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Bots, Ad Networks & Fake Lead Form Fills; Phones Don’t Work, Emails Bounce

February 1, 2025 By John Colascione Leave a Comment

Google's Display Network (GDN) and Microsoft's Audience Network (MSAN) both serve ads across a vast number of websites, apps, and video content. While both companies have robust fraud detection systems in place, bot traffic and fraudulent interactions can occur within these networks. File photo: PixieMe, licensed.

WEST PALM BEACH, FL –  Have you recently noticed your lead forms being filled out with fake information, phone numbers that don't work and/or email addresses that bounce back? Google's Display Network (GDN) and Microsoft's Audience Network (MSAN) both serve ads across a vast number of websites, apps, and video content. While both companies have robust fraud detection systems in place, bot traffic and fraudulent interactions can occur within these networks. Here’s … [Read more...]

Experts: Hackers Registered Over 500,000 Domains for Massive Cyber-Attack

July 25, 2024 By John Colascione Leave a Comment

Cyber-Attack

SANTA CLARA, CA - Hackers have been around since the debut of the Internet, and over the years they’ve learned a number of underhanded tricks to use on unsuspecting victims; one of the most prolific is registering new domains to use to disseminate malware and conduct fishing attacks – while posing as innocent and trustworthy websites – in order to get the unwary to share sensitive information or download malicious software. That being said, according to cybersecurity … [Read more...]

Maximizing Marketing Potential With Google Ads (Formally Google AdWords)

March 3, 2024 By John Colascione Leave a Comment

Google AdWords

FLORIDA - Online visibility is paramount for businesses striving to reach their target audience and drive conversions. Google Ads, now known as Google Ads, stands as a powerful advertising platform that enables businesses to promote their products and services across the vast landscape of the internet. However, navigating the complexities of Google Ads requires expertise, strategic insight, and ongoing optimization. In this article, we delve into the fundamentals of Google … [Read more...]

10 Billion Connections to Malicious Domains Blocked by NSA in 2023 via “PDNS”

December 28, 2023 By John Colascione 1 Comment

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WASHINGTON, D.C. - The National Security Agency (NSA) noted that 10 billion user connections to known malicious or suspicious domains were blocked over the course of the past year as part of the agency’s efforts, according to its 2023 Cybersecurity Year in Review report released on Tuesday. The NSA‘s annual report is a public account of the agency’s work with government partners, defense industrial base (DIB) entities, and foreign partners to help keep the nation secure, … [Read more...]

Round Two: .COM Domain Values List, “Domainer Domains”, Not Much Change

January 16, 2018 By John Colascione Leave a Comment

NEW YORK, NY - Yesterday, we looked at how some commercial interest .com domain names have changed in value over the last decade. There really was not too much to see with about half of the domain names going up in value  (46%) and half going down (51%). I guess it is fair to say that more declined than went up, but it was pretty close to even. Today I wanted to look at domains with less commercial value, so we will looked at pure domainer domains.  This list examines 35 … [Read more...]

Top 100 LLLL.com 4 Letter Domain Sales So Far This Year (01/01/2017 – 05/31/2017)

June 4, 2017 By John Colascione 7 Comments

NEW YORK, NY – According to NameBio, there were a total of 4,468 reported LLLL.com domain sales so far this year. The highest reported sales were the domains “Refi.com” for $500,000.00 (a cool half-million!) with the second place name as “Kohl.com” for $144,500.00. 4 Letter .com domain names are hard to come by and you'll never see them on sites like ExpiredDomains.net (I've been checking daily all year). Below are the top 100 LLLL.com domain sales of this year which … [Read more...]

New York Releases Tips to Avoid Falling Victim to Cybercrime; Commemorates National Data Privacy Day

January 28, 2017 By John Colascione Leave a Comment

NEW YORK, NY - A host of New York State government agencies today announced important tips consumers and businesses can follow to protect their online privacy and information from unscrupulous scammers. These helpful steps and reminders from the Department of State, Office of Information Technology Services, Department of Taxation and Finance, Department of Financial Services and the Division of Homeland Security and Emergency Services help commemorate National Data Privacy … [Read more...]

Well Holy Smokes: U.S. Internet Ad Revenues Hit Landmark $59.6 Billion in 2015; Record-Breaking Numbers

May 3, 2016 By John Colascione Leave a Comment

Q4 2015 Reached $17.4 Billion, Rising 23% Over Same Period in 2014; Mobile Advertising Climbs to $20.7 Billion in 2015, a 66% Upswing Year-Over-Year; Digital Video Increases 30% to $4.2 Billion NEW YORK, NY - U.S. digital advertising revenues reached an all-time high of $59.6 billion in 2015, according to the full-year IAB Internet Advertising Revenue Report, released April 21, 2016 by the Interactive Advertising Bureau (IAB) and prepared by PwC US. This marks a 20 percent … [Read more...]

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John Colascione is Chief Executive of Internet Marketing Services Inc. He specializes in Website Monetization, authored a book called Mastering Your Website, and is a key player in several Internet businesses through his brand SEARCHEN®

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Quotes to Follow

quote icon The domain name is equivalent to Gold. It is the only packaged item which is globally tax-free, portable, with value that is universal across different cultures. quote icon – Frank Schilling

quote icon Domains have and will continue to go up in value faster than any other commodity ever known to man. quote icon – Rick Schwartz

quote icon  Google knows you, your friends, your likes, what entertains you, where you are in the world at any given time. Google will soon predict your next action, your next thought, based on a collaboration of thoughts past. quote icon – John Colascione

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Hypothetically: Inflated Domain Name Valuations Driven by AI Tools

WEST PALM BEACH, FL – I recently tested a domain name valuation tool powered by artificial intelligence, and I was struck by how inflated the appraisals were. The estimated values seemed wildly … [Read More...]

Google’s Search Market Share Dips Below 90% for First Time in Decade

MOUNTAIN VIEW, CA - Google's global search engine market share fell below 90% in the final quarter of 2024, marking the first time since 2015 that it has dipped under this threshold. Regional … [Read More...]

Massive Data Breach Exposes 184 Million Login Credentials from Major Tech Platforms

WEST PALM BEACH, FL - A significant data breach has compromised over 184 million login credentials, affecting users of major platforms including Google, Apple, Meta (Facebook, Instagram), Microsoft, … [Read More...]

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