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‘Long Island Guide’ Relaunches With a New Bold, Editorial-Only Model

September 6, 2025 By John Colascione Leave a Comment

Founded in 1996, LongIslandGuide.com was one of the earliest regional websites created for Long Islanders. Relaunched in 2025, the platform now serves as an independent, unbiased digital guide offering comprehensive coverage of communities, attractions, and resources across Nassau and Suffolk counties.

LONG ISLAND, NY - LongIslandGuide.com, one of the earliest websites dedicated to life on Long Island (established in 1996), has been relaunched with a new vision: to become the region’s most trusted, unbiased digital guide. Unlike other local platforms where businesses can pay for placement, LongIslandGuide.com is built on a simple principle — “inclusion is earned, not bought.” Originally launched in the early days of the internet, Long Island Guide served as a … [Read more...]

Hidden Gems: Some Ultra-Premium Domains I Discovered at MediaOptions

June 25, 2025 By John Colascione Leave a Comment

hidden gems

WEST PALM BEACH, FL - Earlier today, I found myself browsing the MediaOptions website after being referred there by a YouTube video that mentioned the company and spotlighted one of their domain names. That particular name immediately caught my attention because it’s an exact match - or a very close variation - of one of my client’s business names. I think it could be an ideal fit for them. As I continued exploring, I was struck by the impressive number of ultra-premium … [Read more...]

How Artificial Intelligence Is Final Nail in Coffin for Traditional News Journalists

May 31, 2025 By John Colascione Leave a Comment

How AI Could Be the Final Nail in Coffin for Traditional News Media

WEST PALM BEACH, FL - The emergence of artificial intelligence has fundamentally altered the landscape of journalism and news production, creating both unprecedented opportunities and existential threats for traditional media organizations. Recent research and industry surveys reveal a profession in crisis, with over 57% of journalists fearing that AI will replace more journalism jobs in the coming years, while simultaneously witnessing the rise of AI-powered platforms like … [Read more...]

How ADA Tax Credits Can Reduce Small Business Expenses of Website Accessibility

March 12, 2025 By John Colascione Leave a Comment

ADA

WASHINGTON, D.C. – According to the Bureau of Internet Accessibility, tax credits may be available for small businesses that take steps to improve their websites’ accessibility. These credits can help offset the costs of making digital content and online services accessible to individuals with disabilities, aligning with the Americans with Disabilities Act (ADA) and the Web Content Accessibility Guidelines (WCAG). Understanding the ADA Tax Credit The ADA provides … [Read more...]

GoDaddy or Namecheap: Which Registrar Should You Use to Buy an .AI Domain?

October 6, 2024 By John Colascione Leave a Comment

GoDaddy nAMEcHEAP

PHOENIX, AZ - With the boom of the artificial intelligence (AI) revolution the talk of the technology industry – both for good and bad – the demand for the .AI domain has skyrocketed. Originally an obscure country code top-level domain (ccTLD) for the small Caribbean island of Anguilla, it has spiked in popularity with tech companies looking to cash in on the AI craze, making it one of the most popular extensions out there currently. That being said, the US-based GoDaddy … [Read more...]

Threads.com Acquired by Facebook Parent Meta; Expected to Redirect Soon

September 29, 2024 By John Colascione Leave a Comment

Threads

MENLO PARK, CA - Meta, the parent company of Facebook (which changed its corporate name in October 2021 to align with its vision for the "metaverse"), has acquired the domain "Threads.com" for its X (formerly Twitter) competitor, Threads. Originally, Meta launched the service using the domain "Threads.net" due to the prior ownership of Threads.com by another company, which was running a cloud-based team communications platform. In June 2024, the company that owned … [Read more...]

Domain Names as Digital Real Estate: The Parallels of Scarcity and Value

September 25, 2024 By John Colascione Leave a Comment

Domain Names as Digital Real Estate

PALM BEACH, FL - In the modern business landscape, owning a premium domain name can be as valuable as holding a prime piece of physical real estate. Just as with prime properties in desirable locations, premium domain names—short, memorable, and industry-specific web addresses—are in limited supply, which drives up their value over time. These digital assets, much like their physical counterparts, are scarce commodities, and their importance has only increased in an era where … [Read more...]

Growing Scarcity of Geographic Domain Names: A Look at U.S. State Domains

September 21, 2024 By John Colascione Leave a Comment

The Growing Scarcity of Geographic Domain Names: A Look at U.S. State Domains

PALM BEACH, FL - The internet landscape has undergone rapid transformation since the early days of the web (1990s), and one of the most valuable assets to emerge during this time is domain names. As businesses, organizations, and individuals rushed to stake their claims online, certain categories of domain names have become increasingly scarce, with geographic domains—particularly those tied to U.S. cities and states—standing out as prime real estate. Owning a domain like … [Read more...]

Sensational Spelling: Variants on Generic Keyword Domains Growing in Popularity

September 12, 2024 By John Colascione Leave a Comment

Tumblr

WEST PALM BEACH, FL - At this point, the Internet has been around for a while, and there are countless number of domain names out there that have been snapped up for nearly every conceivable purpose. With that being said, an ever-growing number of legitimate brand name domains have been snapped up, giving rise to the growing popularity of alternate spellings of well known, generic, business-related keywords for domains, known as “sensational spelling.” Sensational spelling … [Read more...]

Google to Phase Out Call & Chat Reporting on Google My Business Profiles

July 23, 2024 By John Colascione Leave a Comment

Google to Phase Out Call & Chat Reporting on Google My Business Profiles

WEST PALM BEACH, FL - In a recent announcement Google revealed that it will discontinue the call and chat history features in Google Business Profiles by July 31, 2024. This move appears to be part of a broader effort to streamline Google's services and shift its focus elsewhere. While these changes will affect how businesses interact with their leads, it also presents an opportunity to enhance marketing efforts with proper planning and the right tools. What’s Changing in … [Read more...]

Domain Registrar, Site Builder Squarespace Purchased by Permira for $6.9 Billion

May 16, 2024 By John Colascione Leave a Comment

Squarespace

NEW YORK, NY - Private-equity firm Permira has entered into a deal with Squarespace to acquire the website-building platform and domain host/registrar in an all-cash deal valued at $6.9 billion, according to an announcement made this week by both companies. The deal involves Permira paying approximately a 30 percent premium to Squarespace’s unaffected share price, which comes to $44 a share in cash; as a part of the transaction, the publicly-traded web company – … [Read more...]

Mastering Search Engine Marketing: Expert Insights for Small Business Owners

March 19, 2024 By John Colascione Leave a Comment

John Colascione, CEO of Searchen Networks

This sponsored content first appeared on Inside South Florida. All opinions and views are of the advertiser and does not reflect the same of WSFL-TV.1 MIAMI, FL - In today's fast-paced digital world, standing out and gaining visibility online can be a daunting task for small businesses. Thankfully, search engine marketing (SEM) offers a powerful solution to enhance online presence and drive targeted traffic to your website. Join us as we delve into the world of SEM with … [Read more...]

Popular Question: “If I Build My Website on Shopify Who Owns My Website?”

March 6, 2024 By John Colascione Leave a Comment

shopify

FLORIDA: I get this question quite often and it's pretty important to know the difference. I've discussed a bunch of similar issues with domain and site ownership in my book Mastering Your Website.  If I build my website on Shopify who owns my website? Technically, you will own the website you build on Shopify, even though Shopify provides the platform and tools to create and run it. The keyword here is platform. Here's a breakdown: It's important to distinguish … [Read more...]

What Is Geofencing And How Does It Work?

March 3, 2024 By John Colascione Leave a Comment

What Is Geofencing And How Does It Work?

FLORIDA - Geofencing is a location-based technology that creates virtual boundaries around a specific geographic area. These boundaries are defined by GPS, RFID, Wi-Fi, or cellular data. When a device, typically a smartphone or GPS-enabled device, enters or exits the predefined geographic area, it triggers a response or action. Here's how geofencing typically works: Imagine a virtual fence you can draw around any area, like your competitor's dealership or even … [Read more...]

Squarespace Sees Sharp Dropoff of Google Domains Customers After Acquisition

January 11, 2024 By John Colascione Leave a Comment

Reports say Squarespace has seen a sharp drop-off of customers from the business in the subsequent months since the sale was completed. File photo: T. Schneider, ShutterStock.com, licensed.

NEW YORK CITY - After acquiring Google Domains late last year after the internet giant decided to close down the service, Squarespace has seen a sharp drop-off of customers from the business in the subsequent months since the sale was completed, reports say. Back in July of 2023, Google abruptly announced that it would be ending its Google Domains service after nearly 10 years and would be selling the business and all of its assets to Squarespace, a New York-based website … [Read more...]

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by: John Colascione

John Colascione

Long Island Guide - The Guide to Long Island New York

John Colascione is Chief Executive of Internet Marketing Services Inc. He specializes in Website Monetization, authored a book called Mastering Your Website, and is a key player in several Internet businesses through his brand SEARCHEN®

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The First Fiction Horror Story Based Entirely On An Internet Domain Name

The First Fiction Horror Story Based Entirely On An Internet Domain Name
A cyber thriller where the countdown to death is always ticking…

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In The News

  • DNJournal: New Book From Veteran Domainer
  • From Brandable to Exact-Match Geo Domain
  • InnovateLI: Two Deals, One Very Interesting Digital
  • Internet Commerce Association: John Colascione
  • NamesCon: Featured Attendee: John Colascione
  • Long Island Media Inc, SmartCEO, Future 50
  • Speakers, Name Summit, John Colascione
  • Speakers, Real Estate Summit, John Colascione
  • 24 Leading Domain Experts Analyze 2017

Popular Stories

Did DuckDuckGo Just Acquire Premium Domain “Duck.com” from Google?

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Websites and Domain Names to Become Insignificant within 20 Years or Less

Does the Domain Industry Suffer From Own Versions of Trumpted “Fake News” Stories?

Quotes to Follow

quote icon The domain name is equivalent to Gold. It is the only packaged item which is globally tax-free, portable, with value that is universal across different cultures. quote icon – Frank Schilling

quote icon Domains have and will continue to go up in value faster than any other commodity ever known to man. quote icon – Rick Schwartz

quote icon  Google knows you, your friends, your likes, what entertains you, where you are in the world at any given time. Google will soon predict your next action, your next thought, based on a collaboration of thoughts past. quote icon – John Colascione

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.HipHop Launches Equity Crowdfunding Campaign In “Testing the Waters” Phase

POMPANO BEACH, FL - Dot Hip Hop, LLC - the registry operator for the .hiphop top-level domain - has announced plans to raise capital through an equity crowdfunding campaign on Wefunder. The … [Read More...]

Google’s Search Market Share Dips Below 90% for First Time in Decade

MOUNTAIN VIEW, CA - Google's global search engine market share fell below 90% in the final quarter of 2024, marking the first time since 2015 that it has dipped under this threshold. Regional … [Read More...]

Massive “Combo List 93M” Surfaces on Dark Web, Exposing Millions of Emails

WEST PALM BEACH, FL - A newly circulated credential database called Combo List 93M has emerged on underground forums, raising concerns for millions of email account holders. The massive compilation - … [Read More...]

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