The Next Six-Figure Domain Sale Could Already Be Sitting in Your Portfolio
For years, conventional wisdom has suggested that the best domains are those with an obvious meaning - names that instantly tell people what a business does or clearly identify a product, service, or industry. It's advice I've shared myself. Then I looked at the latest DN Journal domain sales report. Among the week's top reported sales were Kiven.com ($94,888) and Balaena.com ($89,000). Neither is a name that most people would instantly recognize or associate with a particular business. Neither immediately tells you what the business is about. Yet buyers were willing to spend nearly six figures to acquire them.