NEW YORK, NY – A long time ago, say, 8-10 years ago, to effectively market a website on the Internet you needed to know how to do some very basic SEO (Search Engine Optimization) and you needed to acquire lots of inbound links to your site – from just about anywhere you could find them, and when you understood this and utilized it, you could reap tremendous reward from search engine traffic. This is because if you simply acquired or purchased enough inbound links to your … [Read more...]
Another Cool $25 Million Bet on New gTLDs; The Next Best Thing Since Sliced Bread
LONG ISLAND, NY – Another cool $25 mil was spent on the next best thing to a .com, a dot Art domain. Now that’s a lot of Fishnagles if you ask me. Is it going to pay-off dividends? We'll all have to wait and see; but if you asked Mr Ulvi Kasimov who won the bid to operate the .art domain, I’d bet he would tell you it’s going be worth every single cent. And you want to know something? I think this guy might actually be right on this one. Editors note: A comment below disputes … [Read more...]
Forget That: Bing Wants Users to Ignore Ending .Com Domain Extensions
NEW YORK, NY –They say that actions speak louder than words. This holds true with Microsoft’s Bing.com search engine, the second most popular search engine service, which has implemented an interesting change new gTLD lovers may be pleased about; they’ve removed the right-of-the-dot extension in search results for all .com domain names. So what is the subconscious message here? Performing a search on the BING.com search engine this morning, here, New York Eastern Time … [Read more...]
Is There a Limit to Your gTLD Stupidity Meter? At $185k a-Pop, Who Cares Right?
NEW YORK, NY - There are a lot of cool looking domain name extensions hitting the market and making the rounds these days – so many in fact it is getting hard to keep up with them all. I mostly like the short ones which at least somewhat represent the Internet such as “.web”, “.site”, “.link”, etc. But who in their right mind would want to register and own a .motorcycles domain name? Could it be any longer? I mean, nine times out of ten the beginning word (what's left of the … [Read more...]
Making Their Mark: “Big Brands” Invest Hundreds of Millions on .Dot Alternatives
NEW YORK, NY - Regardless of what your position is on new gTLD domains "Big Brands" are buying in hook, line and sinker while ICANN is raking in hundreds of millions of dollars on new gTLD fees. Each new application cost its applicant $185,000.00 and with it, an annual maintenance fee of $24,000.00 (yearly recurring). This doesn't include potentially hundreds of generic domains that were applied for and went to auction (I didn't count each one [Full statistics here] … [Read more...]
New gTLD Success Will Be Measured Only by Use; Not Sales, Not Registrations
NEW YORK, NY - This week a new gTLD sale made the news, not because of its great keyword, but due to its high price and its ending extension. The domain name casino.online recently sold for over $200,000.00 at SEDO. This might seem like a domainers dream-sale turning a lucky registrant into an instant success, but it was far from a general availability registration; it was actually a domain name reserved by the registry. So basically, it was, for the most part, a planned … [Read more...]
Just 2% of Top 100 Highest Priced .xyz Domains In Use for Bonafide Services
NEW YORK, NY - According to nTLDStats.com, a data provider offering statistics for new gTLDs, the .xyz domain has the highest number of registrations out of all new gtld domains available. Looking at the highest value sold .xyz domains in all reported aftermarket sales, 98% of them are not developed or show any signs by their owners for development in the future. Out of the 100 domains checked, just two (2) of them are developed with one (1), spring.xyz, looking like it … [Read more...]
Majority of Top 100 Highest .net Domain Sales of All Time Just Going to Waste
Looking at the top 100 (reported) highest priced .net domain name sales of all time it is pretty clear to see that the majority of them are not even being used; what a shame. The list below ($8.8 million dollars in domain sales) illustrates how the majority of people buying .net domains over the years are either investors or those who feel that these premium .net domains are not worth building a foundation on. The great majority of these .net domains either redirect, are … [Read more...]
Verisign Still Pushing Hard on .Net Domains; Sales Remain Active; New IDN for Korea
NEW YORK, NY - While at NamesCon, I noticed a television commercial for the .net domain extension pushing it as a leading “trusted extension” and touting its long standing history in the domain space; the .net domain name was created on the same day as the .com in January 1985. (I’m pretty sure the video was part of Verisign’s “Uncommonly Timeless” collection of .net marketing pieces - it looked like one of these on YouTube [one is below].) According to Verisign, the … [Read more...]
Measuring New gTLD Growth and Market Share via The DNS Zone File System
NEW YORK, NY - As should be no surprise, new gTLD growth and usage is on the rise exponentially. There are several tools available for measuring gTLD growth and market share which are ‘fairly accurate’ as they use the DNS Zone File system which maps domain names and IP addresses. One such tool which I originally thought was new is ntldstats.com, although the owner Stefan Meinecke was interviewed back in 2014 by TheDomains.com - so it is far from … [Read more...]
What Extensions Changed Hands in 2016 According to DNJournal’s Top 100 Charts
NEW YORK, NY - A reader suggested I look at the top domain sales of 2016 (specifically, the number of notable new gTLD sales); while I am waiting for a response from Sedo for a full set of data (if they will release it), I used Ron Jackson's popular 2016 Top 100 Domain Sales Charts to get an idea of exactly what moved around last year and how many ccTLDs verses gTLD domains hit the charts. Below is what I found [give or take a domain or two] (It was pretty grueling … [Read more...]
EDITED: Why Great .com Domain Names Are Paying Less Dividends for Investors
RETRACTION: A previous version of this article had listed two specific GTLD domain names sold last year (2016), instead of this year (2017); these GTLD domain names have been removed. Additionally a statement comparing the GTLDs as being sold higher than the .com domains, was a result of this error. The article has been edited to remove these examples. Although .com domain sales seemed lower than usual, so did GTLDs - in their performance when compared to last year. NEW … [Read more...]