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7 Effective Do-It-Yourself (DIY) Ways to Market Your Small Business Online

December 24, 2023 By John Colascione Leave a Comment

Below is a list of ways to market your business on the Internet including do-it-yourself ways and/the differences of hiring a fully managed solution provider or Internet marketing company to do it for you. File photo: JLco Julia Amaral, ShutterStock.com, licensed.

Below is a list of ways to market your business on the Internet including do-it-yourself ways and/the differences of hiring a fully managed solution provider or Internet marketing company to do it for you. Email Marketing Email marketing can be done in many different ways and it is very similar to bulk mail or every-door-direct where post cards would arrive to your home in the mail, it’s only in electronic form. Here we will discuss the most popular ways to deliver … [Read more...]

What Do People Expect from Ads?

August 19, 2021 By John Colascione Leave a Comment

Data

PALM BEACH, FL - A 2021 survey of more than 2,000 US internet users ages 16-74 showed that what consumers most want from ads is information. Half (49.7%) said they want ads to give them product info, while one-third (39.9%) want ads to offer discounts. About the Data: Findings are based on a February 2021 survey of 2,013 US internet users ages 16-74. … [Read more...]

Google’s Got Something Facebook Doesn’t; Weather-based Campaign Management

February 11, 2018 By John Colascione Leave a Comment

NEW YORK, NY – The war is on as Google and Facebook aggressively fight for businesses ad dollars, yet for the first time in a while, Google’s got something Facebook probably has not even thought about (yet) and that’s Weather-based Campaign Management. Facebook likely has better targeting with people’s true interests due to the ridiculous of amount of data people share with Facebook, but this weather based targeting sounds pretty interesting. Now you can increase or … [Read more...]

New gTLD Domain Operator Find.cars Search Service Granted Federal Trademark

July 8, 2017 By John Colascione 3 Comments

PRESS RELEASE: WHY SEARCH WHEN YOU CAN FIND?® trademark encapsulates attitude, effectiveness of the internet’s premiere used car searching service. (COMMACK, NY) Cars Digital Inc., through parent company, Long Island Media, Inc. has announced the successful registration of a federal trademark WHY SEARCH WHEN YOU CAN FIND?® with the United States Patent and Trademark Office for its Find.Cars service, establishing the phrase as a catch-all motto that encompasses the spirit … [Read more...]

Most Profitable Keywords for Google AdSense Publishers; Quick Summary on Words, Topics and Interests

September 18, 2016 By John Colascione

The Most Profitable Keywords for Google AdSense Publishers are based on what Google charges its pay-per-click advertisers based on the competition for ads within its Google AdWords program. Here is a quick summary of how the system works. Advertisers who participate in the AdWords Display Network bid money (paid by credit card) to run "Ads" on "Words" and topics for which they would like their advertisements to display around website content when and if that content … [Read more...]

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by: John Colascione

John Colascione

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John Colascione is Chief Executive of Internet Marketing Services Inc. He specializes in Website Monetization, authored a book called Mastering Your Website, and is a key player in several Internet businesses through his brand SEARCHEN®

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The First Fiction Horror Story Based Entirely On An Internet Domain Name

The First Fiction Horror Story Based Entirely On An Internet Domain Name
A cyber thriller where the countdown to death is always ticking…

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In The News

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Popular Stories

New gTLD? Not So Fast; History Suggests New ‘Right of the Dots’ Could = Total Failure

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List of 300+ Cryptocurrency Domain Name Sales and Sale Prices [All Time] (NameBio)

Quotes to Follow

quote icon The domain name is equivalent to Gold. It is the only packaged item which is globally tax-free, portable, with value that is universal across different cultures. quote icon – Frank Schilling

quote icon Domains have and will continue to go up in value faster than any other commodity ever known to man. quote icon – Rick Schwartz

quote icon  Google knows you, your friends, your likes, what entertains you, where you are in the world at any given time. Google will soon predict your next action, your next thought, based on a collaboration of thoughts past. quote icon – John Colascione

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WHOIS Data Shrinks: GoDaddy’s Latest Move Reflects Post-GDPR Privacy Trend

PALM BEACH, FL - The public face of domain ownership is disappearing - and GoDaddy's latest announcement is just the latest proof. In an email sent to resellers today, GoDaddy announced it will no … [Read More...]

Google’s Search Market Share Dips Below 90% for First Time in Decade

MOUNTAIN VIEW, CA - Google's global search engine market share fell below 90% in the final quarter of 2024, marking the first time since 2015 that it has dipped under this threshold. Regional … [Read More...]

Record-Breaking Data Leak Exposes 16 Billion Credentials Including Session Tokens

WEST PALM BEACH, FL - A massive trove of approximately 16 billion username-password combinations—along with session tokens and cookies - has surfaced on unsecured servers, cybersecurity researchers … [Read More...]

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