
July 2, 2026
WEST PALM BEACH, FL – In the world of premium domain names, the headlines usually belong to the domains themselves. A one-word .com sells for hundreds of thousands of dollars

June 25, 2026
For years, conventional wisdom has suggested that the best domains are those with an obvious meaning - names that instantly tell people what a business does or clearly identify a product, service, or industry. It's advice I've shared myself. Then I looked at the latest DN Journal domain sales report. Among the week's top reported sales were Kiven.com ($94,888) and Balaena.com ($89,000). Neither is a name that most people would instantly recognize or associate with a particular business. Neither immediately tells you what the business is about. Yet buyers were willing to spend nearly six figures to acquire them.

May 28, 2026
WEST PALM BEACH, FL – Every time a major domain sales report is released, investors naturally look to the top of the chart for clues about where the market is

April 8, 2026
WEST PALM BEACH, FL – While conducting valuation research for a client, I compiled a dataset of comparable three-letter .com domain sales that revealed some interesting patterns worth sharing. Three-letter

November 25, 2025
WEST PALM BEACH, FL – For more than two decades, the domain-name market has largely moved in step with Google’s search systems. Investors based valuations on keyword demand, search volume,

October 19, 2025
TEMPE, AZ – GoDaddy has launched a new, invite-only marketplace for high-value domain names at the incredible web address: DomainNames.com, positioning it as a curated showroom for one-word .com and

June 25, 2025
WEST PALM BEACH, FL – Earlier today, I found myself browsing the MediaOptions website after being referred there by a YouTube video that mentioned the company and spotlighted one of

June 10, 2025
WEST PALM BEACH, FL – I recently tested a domain name valuation tool powered by artificial intelligence, and I was struck by how inflated the appraisals were. The estimated values

April 20, 2025
WEST PALM BEACH, FL – Nearly two decades ago, my local newspaper at the time, Newsday, ran a front-page story in its Money & Careers section titled “A Domain Name