Phantom Fireworks, the largest consumer fireworks retailer in the United States. It’s short, memorable, impossible to misspell, and exactly describes the product they sell. This is the textbook definition of a “category killer” domain name. According to the Internet Archive’s Wayback Machine, Phantom Fireworks … [Read more...]
Domain Name Registrar Epik Feels It’s Being Deplatformed After PayPal Cuts Ties
SAMMAMISH, WA - After online payments system PayPal stopped offering services to Epik, the domain name registrar company says it’s being targeted on political grounds and not what Paypal has said to be a financial basis. A number of open letters have been posted by Epik responding to the issue, and the company cited that 'service risk' was the reason PayPal gave over the withdrawal of Epik’s support. While PayPal says it regrets the decision and the inconvenience caused … [Read more...]
Three Letter Blockbuster Domain Sale, ICE.com Trades Hands for $3.5 Million
NEW YORK, NY - According to a press release, the three letter Internet domain name ICE.com has been sold via a private, confidential transaction in the amount of $3.5 million. The sale is expected to be the largest publicly disclosed domain name sold in 2018. The sale was handled by two domain and Internet business brokerage firms Brannan’s and Grit Brokerage and the purchase price and value was defined in a statement as a long-term benefit at the cost of a single … [Read more...]
It’s a Miracle: Straight-Shooter on Forbes Gives Real Advice on Exact Match Domains
NEW YORK, NY – Nowadays, I read some much down-right bad advice and marketing hype spun-off as news that I actually feel it necessary when someone knows what in-the-world they’re talking about and actually offers ‘real’ advice to business owners. For instance, I came across an article in Forbes by columnist Michael Gargiulo, someone who obviously knows what he is talking about and is looking to give small business owners not just real advice, but real good advice. What a … [Read more...]