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Maximizing Marketing Potential With Google Ads (Formally Google AdWords)

March 3, 2024 By John Colascione Leave a Comment

Google AdWords

FLORIDA - Online visibility is paramount for businesses striving to reach their target audience and drive conversions. Google Ads, now known as Google Ads, stands as a powerful advertising platform that enables businesses to promote their products and services across the vast landscape of the internet. However, navigating the complexities of Google Ads requires expertise, strategic insight, and ongoing optimization. In this article, we delve into the fundamentals of Google … [Read more...]

How A Domain You Want Could Significantly Reduce in Price Over Time

September 13, 2022 By John Colascione Leave a Comment

Register Trademarks

WEST PALM BEACH, FL - Domain name stories... Sometimes I share them; readers probably like them, who knows? Well yesterday I hand registered RegisterTrademarks.net, a decent domain name if you’re in the business of registering trademarks. For $12.00, I figured what the heck, what do I have to lose outside of $12 bucks. Thanks to my favorite expired domain name website, ExpiredDomains.net, I found it on the drop list. I’ve wasted $12 in a lot worse ways then buying a domain, … [Read more...]

GrubHub’s Aggressive Customer Micro-Site Domain Strategy Makes Bad Situation Worse

October 13, 2019 By John Colascione Leave a Comment

PALM BEACH, FL – Most of the dust has now settled, but back in late June/early July of this year, restaurant ordering service GrubHub, found itself boiling in hot water when a domain name strategy of building ‘micro-sites’ or 'landing pages', using what you could call, confusingly similar domain names of its customers, was called out in media headlines far and wide across the Internet. Grubhub Inc. GRUB (NYSE) is a Chicago-based online and/or mobile food ordering service … [Read more...]

.Club Registry Reports 2019 Domain Sales; Let’s Look at What’s Parked vs Developed

May 6, 2019 By John Colascione 3 Comments

PALM BEACH – It’s always interesting to see what people are purchasing in the domain space, and then even more interesting is to look at how much they've spent and what they’re doing with that acquisition, especially when it comes to the controversial new gTLD space. According to OnlineDomain.com, the “.Club” domain registry folks have reported their 2019 domain sales including a big one namely, "Business.Club" - all of which sales are listed at sold.domains. Let’s … [Read more...]

New gTLD Domain Sales from Major Marketplaces; What’s Developed?

November 18, 2017 By John Colascione 3 Comments

NEW YORK, NY – Another list is being published today; this one is for new gTLD domain names which have been recorded at NameBio. All off these transactions have taken place over the last five years and this list ONLY contains the sales which are listed at NameBio - there are many hand registered and private or unrecorded domain sales which will not be here. Note: I only examined 100 domains max from each extension, highest dollar amounts first. Here is what I looked … [Read more...]

List of 424 New gTLD Domain Names Which Changed Hands This Year (NameBio)

September 14, 2017 By John Colascione 4 Comments

NEW YORK, NY - I hate to sound like I am complaining, because no-one asked me to look into this, but I am pretty confident I just inspected the longest list of broken, junk, parked, meaningless web sites I've seen in a single sitting. Long, grueling, and very unrewarding we'll call it - as I've learned not much more than I already suspected before, which is that most of these new gTLD domains seem like hypothetical, wishful-thinking lotto tickets that will likely be bets (or … [Read more...]

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by: John Colascione

John Colascione

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John Colascione is Chief Executive of SEARCHEN NETWORKS® He specializes in Website Monetization, authored a book called Mastering Your Website, and is a key player in several Internet businesses.

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In The News

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  • Internet Commerce Association: John Colascione
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Popular Stories

New gTLD? Not So Fast; History Suggests New ‘Right of the Dots’ Could = Total Failure

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List of 300+ Cryptocurrency Domain Name Sales and Sale Prices [All Time] (NameBio)

Quotes to Follow

quote icon The domain name is equivalent to Gold. It is the only packaged item which is globally tax-free, portable, with value that is universal across different cultures. quote icon – Frank Schilling

quote icon Domains have and will continue to go up in value faster than any other commodity ever known to man. quote icon – Rick Schwartz

quote icon  Google knows you, your friends, your likes, what entertains you, where you are in the world at any given time. Google will soon predict your next action, your next thought, based on a collaboration of thoughts past. quote icon – John Colascione

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Meritless Grab for a Two-Letter Domain Ends in Reverse Hijacking Finding

PALM BEACH, FL - When I first saw this DNW headline, I thought I had been accidentally redirected to The Onion or The Babylon Bee. That is how absurd this case looked at first glance. It wasn’t … [Read More...]

Legacy Newspapers Are Pricing Themselves Out of the Conversation With Paywalls

WEST PALM BEACH, FL - For more than a decade, paywalls have been positioned as the financial lifeline of legacy journalism; a necessary barrier designed to preserve revenue as print advertising … [Read More...]

New Report Shows Where Americans Are Most Likely to Be Hacked; Nevada #1 State

PALM, BEACH, FL - A new nationwide analysis of cybercrime data is shedding light on where Americans face the highest risk of being hacked, revealing sharp differences between states and raising … [Read More...]

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