WEST PALM BEACH, FL - Google has introduced a brand new reporting feature in AdSense that finally uncovers when (or if) Google decides your ad layout is generating accidental clicks. The addition of “Confirmed Click” reporting, along with Google’s new Policy Ad Serving Status breakdowns, signals a deeper shift in how Google views monetization, layout strategy, and publisher behavior. This update does not just provide data. It confirms that Google’s internal philosophy has … [Read more...]
Google Quietly Reduces Publisher Control with New “Authorized Buyers” System
In a subtle but consequential change, Google is rolling out a new “Authorized Buyers” control in AdSense that will replace the legacy “Ad Networks” blocking interface starting November 6, 2025. What may look like a simple UI refresh is, in fact, a strategic shift-one that further tightens Google’s grip on the ad supply chain while constraining publisher autonomy. What’s Changing (and What Isn’t) Under the existing model, publishers can block or allow entire ad networks … [Read more...]
U.S. Court Ends Apple’s Monopolistic App Store Payment Practices
SAN FRANCISCO - In a landmark decision that could redefine how mobile apps handle payments, a U.S. federal court has ruled that Apple must allow developers to direct users to external websites for purchases - a major blow to the company’s long-standing control over App Store transactions. The ruling stems from ongoing litigation in the Epic Games v. Apple antitrust case and enforces an earlier injunction that Apple was found to have violated. Effective immediately, apps on … [Read more...]
October: National Cybersecurity Awareness Month: Is Your Business Truly Protected?
WEST PALM BEACH, FL - Every October, businesses across the country are reminded of a simple but critical truth: cybersecurity is no longer optional. As cybercriminals refine their tactics, small and medium-sized businesses have increasingly become their top targets. Phishing emails, ransomware, and malware aren’t just problems for Fortune 500 companies - they’re threats to any business with valuable data and daily digital operations. This year’s National Cybersecurity … [Read more...]
‘Long Island Guide’ Relaunches With a New Bold, Editorial-Only Model
LONG ISLAND, NY - LongIslandGuide.com, one of the earliest websites dedicated to life on Long Island (established in 1996), has been relaunched with a new vision: to become the region’s most trusted, unbiased digital guide. Unlike other local platforms where businesses can pay for placement, LongIslandGuide.com is built on a simple principle — “inclusion is earned, not bought.” Originally launched in the early days of the internet, Long Island Guide served as a … [Read more...]
Hidden Gems: Some Ultra-Premium Domains I Discovered at MediaOptions
WEST PALM BEACH, FL - Earlier today, I found myself browsing the MediaOptions website after being referred there by a YouTube video that mentioned the company and spotlighted one of their domain names. That particular name immediately caught my attention because it’s an exact match - or a very close variation - of one of my client’s business names. I think it could be an ideal fit for them. As I continued exploring, I was struck by the impressive number of ultra-premium … [Read more...]
How Artificial Intelligence Is Final Nail in Coffin for Traditional News Journalists
WEST PALM BEACH, FL - The emergence of artificial intelligence has fundamentally altered the landscape of journalism and news production, creating both unprecedented opportunities and existential threats for traditional media organizations. Recent research and industry surveys reveal a profession in crisis, with over 57% of journalists fearing that AI will replace more journalism jobs in the coming years, while simultaneously witnessing the rise of AI-powered platforms like … [Read more...]
How ADA Tax Credits Can Reduce Small Business Expenses of Website Accessibility
WASHINGTON, D.C. – According to the Bureau of Internet Accessibility, tax credits may be available for small businesses that take steps to improve their websites’ accessibility. These credits can help offset the costs of making digital content and online services accessible to individuals with disabilities, aligning with the Americans with Disabilities Act (ADA) and the Web Content Accessibility Guidelines (WCAG). Understanding the ADA Tax Credit The ADA provides … [Read more...]
GoDaddy or Namecheap: Which Registrar Should You Use to Buy an .AI Domain?
PHOENIX, AZ - With the boom of the artificial intelligence (AI) revolution the talk of the technology industry – both for good and bad – the demand for the .AI domain has skyrocketed. Originally an obscure country code top-level domain (ccTLD) for the small Caribbean island of Anguilla, it has spiked in popularity with tech companies looking to cash in on the AI craze, making it one of the most popular extensions out there currently. That being said, the US-based GoDaddy … [Read more...]
Threads.com Acquired by Facebook Parent Meta; Expected to Redirect Soon
MENLO PARK, CA - Meta, the parent company of Facebook (which changed its corporate name in October 2021 to align with its vision for the "metaverse"), has acquired the domain "Threads.com" for its X (formerly Twitter) competitor, Threads. Originally, Meta launched the service using the domain "Threads.net" due to the prior ownership of Threads.com by another company, which was running a cloud-based team communications platform. In June 2024, the company that owned … [Read more...]
Domain Names as Digital Real Estate: The Parallels of Scarcity and Value
PALM BEACH, FL - In the modern business landscape, owning a premium domain name can be as valuable as holding a prime piece of physical real estate. Just as with prime properties in desirable locations, premium domain names—short, memorable, and industry-specific web addresses—are in limited supply, which drives up their value over time. These digital assets, much like their physical counterparts, are scarce commodities, and their importance has only increased in an era where … [Read more...]
Growing Scarcity of Geographic Domain Names: A Look at U.S. State Domains
PALM BEACH, FL - The internet landscape has undergone rapid transformation since the early days of the web (1990s), and one of the most valuable assets to emerge during this time is domain names. As businesses, organizations, and individuals rushed to stake their claims online, certain categories of domain names have become increasingly scarce, with geographic domains—particularly those tied to U.S. cities and states—standing out as prime real estate. Owning a domain like … [Read more...]
Sensational Spelling: Variants on Generic Keyword Domains Growing in Popularity
WEST PALM BEACH, FL - At this point, the Internet has been around for a while, and there are countless number of domain names out there that have been snapped up for nearly every conceivable purpose. With that being said, an ever-growing number of legitimate brand name domains have been snapped up, giving rise to the growing popularity of alternate spellings of well known, generic, business-related keywords for domains, known as “sensational spelling.” Sensational spelling … [Read more...]
Google to Phase Out Call & Chat Reporting on Google My Business Profiles
WEST PALM BEACH, FL - In a recent announcement Google revealed that it will discontinue the call and chat history features in Google Business Profiles by July 31, 2024. This move appears to be part of a broader effort to streamline Google's services and shift its focus elsewhere. While these changes will affect how businesses interact with their leads, it also presents an opportunity to enhance marketing efforts with proper planning and the right tools. What’s Changing in … [Read more...]
Domain Registrar, Site Builder Squarespace Purchased by Permira for $6.9 Billion
NEW YORK, NY - Private-equity firm Permira has entered into a deal with Squarespace to acquire the website-building platform and domain host/registrar in an all-cash deal valued at $6.9 billion, according to an announcement made this week by both companies. The deal involves Permira paying approximately a 30 percent premium to Squarespace’s unaffected share price, which comes to $44 a share in cash; as a part of the transaction, the publicly-traded web company – … [Read more...]