WEST PALM BEACH, FL – Web page titles may begin to appear differently in search results on Google as they have altered its system for generating titles for search listings. On Tuesday, August 24, 2021, Google said it had made the change, a week ago.
Google said it will still use HTML title tags as the principal way of generating titles more than 80% of the time. However, they won’t do it if they determine there is a better more accurate title for users. Google will now use the text that humans are able to visually see when they land on a web page. So, if your HEADER “H” TAGS are too long, the system may pick up another header that better conveys the intent of the page.
About The Author: John Colascione is Chief Executive Officer of Internet Marketing Services Inc. He specializes in Website Monetization, is a Google AdWords Certified Professional, authored a ‘how to’ book called ”Mastering Your Website‘, and is a key player in several Internet related businesses through his search engine strategy brand Searchen Networks®